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Zipcar
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About Zipcar's Brand

Brand at a Glance

76%
Customer Loyalty
1.5/5
Product Quality
1.7/5
Pricing
1.5/5
Customer Service

Zipcar NPS

Zipcar's Net Promoter Score (NPS) is a -69 with 12% Promoters, 7% Passives, and 81% Detractors. Net Promoter Score tracks whether Zipcar's customers would recommend using the product based on a scale of -100 to 100.

Zipcar Overall NPS

-69
NPS
12%Promoters
7%Passives
81%Detractors
Zipcar Overall NPS

Zipcar NPS Trend

-100
-50
0
50
100
Jul 2021
-64
Jul 2021-64
Aug 2021
-65
Aug 2021-65
Sep 2021
-70
Sep 2021-70
Oct 2021
-66
Oct 2021-66
Nov 2021
-67
Nov 2021-67
Dec 2021
-67
Dec 2021-67
Jan 2022
-68
Jan 2022-68
Feb 2022
-69
Feb 2022-69
Mar 2022
-69
Mar 2022-69
Apr 2022
-69
Apr 2022-69
May 2022
-69
May 2022-69
Jun 2022
-69
Jun 2022-69

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Zipcar NPS by Gender

Male customers rated Zipcar's NPS 9 points higher than Female customers.

Sign Up for Brand Profile PRO to get the full NPS by Gender data of Zipcar.

Male

-77

Zipcar's NPS was rated -77 by Male customers on Comparably.

Sign Up to learn about Zipcar's NPS Score rated by Male customers on Comparably.
7%
Promoters
9%
Passives
84%
Detractors

Female

-86

Zipcar's NPS was rated -86 by Female customers on Comparably.

Sign Up to learn about Zipcar's NPS Score rated by Female customers on Comparably.
7%
Promoters
0%
Passives
93%
Detractors

Zipcar NPS by Ethnicity

Zipcar's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full NPS by Ethnicity data of Zipcar.
-100
-50
0
50
100
Caucasian
-71
Caucasian-71
Hispanic or Latino
-34
Hispanic or Latino-34
African American/Black
-100
African American/Black-100
Asian or Pacific Islander
-80
Asian or Pacific Islander-80
Other
-100
Other-100

Zipcar NPS by Age

Zipcar's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full NPS by Ethnicity data of Zipcar.
0
20
40
60
80
100
Promoters
9%
Passives
9%
Detractors
82%
18-259%9%82%
Promoters
22%
Passives
11%
Detractors
67%
26-3022%11%67%
Promoters
0%
Passives
0%
Detractors
100%
31-350%0%100%
Promoters
11%
Passives
5%
Detractors
84%
36-4011%5%84%
Promoters
0%
Passives
0%
Detractors
100%
41-450%0%100%
Promoters
9%
Passives
9%
Detractors
82%
46-509%9%82%
Promoters
0%
Passives
0%
Detractors
100%
51-550%0%100%
Promoters
0%
Passives
0%
Detractors
100%
56-600%0%100%
Promoters
0%
Passives
0%
Detractors
100%
61-650%0%100%
Promoters
0%
Passives
0%
Detractors
100%
66+0%0%100%

Zipcar NPS by Usage

Zipcar's NPS was rated the highest by customers who have used Zipcar's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.

Sign Up for Brand Profile PRO to get the full NPS by Usage data of Zipcar.
-100
-50
0
50
100
Less than 1 Year
-67
Less than 1 Year-67
1 to 2 Years
-78
1 to 2 Years-78
2 to 5 Years
-93
2 to 5 Years-93
5 to 10 Years
-84
5 to 10 Years-84
Over 10 Years
-100
Over 10 Years-100

Zipcar Customer Reviews

Out of the 28 Zipcar customer reviews 3 were positive and 25 were constructive. Zipcar customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
Customer service knows nothing about the company and their aim is NOT to help you as much as possible. Cars are consistently filthy!
Review from Boston, MA / Male / Other / 41-45Posted 3 days ago
What do you value most about this brand?
The quality of the cars to rent
Review from Baltimore, MD / Female / Caucasian / 26-30
What can this brand most improve?
Customer service, car maintenance, website, everything
Review from Boston, MA / Female / Asian or Pacific Islander / 26-30
What can this brand most improve?
Improve communication and customer svc department. Had a horrible experience where customer svc offered no help with the situation.
Review from Boston, MA / Female / Caucasian / 51-55
What can this brand most improve?
Reliability is awful, cars often just not at locations
Review from Los Angeles, CA / Male / Caucasian / 18-25

Zipcar Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of Zipcar users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

76
76%
24
24%
Zipcar Customer Loyalty

Zipcar Customer Loyalty Score by Gender

Female customers rated Zipcar's Customer Loyalty score 4% higher than Male customers.

