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MillerCoors is
Ranked
#22
in
Food and Beverages Brands
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MillerCoors
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MillerCoors is ranked #22 in Food and Beverages Brands

About MillerCoors' Brand

MillerCoors MillerCoors’s brand is ranked #251 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of MillerCoors. When compared to other organizations within the Food and Beverages industry, MillerCoors is ranked #22. Among its major competitors, MillerCoors is ranked in 2nd place for NPS while New Belgium Brewing is 1st, and MCBC Holdings is 3rd.Their current valuation is $10.54B

Brand at a Glance

75%
Customer Loyalty
4.1/5
Product Quality
3.7/5
Pricing
3.7/5
Customer Service
MillerCoors CMO

MillerCoors Ranking

MillerCoors NPS

MillerCoors's Net Promoter Score (NPS) is a 40 with 63% Promoters, 14% Passives, and 23% Detractors. Net Promoter Score tracks whether MillerCoors's customers would recommend using the product based on a scale of -100 to 100.

MillerCoors Overall NPS

40
NPS
63%Promoters
14%Passives
23%Detractors
MillerCoors Overall NPS

MillerCoors NPS Trend

-100
-50
0
50
100
Mar 2021
29
Mar 202129
Apr 2021
37
Apr 202137
May 2021
40
May 202140
Jun 2021
45
Jun 202145
Aug 2021
33
Aug 202133
Oct 2021
38
Oct 202138
Nov 2021
36
Nov 202136
Dec 2021
43
Dec 202143
Jan 2022
49
Jan 202249
Feb 2022
52
Feb 202252
Mar 2022
45
Mar 202245
Apr 2022
40
Apr 202240

How Other Brands Compare

MillerCoors is ranked second for NPS among its competitors. New Belgium Brewing and MCBC Holdings come in first and third, with Stone coming in at #4. Among those competitors, it is the second most valued company.

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MillerCoors' Logo
MillerCoors
MCBC Holdings' Logo
MCBC Holdings
New Belgium Brewing's Logo
New Belgium Brewing
Stone's Logo
Stone
Global Ranking#251#-#-#-
NPS40-100-
Valuation Updated every 24 hours for public companies$10.54B$443.17M--

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

MillerCoors NPS by Gender

Female customers rated MillerCoors's NPS 100 points higher than Male customers.

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Male

0

MillerCoors's NPS was rated by Male customers on Comparably.

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33%
Promoters
34%
Passives
33%
Detractors

Female

100

MillerCoors's NPS was rated 100 by Female customers on Comparably.

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100%
Promoters
0%
Passives
0%
Detractors

MillerCoors NPS by Usage

MillerCoors's NPS was rated 67 points by customers who have used MillerCoors's products/services for Over 10 Years.

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-100
-50
0
50
100
Over 10 Years
67
Over 10 Years67

MillerCoors NPS vs. Competitors

Compared to its competitors, MillerCoors's NPS is rated right above Stone, and is preceded by New Belgium Brewing.

COMPANYNPS Score
New Belgium Brewing
100
MillerCoors
40
Stone
N/A
Brew
N/A

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MillerCoors NPS vs Companies in Food and Beverages

In the Food and Beverages industry, MillerCoors's NPS is rated right above The Coca-Cola Company, and is preceded by Red Bull.

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MillerCoors' Logo
VS
Chick-fil-A's Logo
Hershey Company's Logo
Red Bull's Logo
The Coca-Cola Company's Logo
Starbucks' Logo
Mars' Logo
PepsiCo's Logo
McDonald's' Logo

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MillerCoors Customer Reviews

What do you value most about this brand?
Enjoy the taste and price.
Review from Male / Caucasian / 66+

MillerCoors Customer Loyalty

75%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

75% of MillerCoors users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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75
75%
25
25%
MillerCoors Customer Loyalty

MillerCoors Customer Loyalty Score by Gender

Female customers rated MillerCoors's Customer Loyalty score 30% higher than Male customers.

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Male
70%
Yes
Female
100%
Yes

MillerCoors Customer Loyalty Score by Usage

MillerCoors's Customer Loyalty score was rated 100% by customers who have used MillerCoors's products/services for Over 10 Years.

