{"id":34301,"date":"2026-05-28T12:25:40","date_gmt":"2026-05-28T19:25:40","guid":{"rendered":"https:\/\/www.comparably.com\/blog\/?p=34301"},"modified":"2026-05-28T12:25:40","modified_gmt":"2026-05-28T19:25:40","slug":"companies-using-employee-feedback-to-guide-company-values","status":"publish","type":"post","link":"https:\/\/www.comparably.com\/blog\/companies-using-employee-feedback-to-guide-company-values\/","title":{"rendered":"Companies Using Employee Feedback To Guide Company Values"},"content":{"rendered":"\n<p>Company values mean little if they&#8217;re handed down from the top without input from the people expected to live them every day. A growing number of organizations are taking a different approach \u2014 turning to their own employees to help shape, refine, and breathe life into the principles that define their culture.<\/p>\n\n\n\n<p>The companies featured here share how they&#8217;ve made employee voice a central part of that process. From post-acquisition culture resets to peer recognition programs born out of direct feedback, their stories illustrate what it looks like when values are built with employees, not just for them.<\/p>\n\n\n\n<p><meta charset=\"utf-8\"><div class=\"companyListHeader\"><h2 ><div class=\" gs-row gs-row-5 gs-row-flow offset no-collapse align-items-center\"><div class=\"gs-col no-grow no-shrink\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/beacon-hill-20643\"><img class=\"logo\" src=\"https:\/\/cdn.comparably.com\/27630190\/l\/93530_logo_beacon-hill-staffing-group.png\" \/><\/div><\/a><div class=\"gs-col\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/beacon-hill-20643\"><span class=\"companyName\">Beacon Hill<\/span><br \/><span class=\"more\">View Profile <i class=\"cm cm-right-chevron\"><\/i><span><\/a><\/div><\/div><\/h2><\/div><\/p>\n\n\n\n<p id=\"block-a34f7261-c234-42d6-850a-a70ef09d6561\"><strong><strong><em><em><em><em><em><em><em>How has involving employees in defining company values impacted your culture, engagement, or sense of ownership among your workforce?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/strong><\/p>\n\n\n\n<p>At Beacon Hill, involving employees in shaping our values has strengthened our culture and fostered a sense of ownership across the organization. When employees see their voices reflected in our guiding principles, it creates trust and reinforces that their perspectives matter. This collaborative approach has boosted engagement and deepened alignment between individual goals and company priorities.<\/p>\n\n\n\n<p id=\"block-5ffa5137-e731-4282-8e05-22d140e9aec5\"><strong><em><em><em><em><em><em><em><em>Can you share specific examples of how employee feedback directly influenced or changed your company values?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/p>\n\n\n\n<p>We regularly distribute surveys and analyze responses with leadership to ensure every comment is heard. One example is how feedback from employees led us to introduce new initiatives and formalize employee networks. These changes were driven by employee input and have become integral to our values and culture.<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.bhsg.com\/Careers\/BH-Careers-Home\" data-type=\"URL\"><meta charset=\"utf-8\"><strong><a href=\"https:\/\/www.bhsg.com\/Careers\/BH-Careers-Home\" data-type=\"URL\">Check out Beacon Hill&#8217;s careers page here!<\/a><\/strong><\/a><\/strong><\/p>\n\n\n\n<p><meta charset=\"utf-8\"><div class=\"companyListHeader\"><h2 ><div class=\" gs-row gs-row-5 gs-row-flow offset no-collapse align-items-center\"><div class=\"gs-col no-grow no-shrink\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/first-advantage\"><img class=\"logo\" src=\"https:\/\/s3-us-west-1.amazonaws.com\/upload.comparably.com\/119886\/companies\/119886\/logo_1730997826031.jpg\" \/><\/div><\/a><div class=\"gs-col\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/first-advantage\"><span class=\"companyName\">First Advantage<\/span><br \/><span class=\"more\">View Profile <i class=\"cm cm-right-chevron\"><\/i><span><\/a><\/div><\/div><\/h2><\/div><\/p>\n\n\n\n<p id=\"block-a34f7261-c234-42d6-850a-a70ef09d6561\"><strong><strong><em><em><em><em><em><em><em>How has involving employees in defining company values impacted your culture, engagement, or sense of ownership among your workforce?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/strong><\/p>\n\n\n\n<p>Involving employees directly in defining company values had a meaningful impact on culture and engagement at First Advantage. Following the 2024 acquisition and integration of Sterling, the organization had a unique opportunity to redefine two strong, established cultures into a refreshed set of values. Rather than taking a top-down approach, First Advantage designed a culture assessment centered on listening, ensuring the values reflect the real experiences of employees across regions, roles, and legacy organizations.