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Male
78%
Yes
Female
82%
Yes

Zipcar Customer Loyalty Score by Ethnicity

Zipcar's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Zipcar.
78
out of 100
Caucasian
100
out of 100
Hispanic or Latino
100
out of 100
African American/Black
46
out of 100
Asian or Pacific Islander
73
out of 100
Other

Zipcar Customer Loyalty Score by Age

Zipcar's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 61-65.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Zipcar.
0
20%
40%
60%
80%
100%
18-25
84%
18-2584%
26-30
80%
26-3080%
31-35
78%
31-3578%
36-40
76%
36-4076%
41-45
85%
41-4585%
46-50
84%
46-5084%
51-55
70%
51-5570%
56-60
70%
56-6070%
61-65
70%
61-6570%
66+
82%
66+82%

Zipcar Customer Loyalty Score by Usage

Zipcar's Customer Loyalty score was rated the highest by customers who have used Zipcar's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

Less than 1 Year
70%
1 to 2 Years
72%
2 to 5 Years
94%
5 to 10 Years
86%
Over 10 Years
85%

Zipcar Customer Loyalty Score by Industry

Zipcar's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Real Estate industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Tech
68%
Accounting
100%
Banking and Financial Services
78%
Business and Consumer Services
40%
Consulting
82%
Education
90%
Government and Public Policy
78%
Healthcare, Hospitals and Medicine
74%
Hospitality
100%
Legal
70%
Real Estate
40%

Zipcar Product Quality

1.5/5

Zipcar has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.

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Zipcar Product Information

Zipcar’s product quality score is a 1.5 out of 5 as rated by its users and customers. Reviewers from the Consulting industry rated Zipcar's product the highest. Reviewers from the Tech industry rated Zipcar the lowest at 1.5.

Website
https://www.zipcar.com
Company Size
201-500 Employees

Quick Insights into Zipcar Product Quality

Zipcar's Product Quality score was rated highest by customers from the Consulting industry, and rated lowest by customers from the Tech industry.

Sign Up to unlock insights into how customers have ranked Zipcar's Product Quality.

Ranked Zipcar Product Quality the Highest

Consulting
2
Hispanic or Latino
2
26-30
1.8

Ranked Zipcar Product Quality the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Zipcar Product Quality Score by Gender

Zipcar's Product Quality score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

Zipcar Product Quality Score by Ethnicity

Zipcar's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Zipcar.
0
1
2
3
4
5
Caucasian
1.5
Caucasian1.5
Hispanic or Latino
2
Hispanic or Latino2
African American/Black
1.5
African American/Black1.5
Asian or Pacific Islander
1.6
Asian or Pacific Islander1.6
Other
1.5
Other1.5

Zipcar Product Quality Score by Age

Zipcar's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Zipcar.
0
1
2
3
4
5
18-25
1.5
18-251.5
26-30
1.8
26-301.8
31-35
1.5
31-351.5
36-40
1.5
36-401.5
41-45
1.5
41-451.5
46-50
1.7
46-501.7
51-55
1.5
51-551.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.5
66+1.5

Zipcar Product Quality Score by Usage

Zipcar's Product Quality score was rated 1.5 stars by customers who have used Zipcar's products/services for 1 to 2 Years, and by customers with Over 10 Years of usage.

Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.

Less than 1 Year
1.5
1 to 2 Years
1.5
2 to 5 Years
1.5
5 to 10 Years
1.5
Over 10 Years
1.5

Zipcar Product Quality Score by Industry

Zipcar's Product Quality score was rated the highest by Consulting industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Accounting
1.5
Banking and Financial Services
1.6
Business and Consumer Services
1.5
Consulting
2
Education
1.5
Government and Public Policy
1.5
Healthcare, Hospitals and Medicine
1.5
Hospitality
1.5
Legal
1.5
Real Estate
1.5

Zipcar Pricing

Zipcar ROI & Value For Money

1.7/5

Zipcar has a value for money and ROI score of 1.7 out of 5 stars rated by its users and customers.

Sign Up to unlock Zipcar's overall ROI score rated by its users and customers.