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Over 10 Years
100%

MillerCoors Customer Loyalty Score by Industry

MillerCoors's Customer Loyalty score was rated 100% by Tech industry customers.

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Tech
100%

MillerCoors Customer Loyalty vs. Competitors

Compared to its competitors, MillerCoors's Customer Loyalty score is rated right above Stone, and is preceded by New Belgium Brewing.

COMPANYCustomer Loyalty Score
New Belgium Brewing100%
MillerCoors75%
StoneN/A
BrewN/A

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Customer Loyalty for Other Food and Beverages Brands

In the Food and Beverages industry, MillerCoors's Customer Loyalty score is rated right below Starbucks.

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MillerCoors' Logo
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Chick-fil-A's Logo
Hershey Company's Logo
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Red Bull's Logo
PepsiCo's Logo
McDonald's' Logo
Mars' Logo
Starbucks' Logo

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MillerCoors Product Quality

4.1/5

MillerCoors has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.

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MillerCoors Product Information

MillerCoors’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated MillerCoors's product the highest.

Website
http://www.millercoors.com
Company Size
5,001-10,000 Employees

Industry

Tech
Food and Beverages
Hardware and Devices
Manufacturing

Quick Insights into MillerCoors Product Quality

MillerCoors's Product Quality score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked MillerCoors Product Quality the Highest

Female
5
Tech
4.7
Over 10 Years
4.6

Ranked MillerCoors Product Quality the Lowest

Male
4.6

MillerCoors Product Quality Score by Gender

Female customers rated MillerCoors's Product Quality score 0.4 stars higher than Male customers.

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Male

4.6/5

Female

5/5

MillerCoors Product Quality Score by Usage

MillerCoors's Product Quality score was rated 4.6 stars by customers who have used MillerCoors's products/services for Over 10 Years.

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Over 10 Years
4.6

MillerCoors Product Quality Score by Industry

MillerCoors's Product Quality score was rated 4.7 stars by Tech industry customers.

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Tech
4.7

MillerCoors Product Quality vs. Competitors

Compared to its competitors, MillerCoors's Product Quality score is rated right above Stone, and is preceded by New Belgium Brewing.

COMPANYProduct Quality Score
New Belgium Brewing5/5
MillerCoors4.1/5
StoneN/A
BrewN/A

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Product Quality for Other Food and Beverages Brands

In the Food and Beverages industry, MillerCoors's Product Quality score is rated right above PepsiCo, and is preceded by Mars.

COMPANYProduct Quality Score
Chick-fil-A4.5/5
Hershey Company4.4/5
Red Bull4.3/5
Starbucks4.2/5
The Coca-Cola Company4.2/5
Mars4.2/5
MillerCoors4.1/5
PepsiCo4.1/5
McDonald's4/5

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McDonald's' Logo

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MillerCoors Pricing

MillerCoors ROI & Value For Money

3.7/5

MillerCoors has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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MillerCoors Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Quick Insights into MillerCoors ROI

MillerCoors's ROI score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked MillerCoors ROI the Highest

Female
4.6
Over 10 Years
4.5
Tech
4.4

Ranked MillerCoors ROI the Lowest

Male
3.8

MillerCoors ROI Score by Gender

Female customers rated MillerCoors's ROI score 0.8 stars higher than Male customers.

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Male

3.8/5

Female

4.6/5

MillerCoors ROI Score by Usage

MillerCoors's ROI score was rated 4.5 stars by customers who have used MillerCoors's products/services for Over 10 Years.

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Over 10 Years
4.5

MillerCoors ROI Score by Industry

MillerCoors's ROI score was rated 4.4 stars by Tech industry customers.

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Tech
4.4

MillerCoors Pricing vs. Competitors

Compared to its competitors, MillerCoors's ROI score is rated right above Stone, and is preceded by New Belgium Brewing.

COMPANYPricing Score
New Belgium Brewing5/5
MillerCoors3.7/5
StoneN/A
BrewN/A

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ROI for Other Food and Beverages Brands

In the Food and Beverages industry, MillerCoors's ROI score is rated right below Starbucks.