<\/p>\n\n\n\n<p>This approach strengthened trust and credibility from the outset. Employees saw their input translated into how the organization operates, making the values feel authentic and relatable \u2014 not aspirational statements, but a reflection of how teams already work.<\/p>\n\n\n\n<p>It also drove a stronger sense of ownership. Because employees helped shape the values, they are more invested in bringing them to life in day-to-day decisions and behaviors. This reinforced alignment during a period of transformation and embedded the values into the day-to-day.<\/p>\n\n\n\n<p>This impact is reflected in strong engagement outcomes with 91% of employees in the 2026 Global Employee Engagement Survey reporting they have a good understanding of First Advantage\u2019s values.<\/p>\n\n\n\n<p>Ultimately, this approach strengthened engagement by closing the loop between listening and action, showing that employee voice directly shapes culture and the employee experience.<\/p>\n\n\n\n<p id=\"block-5ffa5137-e731-4282-8e05-22d140e9aec5\"><strong><em><em><em><em><em><em><em><em>Can you share specific examples of how employee feedback directly influenced or changed your company values?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/p>\n\n\n\n<p>Employee feedback directly shaped both the content and positioning of First Advantage\u2019s company values. Through the culture assessment, input was gathered from employee surveys, focus groups, leadership interviews, and conversations with employees globally.<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<p>Several consistent themes emerged and were reflected in the final values:<br><em>&#8211;    Feedback emphasizing collaboration and trust led to elevating teamwork and shared accountability as core elements.<br>&#8211;    Input calling for authenticity and transparency influenced how integrity was defined &#8211; as an expectation for how decisions are made and communicated.<br>&#8211;    Insights during a period of change reinforced the importance of curiosity and adaptability, ensuring the values reflect a forward-looking mindset.<br>&#8211;    Strong employee pride in delivering outcomes shaped the focus on being customer-inspired.<\/em><\/p>\n<\/div><\/div>\n\n\n\n<p>Just as important, feedback influenced how the values were created. The organization intentionally avoided a top-down approach, engaging employees and leaders globally over several months to co-create the final output<\/p>\n\n\n\n<p>This collaboration ensures the values are not only aligned to strategy, but also grounded in employee voice \u2014 making them more credible, actionable, and lasting.<\/p>\n\n\n\n<p><meta charset=\"utf-8\"><a href=\"https:\/\/fadv.com\/careers\/\" data-type=\"URL\"><strong>Check out First Advantage&#8217;s careers page here!<\/strong><\/a><\/p>\n\n\n\n<p><meta charset=\"utf-8\"><div class=\"companyListHeader\"><h2 ><div class=\" gs-row gs-row-5 gs-row-flow offset no-collapse align-items-center\"><div class=\"gs-col no-grow no-shrink\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/ge-vernova\"><img class=\"logo\" src=\"https:\/\/s3-us-west-1.amazonaws.com\/upload.comparably.com\/38791\/companies\/38791\/logo_1768228891118.jpg\" \/><\/div><\/a><div class=\"gs-col\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/ge-vernova\"><span class=\"companyName\">GE Vernova<\/span><br \/><span class=\"more\">View Profile <i class=\"cm cm-right-chevron\"><\/i><span><\/a><\/div><\/div><\/h2><\/div><\/p>\n\n\n\n<p id=\"block-a34f7261-c234-42d6-850a-a70ef09d6561\"><strong><strong><em><em><em><em><em><em><em>How has involving employees in defining company values impacted your culture, engagement, or sense of ownership among your workforce?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/strong><\/p>\n\n\n\n<p>At GE Vernova, involving our employees in shaping our culture has fostered a powerful sense of ownership and shared purpose. Our engagement strategy includes survey questions which are specifically designed to measure how we live our core principles, referred to as the \u201cGE Vernova Way\u201d. We also look beyond numerical scores by analyzing open-ended comments to distil key themes, ensuring we capture the true voice and suggestions of our global workforce. Ultimately, this transparency ensures that our employees are not just observers, but active partners in holding us accountable to our values and driving progress.<\/p>\n\n\n\n<p id=\"block-5ffa5137-e731-4282-8e05-22d140e9aec5\"><strong><em><em><em><em><em><em><em><em>Can you share specific examples of how employee feedback directly influenced or changed your company values?