Zipcar Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Hospitality industry. The users from the Accounting industry think that they had the lowest ROI from Zipcar.

Quick Insights into Zipcar ROI

Zipcar's ROI score was rated highest by Hispanic or Latino customers, and rated lowest by customers from the Tech industry.

Sign Up to unlock insights into how customers have ranked Zipcar's ROI score.

Ranked Zipcar ROI the Highest

Hispanic or Latino
3.3
Hospitality
2.5
46-50
2

Ranked Zipcar ROI the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Zipcar ROI Score by Gender

Male customers rated Zipcar's ROI score 0.1 stars higher than Female customers.

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Male

1.6/5

Female

1.5/5

Zipcar ROI Score by Ethnicity

Zipcar's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Zipcar.
0
1
2
3
4
5
Caucasian
1.5
Caucasian1.5
Hispanic or Latino
3.3
Hispanic or Latino3.3
African American/Black
1.9
African American/Black1.9
Asian or Pacific Islander
1.5
Asian or Pacific Islander1.5
Other
1.5
Other1.5

Zipcar ROI Score by Age

Zipcar's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Zipcar.
0
1
2
3
4
5
18-25
1.5
18-251.5
26-30
1.6
26-301.6
31-35
1.5
31-351.5
36-40
1.7
36-401.7
41-45
1.5
41-451.5
46-50
2
46-502
51-55
1.5
51-551.5
56-60
1.5
56-601.5
61-65
1.8
61-651.8
66+
1.5
66+1.5

Zipcar ROI Score by Usage

Zipcar's ROI score was rated the highest by customers who have used Zipcar's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
1.6
1 to 2 Years
1.6
2 to 5 Years
1.5
5 to 10 Years
1.5
Over 10 Years
1.5

Zipcar ROI Score by Industry

Zipcar's ROI score was rated the highest by Hospitality industry customers, and the lowest by Tech industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Tech
1.5
Accounting
1.5
Banking and Financial Services
2
Business and Consumer Services
1.5
Consulting
1.5
Education
1.5
Government and Public Policy
1.6
Healthcare, Hospitals and Medicine
1.5
Hospitality
2.5
Legal
1.5
Real Estate
1.5

Zipcar Customer Satisfaction (CSAT)

Zipcar Customer Satisfaction (CSAT) Score

17 / 100

Zipcar has an overall Customer Satisfaction score of 17 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied11%
Satisfied6%
Neither Satisfied nor Dissatisfied6%
Dissatisfied13%
Very Dissatisfied64%
Very Satisfied
11%
Satisfied
6%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
13%
Very Dissatisfied
64%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Zipcar Customer Satisfaction

Zipcar's Customer Satisfaction score was rated highest by customers from the Tech industry, and rated lowest by customers who have used Zipcar's products/services for Over 10 Years.

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Ranked Zipcar Customer Satisfaction the Highest

Tech
40%
Less than 1 Year
25%
46-50
22%

Ranked Zipcar Customer Satisfaction the Lowest

Asian or Pacific Islander
0%
Healthcare, Hospitals and Medicine
0%
Over 10 Years
0%

Zipcar Customer Satisfaction Score by Gender

Female customers rated Zipcar's Customer Satisfaction score 3 points higher than Male customers.

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11 / 100
Male
Very Satisfied
7%
Satisfied
4%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
11%
Very Dissatisfied
67%
14 / 100
Female
Very Satisfied
14%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
5%
Very Dissatisfied
81%

Zipcar Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Zipcar's Customer Satisfaction (CSAT) score was rated 15% according to Caucasian users and customers.

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15 / 100
Very Satisfied12%
Satisfied3%
Neither Satisfied nor Dissatisfied8%
Dissatisfied12%
Very Dissatisfied65%
Very Satisfied
12%
Satisfied
3%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
12%
Very Dissatisfied
65%

CSAT according to African American/Black

Zipcar's Customer Satisfaction (CSAT) score was rated 0% according to African American/Black users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied14%
Dissatisfied0%
Very Dissatisfied86%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
0%
Very Dissatisfied
86%

CSAT according to Asian or Pacific Islander

Zipcar's Customer Satisfaction (CSAT) score was rated 0% according to Asian or Pacific Islander users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied100%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%

CSAT according to Other

Zipcar's Customer Satisfaction (CSAT) score was rated 11% according to Other users and customers.

