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Samsung is
Ranked
#45
in
Top Brands for Gen Z
Brand Page
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Samsung is ranked #45 in Top Brands for Gen Z

Awards & Recognition

  • Top Brands for Gen-Z 2021

About Samsung's Brand

"Samsung manufactures, designs and markets consumer electronic products." Samsung’s brand is ranked #103 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Samsung. When compared to other organizations within the Consumer Goods industry, Samsung is ranked #18. Among its major competitors, Samsung is ranked in 4th place for NPS while Apple is 1st, and Sony is 2nd. Overall, Samsung has a negative social sentiment, when analyzing social media channels and online mentions.Their current market cap is $263.86B

Brand at a Glance

81%
Customer Loyalty
3.9/5
Product Quality
3.6/5
Pricing
3.7/5
Customer Service

Samsung Ranking

Samsung NPS

Samsung's Net Promoter Score (NPS) is a 26 with 52% Promoters, 22% Passives, and 26% Detractors. Net Promoter Score tracks whether Samsung's customers would recommend using the product based on a scale of -100 to 100.

Samsung Overall NPS

26
NPS
52%Promoters
22%Passives
26%Detractors
Samsung Overall NPS

Samsung NPS Trend

-100
-50
0
50
100
Jun 2021
23
Jun 202123
Jul 2021
23
Jul 202123
Aug 2021
25
Aug 202125
Sep 2021
27
Sep 202127
Oct 2021
25
Oct 202125
Nov 2021
25
Nov 202125
Dec 2021
27
Dec 202127
Jan 2022
25
Jan 202225
Feb 2022
24
Feb 202224
Mar 2022
23
Mar 202223
Apr 2022
25
Apr 202225
May 2022
27
May 202227

How Other Brands Compare

Samsung is ranked #4 for NPS among its competitors. Apple and Sony come in first and second, with Qualcomm coming in at third. Among those competitors, it is the second most valued company behind Apple.

Sign Up for Brand Profile PRO to get the full Comparison data of Samsung vs Competitors.

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Samsung's Logo
Samsung
Apple's Logo
Apple
Qualcomm's Logo
Qualcomm
Sony's Logo
Sony
Global Ranking#103#6#202#218
NPS26543939
Social Sentiment Calculated by analyzing social media and other online mentionsNegativeNegative--
Valuation Updated every 24 hours for public companies$263.86B$2.11T$156.84B$76.24B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Samsung NPS by Gender

Female customers rated Samsung's NPS 12 points higher than Male customers.

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Male

18

Samsung's NPS was rated 18 by Male customers on Comparably.

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50%
Promoters
18%
Passives
32%
Detractors

Female

30

Samsung's NPS was rated 30 by Female customers on Comparably.

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51%
Promoters
28%
Passives
21%
Detractors

Samsung NPS by Ethnicity

Samsung's NPS was rated the highest by Other customers, and the lowest by Native American customers.

Sign Up for Brand Profile PRO to get the full NPS by Ethnicity data of Samsung.
-100
-50
0
50
100
Caucasian
-21
Caucasian-21
Hispanic or Latino
40
Hispanic or Latino40
African American/Black
40
African American/Black40
Asian or Pacific Islander
33
Asian or Pacific Islander33
Native American
-67
Native American-67
Other
42
Other42

Samsung NPS by Age

Samsung's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 61-65.