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/p>\n\n\n\n<p>At GE Vernova, employee feedback serves as the foundation for our culture, driving enterprise-level shifts that align our values with our mission. This input has sparked major initiatives, including site-specific safety improvements and the launch of our Career Hub and AI-driven learning tools to empower global career growth. We are also significantly enhancing our People Leader Expectations by introducing consistent, company-wide standards and providing AI-driven support tools like \u201cCoach V\u201d to help managers better serve their teams. While these macro changes set a global standard, we also require every leader to commit to micro-level actions based on their specific team\u2019s feedback to ensure personal accountability. This comprehensive approach has created sustained momentum, reflected in significant gains in how our employees view the company&#8217;s future prospects and to continually support people leader development.<\/p>\n\n\n\n<p><meta charset=\"utf-8\"><a href=\"https:\/\/careers.gevernova.com\/jobs\"><strong>Check out GE Vernova&#8217;s careers page here!<\/strong><\/a><\/p>\n\n\n\n<p><meta charset=\"utf-8\"><div class=\"companyListHeader\"><h2 ><div class=\" gs-row gs-row-5 gs-row-flow offset no-collapse align-items-center\"><div class=\"gs-col no-grow no-shrink\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/victra\"><img class=\"logo\" src=\"https:\/\/cdn.comparably.com\/27590001\/l\/588081_logo_victra.png\" \/><\/div><\/a><div class=\"gs-col\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/victra\"><span class=\"companyName\">Victra<\/span><br \/><span class=\"more\">View Profile <i class=\"cm cm-right-chevron\"><\/i><span><\/a><\/div><\/div><\/h2><\/div><\/p>\n\n\n\n<p id=\"block-a34f7261-c234-42d6-850a-a70ef09d6561\"><strong><strong><em><em><em><em><em><em><em>How has involving employees in defining company values impacted your culture, engagement, or sense of ownership among your workforce?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/strong><\/p>\n\n\n\n<p>At Victra, our core values \u2014 Performance, Innovation, Integrity, Celebration, and Collaboration \u2014 were established as the foundation of who we are and how we operate. What has evolved over time is how deeply and authentically those values are lived across VNation, and employee feedback has been one of the most powerful forces driving that evolution.<\/p>\n\n\n\n<p>We have always believed that listening to our people is not a once-a-year exercise. It is an ongoing commitment, and when our people speak, we treat what they share as both a signal and an obligation to act. That commitment shows up in multiple ways \u2014 from our virtual and in-person town halls, where leaders and team members come together to share updates, ask hard questions, and have honest conversations, to the structured listening touchpoints we have built into every stage of the employee journey.<\/p>\n\n\n\n<p id=\"block-5ffa5137-e731-4282-8e05-22d140e9aec5\"><strong><em><em><em><em><em><em><em><em>Can you share specific examples of how employee feedback directly influenced or changed your company values?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/p>\n\n\n\n<p>Celebration is perhaps the clearest example of feedback shaping how a value comes to life. Recognition has always been central to our culture at Victra, but our people told us they wanted recognition that felt more personal, more consistent, and more directly connected to their specific contributions. We listened. That feedback led to the creation of our VNationShoutOut program \u2014 a peer-to-peer recognition initiative that gives every member of VNation the ability to celebrate a colleague&#8217;s contribution in the moment, in their own words. It has become one of the most visible expressions of our Celebration value in action, fundamentally shifting recognition from something that flows only top-down to something woven into how our teams support and see each other every single day.<\/p>\n\n\n\n<p>We have also made a deliberate investment in structured listening at key moments in the employee journey \u2014 at 30 days, 120 days, and at the time of departure. These touchpoints are a direct expression of our Integrity value. They reflect our commitment to being honest with ourselves about where we are falling short and being courageous enough to change when the feedback calls for it. When our people tell us we can do better, we treat that as both a responsibility and an opportunity.<\/p>\n\n\n\n<p>The impact of this approach is validated externally through our annual Great Place to Work certification. For Victra, this is not a marketing credential \u2014 it is one of the most meaningful measures we have of whether our values are truly being lived. That certification is earned entirely through the honest voices of our employees, and that is precisely why it matters to us.<\/p>\n\n\n\n<p>Our values give us the framework. Our people bring them to life. That combination is what keeps our culture honest, relevant, and worth being part of.