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11 / 100
Very Satisfied11%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied11%
Very Dissatisfied78%
Very Satisfied
11%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
11%
Very Dissatisfied
78%

Zipcar Customer Satisfaction Score by Age

Zipcar's Customer Satisfaction score was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.

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0
20
40
60
80
100
18-25 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
18-250%
26-30 CSAT Score
14%
Very Satisfied
14%
Satisfied
0%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
14%
Very Dissatisfied
58%
26-3014%
31-35 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
31-350%
36-40 CSAT Score
18%
Very Satisfied
18%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
9%
Very Dissatisfied
73%
36-4018%
41-45 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
41-450%
46-50 CSAT Score
22%
Very Satisfied
11%
Satisfied
11%
Neither Satisfied nor Dissatisfied
22%
Dissatisfied
0%
Very Dissatisfied
56%
46-5022%
51-55 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%
51-550%

Zipcar Customer Satisfaction Score by Usage

Zipcar's Customer Satisfaction score was rated the highest by customers who have used Zipcar's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
25
1 to 2 Years
0
2 to 5 Years
12
5 to 10 Years
0
Over 10 Years
0

Zipcar Customer Satisfaction Score by Industry

Zipcar's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.

Tech
40
Accounting
0
Banking and Financial Services
20
Education
33
Healthcare, Hospitals and Medicine
0

Zipcar Customer Service

1.5/5

Zipcar has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.

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About Zipcar's Customer Service

Address

02210


Website

https://www.zipcar.com


Phone Number

617-995-4231

Zipcar's Social Links

Quick Insights into Zipcar Customer Service

Zipcar's Customer Service score was rated highest by Hispanic or Latino customers, and rated lowest by customers from the Tech industry.

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Ranked Zipcar Customer Service the Highest

Hispanic or Latino
2.1
46-50
1.9
1 to 2 Years
1.5

Ranked Zipcar Customer Service the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Zipcar Customer Service Score by Gender

Zipcar's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

Zipcar Customer Service Score by Ethnicity

Zipcar's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Zipcar.
0
20
40
60
80
100
Caucasian
1.5
Caucasian1.5
Hispanic or Latino
2.1
Hispanic or Latino2.1
African American/Black
1.5
African American/Black1.5
Asian or Pacific Islander
1.5
Asian or Pacific Islander1.5
Other
1.5
Other1.5

Zipcar Customer Service Score by Age

Zipcar's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Zipcar.
0
20
40
60
80
100
18-25
1.5
18-251.5
26-30
1.5
26-301.5
31-35
1.5
31-351.5
36-40
1.5
36-401.5
41-45
1.5
41-451.5
46-50
1.9
46-501.9
51-55
1.5
51-551.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.5
66+1.5

Zipcar Customer Service Score by Usage

Zipcar's Customer Service score was rated 1.5 stars by customers who have used Zipcar's products/services for 1 to 2 Years, and by customers with Over 10 Years of usage.

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Less than 1 Year
1.5
1 to 2 Years
1.5
2 to 5 Years
1.5
5 to 10 Years
1.5
Over 10 Years
1.5

Zipcar Customer Service Score by Industry

Zipcar's Customer Service score was rated 1.5 stars by both Accounting and Tech industry customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.

Tech
1.5
Accounting
1.5
Banking and Financial Services
1.5
Business and Consumer Services
1.5
Consulting
1.5
Education
1.5
Government and Public Policy
1.5
Healthcare, Hospitals and Medicine
1.5
Hospitality
1.5
Legal
1.5
Real Estate
1.5

Zipcar as an Employer

2.4/5

Zipcar has a 2.4/5 stars for its overall company culture rated by their employees

  Zipcar CEO
bottom
20%
CEO of Zipcar

In the Bottom 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Zipcar scored a -69 for Net Promoter Score and a -14 for Employee Net Promoter Score. NPS gauges how likely a customer of Zipcar would recommend the brand to a friend. ENPS measures how likely Zipcar employees would recommend working at Zipcar to a friend.

Net Promoter Score

-69
NPS Score
12%Promoters
7%Passive
81%Detractors

Employee Net Promoter Score

-14
eNPS Score
33%Promoters
20%Passive
47%Detractors

Global Ranking Snapshot

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2
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Media and Entertainment
3
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Retail
4
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
5
Amazon  Amazon CEO
Andy Jassy
Retail
6
Apple  Apple CEO
Timothy Cook
Tech
7
Nike  Nike CEO
John Donahoe
Fashion and Beauty