Sign Up for Brand Profile PRO to get the full NPS by Ethnicity data of Samsung.
0
20
40
60
80
100
Promoters
55%
Passives
29%
Detractors
16%
18-2555%29%16%
Promoters
57%
Passives
24%
Detractors
19%
26-3057%24%19%
Promoters
50%
Passives
19%
Detractors
31%
31-3550%19%31%
Promoters
46%
Passives
8%
Detractors
46%
36-4046%8%46%
Promoters
46%
Passives
23%
Detractors
31%
41-4546%23%31%
Promoters
62%
Passives
25%
Detractors
13%
46-5062%25%13%
Promoters
36%
Passives
19%
Detractors
45%
51-5536%19%45%
Promoters
20%
Passives
0%
Detractors
80%
56-6020%0%80%
Promoters
0%
Passives
0%
Detractors
100%
61-650%0%100%
Promoters
10%
Passives
10%
Detractors
80%
66+10%10%80%

Samsung NPS by Usage

Samsung's NPS was rated the highest by customers who have used Samsung's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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-100
-50
0
50
100
Less than 1 Year
-22
Less than 1 Year-22
1 to 2 Years
-7
1 to 2 Years-7
2 to 5 Years
43
2 to 5 Years43
5 to 10 Years
31
5 to 10 Years31
Over 10 Years
22
Over 10 Years22

Samsung NPS vs. Competitors

Compared to its competitors, Samsung's NPS is rated right above Nokia, and is preceded by Qualcomm.

Unlock Samsung NPS vs. Competitors Data

Samsung's Logo
VS
Apple's Logo
Sony's Logo
Qualcomm's Logo
Nokia's Logo
Privateer Holdings' Logo
BlackBerry's Logo
Whirlpool Corporation's Logo

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Samsung NPS vs Companies in Consumer Goods

In the Consumer Goods industry, Samsung's NPS is rated right below Tiffany & Co.

Unlock Samsung NPS vs. Companies in Consumer Goods Data

Samsung's Logo
VS
Lego Group's Logo
Colgate Palmolive's Logo
Crocs' Logo
Red Bull's Logo
Hershey Company's Logo
Bath & Body Works' Logo
Gucci's Logo
Tiffany & Co's Logo

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Samsung Customer Reviews

Out of the 65 Samsung customer reviews 52 were positive and 13 were constructive. Samsung customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
I can speak only for Slovenia.You can improve the neth of serviser in Slovenia and you can also bring in your branih in Slovenia the ethic.The neth does not work ,the employees of Samsung Slovenia do not respond if you nekdo them.
Review from Female / Other / 51-55Posted 5 days ago
What do you value most about this brand?
The flexibility and compatibility of their smartphones
Review from San Francisco, CA / Male / Asian or Pacific Islander / 18-25Posted 19 hours ago
What can this brand most improve?
better customer service, less gimmick features, more reliable products, better build quality.
Review from San Francisco, CA / Male / Native American / 36-40Posted 4 days ago
What do you value most about this brand?
I value their Innovation. Coming up with good designs.
Review from San Francisco, CA / Male / Caucasian / 18-25Posted 10 days ago
What do you value most about this brand?
quality and design also price is affordable
Review from San Francisco, CA / Male / Other / 26-30Posted 16 days ago

Samsung Customer Loyalty

81%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

81% of Samsung users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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81
81%
19
19%
Samsung Customer Loyalty

Samsung Customer Loyalty Score by Gender

Female customers rated Samsung's Customer Loyalty score 10% higher than Male customers.

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Male
77%
Yes
Female
87%
Yes

Samsung Customer Loyalty Score by Ethnicity

Samsung's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Native American customers.

% who answered "Yes"

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68
out of 100
Caucasian
64
out of 100
Hispanic or Latino
90
out of 100
African American/Black
86
out of 100
Asian or Pacific Islander
40
out of 100
Native American
79
out of 100
Other

Samsung Customer Loyalty Score by Age

Samsung's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 61-65.

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0
20%
40%
60%
80%
100%
18-25
86%
18-2586%
26-30
79%
26-3079%
31-35
94%
31-3594%
36-40
74%
36-4074%
41-45
72%
41-4572%
46-50
90%
46-5090%
51-55
75%
51-5575%
56-60
100%
56-60100%
61-65
33%
61-6533%
66+
55%
66+55%

Samsung Customer Loyalty Score by Usage

Samsung's Customer Loyalty score was rated the highest by customers who have used Samsung's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
57%
1 to 2 Years
77%
2 to 5 Years
87%
5 to 10 Years
85%
Over 10 Years
82%

Samsung Customer Loyalty Score by Industry

Samsung's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Media and Entertainment industry customers.

