Executive Bio
Ms. Ingrid Otero-Smart has been President and Chief Executive Officer of Casanova//McCann at McCann Worldgroup, Inc. since August 9, 2016. Ms. Otero-Smart served as the Chief Executive Officer and President of Casanova Pendrill Publicidad, Inc. at Interpublic Group of Companies Inc. since July 2015 until August 9, 2016 and served as its Interim Co-Chairman. Ms. Otero-Smart is responsible for its portfolio of brands that includes the U.S. Army, General Mills, Nestl?? USA, Chevrolet, California Lottery, and Denny's, among others. In addition to heading Casanova Pendrill's three offices in Costa Mesa, New York and Detroit, Ms. Otero-Smart is also is a Principalof Casanova Unlimited, McCann Worldgroup's multicultural agency. Ms. Otero-Smart served as the President and Chief Operating Officer of Mendoza Dillon & Asociados. Ms. Otero-Smart served as the President for Anita Santiago Advertising, Inc. since 2005. Ms. Otero-Smart served as a Director of CPI Corp. Previously she was with Mendoza Dillon & Asociados, rising to President and Chief Operating Officer. Client experience includes automotive, packaged goods, travel, pharmaceuticals, financial services, retail and technology categories, having worked with companies such as Ford Motor Co, Cingular, Sears, Kraft Foods, IKEA, Wells Fargo Bank, GlaxoSmithKline, Pfizer, and McNeil Consumer Products, among others. Her industry commitments include serving as a member of the Board of Directors of the Association of Hispanic Advertising. She is a Member of the Board of Directors of the Association of Hispanic Advertising Agencies (AHAA) and a past President of that organization. She has twice been named one of Hispanic Business Magazine's Top 100 Most Influential Hispanics. She holds BA in Communications from Universidad de Puerto Rico.