How to Improve Your Employer Brand on Career Sites
In the following, we will delve into the best practices for doing just that, with some actionable tips and ideas to get you started … Read full-story
In the following, we will delve into the best practices for doing just that, with some actionable tips and ideas to get you started … Read full-story
You need real solutions to help you hang onto your staff during The Great Resignation. … Read full-story
Here, we’ll go over exactly why employer branding is so important and how you can build your own employer branding strategy. … Read full-story
If you’ve shut your marketing department out of the employer branding conversation, then you have effectively sabotaged your efforts. … Read full-story
So, what should you be doing right now to build a positive culture? Focus on leadership, communication, education, and support. … Read full-story
Storytelling is a powerful way to help people connect with your brand. More than your mission statement or values, it is the thing that adds a human touch. … Read full-story
Organizations must proactively represent their brand and strategies digitally to achieve a better experience to attract and retain the available talent. … Read full-story
Video is the most important content medium for many reasons. It grabs attention. It's engaging and multisensory. It is also very shareable. … Read full-story
For many organizations, hearing about the current labor shortage is stressful. According to recent data during the continued pandemic, there are over one million more available jobs than there are candidates searching for them. This translates into the tightest labor market in the history of the United States, causing talent acquisition and recruitment professionals to … Read full-story
There has been a strong shift to remote working and this is having huge and varied impacts on the way recruitment is done. … Read full-story
In the following article, we will go into depth on the right ways to attract top talent so that your team can gain a competitive market advantage. … Read full-story
We delve deeper into the future of recruitment marketing and see how new trends are transforming processes. … Read full-story
Social media has turned into a tried and true platform for recruiters and talent acquisition professionals. With the sheer number of people, including job seekers, using social media on a daily basis, it makes a natural fit for finding talent there. From organic content to paid social media advertising, there are numerous methods for meeting recruiting goals and objectives. In the following article, we will examine some of the best ways to use paid and organic social media content to attract the new hires your organization is seeking. … Read full-story
While many people are returning to the office, it would be a mistake to say that things have returned to normal. In fact, that traditional “normal” might just not exist any longer. Instead, many companies are adopting hybrid work schedules. By doing this, they are better able to maintain social distancing practices. These methods also … Read full-story
From taking time off to help a loved one to industry-wide layoffs, to taking care of a newborn, to career changes, and more, there is a myriad of reasons why one may take time off or be out of work for an extended period of time. For many, this gap in employment is worrisome when … Read full-story
Perhaps you’re like most business owners: You want to create social media ads to attract talented job prospects and build your brand as an employer. That’s great, but how can you do that effectively when you aren’t a graphic designer or advertising pro? Social media ads are a perfect tool for getting your brand in … Read full-story
The most successful businesses are well-rounded, from their mission and vision to the culture, products or services, to their marketing and sales. As a result, these organizations typically have happy employees. And as the law of attraction suggests, happy employees and a great overall work experience will continue to attract top talent. When it comes … Read full-story
Perhaps you’re like most business owners: You want to create social media ads to attract talented job prospects and build your brand as an employer. That’s great, but how can you do that effectively when you aren’t a graphic designer or advertising pro? Social media ads are a perfect tool for getting your brand in … Read full-story
As the tides shift throughout the talent acquisition landscape, a new opportunity has emerged in the form of employer branding strategy. As the pandemic has caused a myriad of challenges and changes to organizational processes, attracting and retaining top talent has never been more important. However, this has become increasingly more difficult to do during … Read full-story
A solid brand, or organizational reputation, is essential to a company’s survival. As online reviews and similar peer review sites have inundated the web browsing experience, consumers have entrusted these types of platforms with providing the necessary information to make purchasing decisions. As a result, traditional advertising has taken a back seat and companies worldwide are focusing heavily on managing and maintaining a dependable reputation. In the following article, we will look closely at the top 3 reasons why this reputation management is so important, and what impact it has on the bottom line. … Read full-story
Today Comparably announced a new partnership with ZipRecruiter, a leading online employment marketplace that actively connects people to their next great opportunity, integrating company reviews, salary information, and more into ZipRecruiter’s company pages … Read full-story
Businesses need compelling employer branding efforts to attract and retain great talent. Those efforts can’t succeed unless the organization’s entire leadership team buys in. Unfortunately, it’s those very same executives who often fail to see why employee branding is worthwhile at all. That’s frustrating because leaders are the one group of people who should be … Read full-story
Gen Z, the newest and post-millennial generation, are those born between 1997 and 2012. With nearly 68 million Gen Z residents in the United States, the labor market is seeing a surge in these young adults applying for and starting careers. Recruiters and other HR professionals are constantly evolving their methods and finding new channels … Read full-story
Attracting and retaining talented individuals has never been more difficult or important for organizations. Not only is the job market ultra-competitive, but the new challenges of recruiting, onboarding, and training new hires that the pandemic has brought about are making it more important than ever to provide a compelling employee value proposition to all potential … Read full-story
As the COVID-19 pandemic continues to evolve, many organizations are faced with a variety of operational challenges. Some physical office locations are still shut down while others are opening back up to a hybrid model. In this piece, we explore how leaders can successfully onboard employees in this new paradigm. Pre-COVID, most businesses had a … Read full-story
When it comes to talent acquisition, organizations have a number of avenues to pursue. In this article, we explore the top methods used for attracting and retaining the best talent that is available in the marketplace. … Read full-story
Our mission is to make workplaces transparent and rewarding for both employees and employers. Comparably reveals company cultures & market compensation (as contributed by real employees), and showcases the most fair and accurate display of employer brands. Elevate Your Employer Brand with Our Employer Brand Solutions Increase your brand awareness, convert more candidates and get … Read full-story
WHAT IS EMPLOYEE-GENERATED VIDEO? The consumption of short video testimonials was on the rise on social media long before we settled into this post-pandemic “new normal,” where we’ve ended up leaning on video for most communications with our extended families and co-workers. In the world of social media, visual posts outperform text-based posts by a factor … Read full-story
Welcome to the fifth part of our five-part series on recruitment marketing, where we’ll focus on some of the most exciting and effective new trends in the field as we head into the summer of 2020. The previous four parts of this series focused on Recruitment Marketing: Definition and Strategy, Best Recruitment Marketing Software, Tools, and Platforms, Recruitment Marketing: Best … Read full-story
Today, for the fourth part of our five-part series on recruitment marketing, we’ll focus on some of the most effective, entertaining, and eye-catching recruitment marketing campaigns around, to underline just what kind of outside-the-box thinking is most effective in this arena. The previous three parts of this series focused on Recruitment Marketing: Definition and Strategy, Best Recruitment … Read full-story