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Tech
89%
Accounting
79%
Aerospace and Aviation
100%
Fashion and Beauty
100%
Architecture and Planning
40%
Arts and Entertainment
66%
Banking and Financial Services
100%
Business and Consumer Services
96%
Chemicals
70%
Construction
70%
Consulting
70%
Consumer Electronics
55%
Education
89%
Healthcare, Hospitals and Medicine
78%
Hospitality
100%
Legal
70%
Manufacturing and Machinery
70%
Marketing, Advertising and Research
78%
Mechanical, Civil or Industrial Engineering
78%
Media and Entertainment
33%
Non-Profit
100%
Retail
55%

Samsung Customer Loyalty vs. Competitors

Compared to its competitors, Samsung's Customer Loyalty score is rated right above Sony, and is preceded by Apple.

COMPANYCustomer Loyalty Score
Apple87%
Samsung81%
Sony80%
Qualcomm77%
Nokia75%
Whirlpool Corporation75%
BlackBerry65%
Privateer HoldingsN/A

Unlock Samsung Customer Loyalty vs. Competitors Data

Samsung's Logo
VS
Apple's Logo
Sony's Logo
Qualcomm's Logo
Nokia's Logo
Whirlpool Corporation's Logo
BlackBerry's Logo
Privateer Holdings' Logo

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Customer Loyalty for Other Consumer Goods Brands

In the Consumer Goods industry, Samsung's Customer Loyalty score is rated right above Red Bull, and is preceded by Lego Group.

Unlock Samsung Customer Loyalty vs. Companies in Consumer Goods Data

Samsung's Logo
VS
Colgate Palmolive's Logo
Bath & Body Works' Logo
Hershey Company's Logo
Lego Group's Logo
Red Bull's Logo
Crocs' Logo
Gucci's Logo
Tiffany & Co's Logo

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Samsung Product Quality

3.9/5

Samsung has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

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Samsung Product Information

Samsung’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Aerospace and Aviation industry rated Samsung's product the highest. Reviewers from the Consumer Electronics industry rated Samsung the lowest at 3.9.

Website
http://www.samsung.com/
Company Size
10,000+ Employees

Industry

Consumer Electronics

Quick Insights into Samsung Product Quality

Samsung's Product Quality score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers ages 61-65.

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Ranked Samsung Product Quality the Highest

Aerospace and Aviation
4.6
Hispanic or Latino
4.6
18-25
4.2

Ranked Samsung Product Quality the Lowest

Caucasian
2.9
Retail
2.2
61-65
1.5

Samsung Product Quality Score by Gender

Female customers rated Samsung's Product Quality score 0.3 stars higher than Male customers.

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Male

3.7/5

Female

4/5

Samsung Product Quality Score by Ethnicity

Samsung's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
2.9
Caucasian2.9
Hispanic or Latino
4.6
Hispanic or Latino4.6
African American/Black
4.1
African American/Black4.1
Asian or Pacific Islander
4
Asian or Pacific Islander4
Native American
3.8
Native American3.8
Other
4
Other4

Samsung Product Quality Score by Age

Samsung's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
18-25
4.2
18-254.2
26-30
4.1
26-304.1
31-35
3.4
31-353.4
36-40
3.8
36-403.8
41-45
3.1
41-453.1
46-50
4
46-504
51-55
2.9
51-552.9
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.6
66+1.6

Samsung Product Quality Score by Usage

Samsung's Product Quality score was rated the highest by customers who have used Samsung's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3
1 to 2 Years
3.7
2 to 5 Years
4.1
5 to 10 Years
4
Over 10 Years
3.5

Samsung Product Quality Score by Industry

Samsung's Product Quality score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Retail industry customers.

