NielsenIQ Claimed Company

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View(TM). NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit?NIQ.com. read more

EMPLOYEE PARTICIPANTS: 8

TOTAL RATINGS: 48

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NielsenIQ Copywriter Salary

The average NielsenIQ Copywriter earns an estimated $86,504 annually, which includes an estimated base salary of $80,128 with a $6,377 bonus. NielsenIQ's Copywriter compensation is $16,738 more than the US average for a Copywriter. Copywriter salaries at NielsenIQ can range from $55,527 - $140,000.

The Marketing Department at NielsenIQ earns $1,828 more on average than the Business Development Department.

Last updated 8 months ago.

$26k

$35k

$50k

$65k

$135k

$249k

$264k

$86,504

Average Compensation

$80,128: avg. base

$6,377: avg. bonus

Copywriter Salaries at NielsenIQ

Copywriters earn $3,451 more than Copywriters, and $17,076 less than Marketing Managers.

Director of Marketing

$184k*

Global Marketing Manager

$151k*

Senior Marketing Manager

$142k*

Brand Manager

$114k*

Marketing Operations

$107k*

Marketing Manager

$104k*

Copywriter

$83k*

Business Analyst

$80k*

Marketing Associate

$73k*

SEO Specialist

$73k*

* estimated salary

Compensation at NielsenIQ by Department

The Marketing Department averages $1,828 more than the Business Development Department, and $5,579 less than the Sales Department

Sales

$99,856 Avg. total comp.

+$6k

Marketing

$94,277 Avg. total comp.

Business Development

$92,449 Avg. total comp.

-$2k

Copywriter Compensation by Gender (All Companies)

The average female Copywriter at companies similar size to NielsenIQ reported making $93,358, while the average male Copywriter at similar sized companies reported making $89,110.

Copywriter Compensation by Ethnicity (All Companies)

The average African American/Black Copywriter at companies similar size to NielsenIQ reported making $105,000, while the average Hispanic or Latino Copywriter at similar sized companies reported making $65,000.

How Copywriters at NielsenIQ Rate Their Compensation

The majority of Copywriters at NielsenIQ believe they're not compensated fairly. The vast majority (100%) of Copywriters at NielsenIQ are satisfied with their benefits. See more compensation ratings at NielsenIQ

Do you believe you're paid fairly?

50% Yes

Are you satisfied with your Benefits?

100% Yes

100

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