While not every company is newsworthy, most big corporations find themselves speculated upon in the business news media – if not the mainstream news – at least once in a while. Some companies, like Amazon and Uber, seem to be in the news every day. But not everyone seems to follow the business news for word on their own company, which may mean many feel “enough is enough” when it comes to their workplace after the workday is over.
This info comes from the latest reading of an ongoing study by Comparably. More than 5,000 respondents have replied to the question.
19% of respondents don’t follow their company in the news at all. The most popular answer was “very” actively (27%), followed closely by most emphatic choice “extremely” actively (23%). The least popular response, at just 13%, was “moderately.”
Responses to the question were nearly identical when parsed along gender lines.
African-American respondents were less eager to follow news of their company than average, choosing “just a bit” as their answer 25% of the time, with “not at all” their second most frequent choice at 23%. Other ethnic group responses largely resembled the overall response.
African-American
The youngest respondents were less likely to follow their company in the news than the average. This may have to do with disenfranchisement by that group from less-than-prestigious early-career jobs.
18-25
Workers who reported “some college” as their education level chose “not at all” most often with 24%. That choice beat “very” (22%) and “just a bit” (23%) by a slim margin, further implying that younger workers are less concerned with the long view of their company culture than older workers.
Some college
The latest reading is as of Feb 28.