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Tech
4.1
Accounting
3.8
Aerospace and Aviation
4.6
Fashion and Beauty
4.1
Architecture and Planning
3.6
Arts and Entertainment
3.6
Banking and Financial Services
2.4
Business and Consumer Services
4.2
Chemicals
3.8
Construction
3.5
Consulting
4
Consumer Electronics
3.9
Education
3.8
Healthcare, Hospitals and Medicine
2.9
Hospitality
3.4
Legal
3.1
Marketing, Advertising and Research
3.8
Mechanical, Civil or Industrial Engineering
4.5
Media and Entertainment
3.9
Non-Profit
3.1
Retail
2.2

Samsung Product Quality vs. Competitors

Compared to its competitors, Samsung's Product Quality score is rated right above BlackBerry, and is preceded by Qualcomm.

COMPANYProduct Quality Score
Apple4.4/5
Sony4.3/5
Nokia4/5
Qualcomm3.9/5
Samsung3.9/5
BlackBerry3.4/5
Whirlpool Corporation2.3/5
Privateer HoldingsN/A

Unlock Samsung Product Quality vs. Competitors Data

Samsung's Logo
VS
Apple's Logo
Sony's Logo
Nokia's Logo
Qualcomm's Logo
BlackBerry's Logo
Whirlpool Corporation's Logo
Privateer Holdings' Logo

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Product Quality for Other Consumer Goods Brands

In the Consumer Goods industry, Samsung's Product Quality score is rated right below Tiffany & Co.

COMPANYProduct Quality Score
Lego Group4.5/5
Hershey Company4.4/5
Red Bull4.3/5
Colgate Palmolive4.3/5
Gucci4.3/5
Bath & Body Works4.2/5
Crocs4.1/5
Tiffany & Co4.1/5
Samsung3.9/5

Unlock Samsung Product Quality vs. Companies in Consumer Goods Data

Samsung's Logo
VS
Lego Group's Logo
Hershey Company's Logo
Red Bull's Logo
Colgate Palmolive's Logo
Gucci's Logo
Bath & Body Works' Logo
Crocs' Logo
Tiffany & Co's Logo

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Samsung Pricing

Samsung ROI & Value For Money

3.6/5

Samsung has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

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Samsung Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Aerospace and Aviation industry. The users from the Banking and Financial Services industry think that they had the lowest ROI from Samsung.

Quick Insights into Samsung ROI

Samsung's ROI score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers ages 66+.

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Ranked Samsung ROI the Highest

Aerospace and Aviation
4.3
Hispanic or Latino
4.3
26-30
4

Ranked Samsung ROI the Lowest

Native American
3
Banking and Financial Services
1.8
66+
1.5

Samsung ROI Score by Gender

Female customers rated Samsung's ROI score 0.2 stars higher than Male customers.

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Male

3.5/5

Female

3.7/5

Samsung ROI Score by Ethnicity

Samsung's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Native American customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Samsung.
0
1
2
3
4
5
Caucasian
3
Caucasian3
Hispanic or Latino
4.3
Hispanic or Latino4.3
African American/Black
3.7
African American/Black3.7
Asian or Pacific Islander
3.8
Asian or Pacific Islander3.8
Native American
3
Native American3
Other
3.8
Other3.8

Samsung ROI Score by Age

Samsung's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 66+.

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0
1
2
3
4
5
18-25
3.8
18-253.8
26-30
4
26-304
31-35
3.4
31-353.4
36-40
3.5
36-403.5
41-45
3.4
41-453.4
46-50
3.3
46-503.3
51-55
2.9
51-552.9
56-60
1.7
56-601.7
61-65
2
61-652
66+
1.5
66+1.5

Samsung ROI Score by Usage

Samsung's ROI score was rated the highest by customers who have used Samsung's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3
1 to 2 Years
3.3
2 to 5 Years
3.8
5 to 10 Years
3.8
Over 10 Years
3.4

Samsung ROI Score by Industry

Samsung's ROI score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Banking and Financial Services industry customers.

