NielsenIQ Claimed Company

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View(TM). NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit?NIQ.com. read more

EMPLOYEE PARTICIPANTS: 11

TOTAL RATINGS: 56

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NielsenIQ Senior Marketing Manager Salary

The average NielsenIQ Senior Marketing Manager earns an estimated $141,901 annually, which includes an estimated base salary of $125,463 with a $16,438 bonus. NielsenIQ's Senior Marketing Manager compensation is $14,544 more than the US average for a Senior Marketing Manager. Senior Marketing Manager salaries at NielsenIQ can range from $116,000 - $165,000.

The Marketing Department at NielsenIQ earns $1,828 more on average than the Business Development Department.

Last updated a year ago.

$88

$44k

$82k

$122k

$250k

$375k

$500k

$141,901

Average Compensation

$125,463: avg. base

$16,438: avg. bonus

Senior Marketing Manager Salaries at NielsenIQ

Senior Marketing Managers earn $205 more than Senior Marketing Managers, and $9,016 less than Global Marketing Managers.

Director of Marketing

$184k*

Global Marketing Manager

$151k*

Senior Marketing Manager

$142k*

Brand Manager

$114k*

Marketing Operations

$107k*

Marketing Manager

$104k*

Copywriter

$83k*

Business Analyst

$80k*

Marketing Associate

$73k*

SEO Specialist

$73k*

* estimated salary

Compensation at NielsenIQ by Department

The Marketing Department averages $1,828 more than the Business Development Department, and $5,579 less than the Sales Department

Sales

$99,856 Avg. total comp.

+$6k

Marketing

$94,277 Avg. total comp.

Business Development

$92,449 Avg. total comp.

-$2k

Senior Marketing Manager Compensation by Gender (All Companies)

The average female Senior Marketing Manager at companies similar size to NielsenIQ reported making $147,184, while the average male Senior Marketing Manager at similar sized companies reported making $167,339.

Senior Marketing Manager Compensation by Ethnicity (All Companies)

The average Asian or Pacific Islander Senior Marketing Manager at companies similar size to NielsenIQ reported making $169,506, while the average Native American Senior Marketing Manager at similar sized companies reported making $130,000.

How Senior Marketing Managers at NielsenIQ Rate Their Compensation

The majority of Senior Marketing Managers at NielsenIQ believe they're not compensated fairly. The vast majority (100%) of Senior Marketing Managers at NielsenIQ are satisfied with their benefits. See more compensation ratings at NielsenIQ

Do you believe you're paid fairly?

50% Yes

Are you satisfied with your Benefits?

100% Yes

100

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