
For the future of the brand, the foundation will “ensure the respect of values and principles: the management of activities in an ethic way with moral integrity and correctness, the priority of the continuous development at a global level of the Armani name, careful strategy of diversification of the company and its brands, maintaining consistency in the design of products, image and communication.”
Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.