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Tech
3.9
Accounting
3.7
Aerospace and Aviation
4.3
Fashion and Beauty
4
Architecture and Planning
3.2
Arts and Entertainment
3.4
Banking and Financial Services
1.8
Business and Consumer Services
3.8
Chemicals
4.1
Construction
3.3
Consulting
3.8
Consumer Electronics
3.7
Education
3.9
Healthcare, Hospitals and Medicine
2.8
Hospitality
4.3
Legal
3.1
Marketing, Advertising and Research
3.4
Mechanical, Civil or Industrial Engineering
4.2
Media and Entertainment
3.5
Non-Profit
3.3
Retail
2.9

Samsung Pricing vs. Competitors

Compared to its competitors, Samsung's ROI score is rated right above BlackBerry, and is preceded by Nokia.

COMPANYPricing Score
Apple4.1/5
Sony4/5
Qualcomm3.9/5
Nokia3.8/5
Samsung3.6/5
BlackBerry3.3/5
Whirlpool Corporation2.3/5
Privateer HoldingsN/A

Unlock Samsung ROI vs. Competitors Data

Samsung's Logo
VS
Apple's Logo
Sony's Logo
Qualcomm's Logo
Nokia's Logo
BlackBerry's Logo
Whirlpool Corporation's Logo
Privateer Holdings' Logo

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ROI for Other Consumer Goods Brands

In the Consumer Goods industry, Samsung's ROI score is rated right below Tiffany & Co.

Unlock Samsung ROI vs. Companies in Consumer Goods Data

Samsung's Logo
VS
Colgate Palmolive's Logo
Hershey Company's Logo
Lego Group's Logo
Red Bull's Logo
Crocs' Logo
Gucci's Logo
Bath & Body Works' Logo
Tiffany & Co's Logo

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Samsung Customer Service

3.7/5

Samsung has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

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About Samsung's Customer Service

Address

San Jose, CA


Website

http://www.samsung.com/


Phone Number

82-2-751-7114

Quick Insights into Samsung Customer Service

Samsung's Customer Service score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers ages 61-65.

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Ranked Samsung Customer Service the Highest

Aerospace and Aviation
4.3
Hispanic or Latino
4.3
26-30
4

Ranked Samsung Customer Service the Lowest

Retail
2.4
Native American
2.3
61-65
1.5

Samsung Customer Service Score by Gender

Female customers rated Samsung's Customer Service score 0.3 stars higher than Male customers.

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Male

3.5/5

Female

3.8/5

Samsung Customer Service Score by Ethnicity

Samsung's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Native American customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Samsung.
0
1
2
3
4
5
Caucasian
2.6
Caucasian2.6
Hispanic or Latino
4.3
Hispanic or Latino4.3
African American/Black
3.9
African American/Black3.9
Asian or Pacific Islander
3.9
Asian or Pacific Islander3.9
Native American
2.3
Native American2.3
Other
3.9
Other3.9

Samsung Customer Service Score by Age

Samsung's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
18-25
3.9
18-253.9
26-30
4
26-304
31-35
3.2
31-353.2
36-40
3.5
36-403.5
41-45
3.2
41-453.2
46-50
4
46-504
51-55
3
51-553
56-60
1.6
56-601.6
61-65
1.5
61-651.5
66+
1.6
66+1.6

Samsung Customer Service Score by Usage

Samsung's Customer Service score was rated the highest by customers who have used Samsung's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3
1 to 2 Years
3.5
2 to 5 Years
3.8
5 to 10 Years
3.8
Over 10 Years
3.5

Samsung Customer Service Score by Industry

Samsung's Customer Service score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Retail industry customers.