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Chick-fil-A's Logo
Hershey Company's Logo
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The Coca-Cola Company's Logo
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Red Bull's Logo
McDonald's' Logo
Starbucks' Logo

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MillerCoors Customer Service

3.7/5

MillerCoors has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

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About MillerCoors's Customer Service

Address

250 S. Wacker Drive Chicago,, IL 60606,


Website

http://www.millercoors.com

Quick Insights into MillerCoors Customer Service

MillerCoors's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked MillerCoors Customer Service the Highest

Female
4.6
Over 10 Years
4.5
Tech
4.4

Ranked MillerCoors Customer Service the Lowest

Male
3.8

MillerCoors Customer Service Score by Gender

Female customers rated MillerCoors's Customer Service score 0.8 stars higher than Male customers.

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Male

3.8/5

Female

4.6/5

MillerCoors Customer Service Score by Usage

MillerCoors's Customer Service score was rated 4.5 stars by customers who have used MillerCoors's products/services for Over 10 Years.

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Over 10 Years
4.5

MillerCoors Customer Service Score by Industry

MillerCoors's Customer Service score was rated 4.4 stars by Tech industry customers.

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Tech
4.4

MillerCoors Customer Service vs. Competitors

Compared to its competitors, MillerCoors's Customer Service score is rated right above Stone, and is preceded by New Belgium Brewing.

COMPANYCustomer Service Score
New Belgium Brewing5/5
MillerCoors3.7/5
StoneN/A
BrewN/A

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Customer Service for Other Food and Beverages Brands

In the Food and Beverages industry, MillerCoors's Customer Service score is rated right below McDonald's.

COMPANYCustomer Service Score
Chick-fil-A4.6/5
Starbucks4.1/5
Hershey Company4/5
Mars4/5
Red Bull4/5
The Coca-Cola Company4/5
PepsiCo3.9/5
McDonald's3.8/5
MillerCoors3.7/5

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Mars' Logo
Red Bull's Logo
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McDonald's' Logo

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MillerCoors as an Employer

4.5/5

MillerCoors has a 4.5/5 stars for its overall company culture rated by their employees

  MillerCoors CEO
top
20%
CEO of MillerCoors

In the Top 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

MillerCoors scored a 40 for Net Promoter Score and a -16 for Employee Net Promoter Score. NPS gauges how likely a customer of MillerCoors would recommend the brand to a friend. ENPS measures how likely MillerCoors employees would recommend working at MillerCoors to a friend.

Net Promoter Score

40
NPS Score
63%Promoters
14%Passive
23%Detractors

Employee Net Promoter Score

-16
eNPS Score
17%Promoters
50%Passive
33%Detractors

Global Ranking Snapshot

MillerCoors is ranked #251 in the Global Top 100 Brands. It ranks just behind The Vanguard Group and just ahead of Clorox Company .

RANKCOMPANYCEOINDUSTRY
249
Steve Madden  Steve Madden CEO
Edward Rosenfeld
Fashion and Beauty
250
The Vanguard Group  The Vanguard Group CEO
Mortimer J. Buckley
Banking and Financial Services
251
MillerCoors  MillerCoors CEO
Tom Long
Food and Beverages
252
Clorox Company   Clorox Company  CEO
Benno Dorer
Consumer Goods
253
Indeed.com  Indeed.com CEO
Chris Hyams
Tech
254
Macy's  Macy's CEO
Jeff Gennette
Retail
255
Royal Caribbean International  Royal Caribbean International CEO
Michael Bayley
Travel and Hospitality

Food and Beverages Ranking Snapshot

MillerCoors is ranked #22 in the Food and Beverages Industry. It ranks just behind Dennys and just ahead of Jack in the Box.

RANKCOMPANYLocation
20
Tim Hortons
Oakville, CT
21
Dennys
Spartanburg, SC
22
MillerCoors
23
Jack in the Box
San Diego, CA
24
ADM
Chicago, IL
25
Jamba Juice
Frisco, TX
26
Cargill
Wayzata, MN