Bcbs VP of Advertising Salaries in Lansing, MI | Comparably
BCBSM provides health insurance products and services. read more
EMPLOYEE
PARTICIPANTS
30
TOTAL
RATINGS
310

Bcbs VP of Advertising Salaries in Lansing, MI

The average Bcbs VP of Advertising in Lansing, MI earns an estimated $190,361 annually, which includes an estimated base salary of $171,236 with a $19,125 bonus. Bcbs' VP of Advertising compensation is $23,885 more than theaverage for a VP of Advertising. VP of Advertising salaries at Bcbs in Lansing, MI can range from $120,000 - $364,000.

In Lansing, MI, The Marketing Department at Bcbs earns $531 more on average than the IT Department.

Last updated 4 years ago.

$51k
$100k
$120k
$150k
$235k
$364k
$400k
$190,361
Average Compensation
$171,236
avg. base
$19,125
avg. bonus

VP of Advertising Salaries at Bcbs

In Lansing, MI, VPs of Advertising earn $31,861 more than Senior Marketing Managers, and $506 less than Directors of Marketing.

Director of Marketing
$191k*
Senior Marketing Manager
$159k*
Marketing Manager
$117k*
Brand Manager
$115k*
Marketing Operations
$108k*
Content Strategist
$99k*
Event Planner
$95k*
Business Analyst
$93k*
Data Analyst
$89k*
Content Manager
$86k*
Copywriter
$84k*
SEM Manager
$81k*
Email Marketer
$79k*
Marketing Associate
$79k*
Community Manager
$77k*
Social Media Manager
$74k*
SEO Specialist
$73k*
* estimated salary

Compensation at Bcbs by Department

In Lansing, MI, The Marketing Department averages $531 more than the IT Department, and $4,444 less than the Sales Department

Sales
$104,459 Avg. total comp.
+$4k
Marketing
$100,015 Avg. total comp.
IT
$99,484 Avg. total comp.
-$531

VP of Advertising Compensation by Gender (All Companies)

The average female VP of Advertising at companies similar size to Bcbs reported making $130,000, while the average male VP of Advertising at similar sized companies reported making $228,000.

VP of Advertising Compensation by Ethnicity (All Companies)

The average African American/Black VP of Advertising at companies similar size to Bcbs reported making $364,000, while the average Caucasian VP of Advertising at similar sized companies reported making $150,000.

How VPs of Advertising at Bcbs Rate Their Compensation

The majority of VPs of Advertising at Bcbs believe they're compensated fairly. 67% of VPs of Advertising at Bcbs say they receive annual bonuses, and the majority (67%) are satisfied with their benefits. See more compensation ratings at Bcbs

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