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Tech
4
Accounting
3.8
Aerospace and Aviation
4.3
Fashion and Beauty
4.1
Architecture and Planning
3.6
Arts and Entertainment
3.5
Banking and Financial Services
2.6
Business and Consumer Services
3.8
Chemicals
4.3
Construction
3.5
Consulting
3.6
Consumer Electronics
3.7
Education
4.1
Healthcare, Hospitals and Medicine
2.8
Hospitality
3.5
Legal
3.5
Marketing, Advertising and Research
3.6
Mechanical, Civil or Industrial Engineering
4.1
Media and Entertainment
3.7
Non-Profit
3.1
Retail
2.4

Samsung Customer Service vs. Competitors

Compared to its competitors, Samsung's Customer Service score is rated right above BlackBerry, and is preceded by Nokia.

COMPANYCustomer Service Score
Apple4.2/5
Qualcomm4.1/5
Sony4/5
Nokia3.8/5
Samsung3.7/5
BlackBerry3.4/5
Whirlpool Corporation2.3/5
Privateer HoldingsN/A

Unlock Samsung Customer Service vs. Competitors Data

Samsung's Logo
VS
Apple's Logo
Qualcomm's Logo
Sony's Logo
Nokia's Logo
BlackBerry's Logo
Whirlpool Corporation's Logo
Privateer Holdings' Logo

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Customer Service for Other Consumer Goods Brands

In the Consumer Goods industry, Samsung's Customer Service score is rated right below Crocs.

COMPANYCustomer Service Score
Lego Group4.2/5
Colgate Palmolive4.1/5
Gucci4.1/5
Hershey Company4/5
Red Bull4/5
Bath & Body Works3.9/5
Tiffany & Co3.9/5
Crocs3.9/5
Samsung3.7/5

Unlock Samsung Customer Service vs. Companies in Consumer Goods Data

Samsung's Logo
VS
Lego Group's Logo
Colgate Palmolive's Logo
Gucci's Logo
Hershey Company's Logo
Red Bull's Logo
Bath & Body Works' Logo
Tiffany & Co's Logo
Crocs' Logo

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Samsung as an Employer

3.8/5

Samsung has a 3.8/5 stars for its overall company culture rated by their employees

  Samsung CEO
top
25%
CEO of Samsung

In the Top 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Samsung scored a 26 for Net Promoter Score and a 18 for Employee Net Promoter Score. NPS gauges how likely a customer of Samsung would recommend the brand to a friend. ENPS measures how likely Samsung employees would recommend working at Samsung to a friend.

Net Promoter Score

26
NPS Score
52%Promoters
22%Passive
26%Detractors

Employee Net Promoter Score

18
eNPS Score
48%Promoters
22%Passive
30%Detractors

Global Ranking Snapshot

Samsung is ranked #103 in the Global Top 100 Brands. It ranks just behind Meta and just ahead of Walmart.

RANKCOMPANYCEOINDUSTRY
101
Best Buy  Best Buy CEO
Corie Barry
Retail
102
Meta  Meta CEO
Mark Zuckerberg
Tech
103
Samsung  Samsung CEO
Young Hoon Eom
Consumer Goods
104
Walmart  Walmart CEO
Doug McMillon
Retail
105
PepsiCo  PepsiCo CEO
Ramon Laguarta
Food and Beverages
106
IBM  IBM CEO
Arvind Krishna
Tech
107
T-Mobile  T-Mobile CEO
Mike Sievert
Business and Consumer Services

Consumer Goods Ranking Snapshot

Samsung is ranked #18 in the Consumer Goods Industry. It ranks just behind Bose and just ahead of PepsiCo.

RANKCOMPANYLocation
16
Philips
Cambridge, MA
17
Bose
Framingham, MA
18
Samsung
San Jose, CA
19
PepsiCo
Purchase, NY
20
Mattel, Inc.
21
General Mills Inc.
Minneapolis, MN
22
AB InBev
New York City, NY