<\/p>\n\n\n\n<p><meta charset=\"utf-8\"><a href=\"https:\/\/careers.victra.com\/\" data-type=\"URL\"><strong>Check out Victra&#8217;s careers page here!<\/strong><\/a><\/p>\n\n\n\n<div class=\"companyListHeader\"><h2 ><div class=\" gs-row gs-row-5 gs-row-flow offset no-collapse align-items-center\"><div class=\"gs-col no-grow no-shrink\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/aimbridge-hospitality\"><img class=\"logo\" src=\"https:\/\/cdn.comparably.com\/27479440\/l\/86170_logo_aimbridge-hospitality.png\" \/><\/div><\/a><div class=\"gs-col\"><a class=\"companyProfileLink\" target=\"_blank\" href=\"\/companies\/aimbridge-hospitality\"><span class=\"companyName\">Ambridge Hospitality<\/span><br \/><span class=\"more\">View Profile <i class=\"cm cm-right-chevron\"><\/i><span><\/a><\/div><\/div><\/h2><\/div>\n\n\n\n<p id=\"block-a34f7261-c234-42d6-850a-a70ef09d6561\"><strong><strong><em><em><em><em><em><em><em>How has involving employees in defining company values impacted your culture, engagement, or sense of ownership among your workforce?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/strong><\/p>\n\n\n\n<p>Grounding our company values in the feedback and experiences of our associates ensured they reflect the realities of the teams who bring our hospitality to life every day. As a result, associates see themselves in how we define success, which has strengthened both engagement and connection across our organization.<\/p>\n\n\n\n<p>That sense of ownership shows up in how our teams care for one another and for our guests. Associates feel heard and valued, and they bring our values to life more confidently in their daily interactions. It has also created greater consistency across our properties, grounding our culture in trust, service, collaboration, and pride in the guest experience.<\/p>\n\n\n\n<p id=\"block-5ffa5137-e731-4282-8e05-22d140e9aec5\"><strong><em><em><em><em><em><em><em><em>Can you share specific examples of how employee feedback directly influenced or changed your company values?<\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/em><\/strong><\/p>\n\n\n\n<p>A year ago, feedback from our associates highlighted a clear need for more intentional support for our General Managers, who play a critical role in bringing our culture and values to life at each property. In response, we invested significant time and resources into reimagining the GM experience. This included building a more structured career pathing framework, enhancing onboarding, and introducing more purposeful, practical training support designed for the realities of hotel leadership.<\/p>\n\n\n\n<p>These enhancements were directly shaped by the voices and experiences of our GMs, ensuring the support we provide is both meaningful and relevant. As a result, we\u2019ve seen a measurable impact\u2014General Manager engagement increased by more than 8%. More importantly, our GMs feel better equipped, more connected, and more supported in delivering exceptional experiences for their teams and guests.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.aimbridgehospitality.com\/careers.htm\"><strong>Check out Aimbridge Hospitality&#8217;s careers page here!<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Company values mean little if they&#8217;re handed down from the top without input from the people expected to live them every day. A growing number of organizations are taking a different approach \u2014 turning to their own employees to help shape, refine, and breathe life into the principles that define their culture. The companies featured &hellip; <a href=\"https:\/\/www.comparably.com\/blog\/companies-using-employee-feedback-to-guide-company-values\/\" class=\"more-link\">Read full-story <i class=\"cm cm-right-chevron\"><\/i><\/a><\/p>\n","protected":false},"author":9,"featured_media":34323,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"articles-list.php","format":"standard","meta":[],"categories":[1],"tags":[2801,2629,2833,2981,2570],"_links":{"self":[{"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/posts\/34301"}],"collection":[{"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/comments?post=34301"}],"version-history":[{"count":10,"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/posts\/34301\/revisions"}],"predecessor-version":[{"id":34337,"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/posts\/34301\/revisions\/34337"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/media\/34323"}],"wp:attachment":[{"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/media?parent=34301"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/categories?post=34301"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.comparably.com\/blog\/wp-json\/wp\/v2\/tags?post=34301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}