William Bishop Sr. — Founder and Chairman of the Board at Blue Buffalo Pet Products

Mr. William Bishop, Sr., also known as Bill, founded Blue Buffalo Company, Ltd., in 2002 and served as its President and Chief Executive Officer from 2007 to 2012. Mr. Bishop has had a long career in advertising and consumer products marketing having started in agency account management for clients like P&G and Unilever. He then moved to the corporate side and ran the refreshment beverage business for General Foods until moving back to the advertising side as Chief Executive Officer of a number of agencies including MCA, Ally & Gargano and Ryan Direct Marketing before founding Sierra Communications. Over his long career, Mr. Bishop has created advertising and marketing programs for many leading brands including Tropicana, Perrier, Nabisco and American Express. In 1995, he co-founded SoBe Beverages driving the brand building and product development of SoBe as Chief Operating Officer of SoBe Beverages until its sale to Pepsi in 2001. He serves as Chairman of the Board at Blue Buffalo Company, Ltd. Mr. Bishop has been Chairman of the Board at Blue Buffalo Pet Products, Inc. since 2012 and its Director since 2007. He graduated from Ohio Wesleyan University with a BA in 1961.