How are you using data to improve your business? How are you iterating on these processes?
At Wellhub, our team harnesses data to enhance product performance by providing actionable insights and recommendations. We leverage several analytical and BI tools such as Google Analytics, Tableau, and other product analytics platforms to analyze the business. These sorts of analyses allow us to identify areas for improvement, design effective A/B tests, and implement data-driven strategies. We continuously iterate on these processes by closely monitoring KPIs and refining our data capture strategies to ensure accuracy, relevance, and standardization. Collaboration with cross-functional teams across the business and product areas is a key pillar at Wellhub for us to maintain a dynamic and responsive ecosystem.” – Nicole Lee, Director of Analytics at Wellhub
What improvements do you see from doing this?
By leveraging data-driven insights, we have observed confidence in business decisions and product performance at Wellhub. Our data-driven approach to data analysis and experimentation has led to more informed decision-making. The implementation of best-in-class data and analytics reporting has empowered Wellhub with reliable data, enabling them to make proactive adjustments and swiftly address any issues. Plus, our collaborative efforts across business and product areas have facilitated a holistic understanding of product impact, driving innovation and fostering a culture of continuous improvement. Overall, these enhancements have contributed to Wellhub’s growth and established a solid foundation for future success!” – Nicole Lee, Director of Analytics at Wellhub
Check out Wellhub’s careers page here!
How are you using data to improve your business? How are you iterating on these processes?
As a data-driven company, we use data to inform everything we do, from marketing and sales to services. We even apply this approach to enhance our people experience by creating a total rewards package linked to real-time performance. Using state-of-the-art business intelligence tools, we have developed dashboards that display company, team, and individual performance in real-time. We continuously iterate on these processes by analyzing the data insights, refining our strategies, and implementing improvements based on the feedback and results we observe.
What improvements do you see from doing this?
Transparency in data enables our employees to see how their work impacts the overall health of the company and identify areas where they can drive success or make adjustments to maximize their earnings and professional growth. Using data to guide our business decisions significantly enhances how we strategically plan. It lets us fine-tune our approach and allocate our resources smarter across different areas. Knowing our numbers gives us the confidence to adjust our plans and priorities based on what we learn. And that same commitment to data helps us empower our customers in our collective mission to unlock their meaningful growth.
Check out New Breed’s careers page here!
How are you using data to improve your business? How are you iterating on these processes?
At Sono Bello, we have leveraged data to improve our sales/marketing team’s ability to connect with patients as well as support surgeons and clinical teams in delivering life-changing results to our patients. On the marketing side, we utilize lead scoring and media mix modeling to identify the best candidates for our procedures and find the right mix of spend by channel and market to connect with them.
What improvements do you see from doing this?
Our continuous use of data and drive to improve has helped our company grow double digits this year despite the tough economic conditions that are affecting most consumer discretionary spending, allowing us to meet our financial goals and transform our patients’ lives for the better.