AppsFlyer – My experience averages on negative due to management. Lots of incompetency and it is not a place where employees can speak up about things that bother them. There is a culture of inaction in the US as all decisions big and small need to be approved by HQ in Israel and this caused endless frustration | Comparably

AppsFlyer – My experience averages on negative due to management. Lots of incompetency and it is not a place where employees can speak up about things that bother them. There is a culture of inaction in the US as all decisions big and small need to be approved by HQ in Israel and this caused endless frustration

AppsFlyer Claimed Company
AppsFlyer is the leading mobile advertising attribution and marketing analytics platform, enabling app marketers, brands and ad agencies to measure their marketing campaigns across more than 2000 integrated media partners. As a Facebook Mobile Measurement Partner, Google Official Partner, and Twitter Official Partner, AppsFlyer provides mobile advertisers with unbiased attribution, mobile campaign analytics, in-app user engagement tracking, lifetime value analysis, ROI and retargeting attribution. read more
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My experience averages on negative due to management. Lots of incompetency and it is not a place where employees can speak up about things that bother them. There is a culture of inaction in the US as all decisions big and small need to be approved by HQ in Israel and this caused endless frustration

What did you like most about the interview process?

I met a lot of my potential co workers in the process and got to know the team I'd be working with.

What is most positive about the culture and environment at your company?

My peers in the NYC office made it a joy to come into the office. There is not much else I can say positively about the culture otherwise.

What does the leadership team need to get better at?

Truly valuing their employees. Salaries are below market rates and there is a culture that does not welcome discussion about important topics like this (even in private conversation).

What are some of the best things about your team?

The people in the NYC office were great and I consider some of them close friends. The issues begin to become apparent when you look at the manager level and upwards.

Why do you feel undervalued and what would make you feel better about your compensation?

If salaries were at market rates and not significantly below. There is also no transparency with raises and promotions. Communication from management can be significantly improved, but only after the necessary cultural changes to allow employees to feel safe bringing up topics like this.

What's going wrong and how can it be improved?

I am frustrated with being underpaid and it does not help that the company had record revenues last year and cut costs dramatically with no travel, events etc. They were not shy to let us know both of these facts while they had a compensation freeze in parallel. It left a horrible impression on most

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