
From day one, the mission at Blue Buffalo has been simple: To create a pet food with the kind of high quality ingredients pet parents could feel good about feeding their furry family members. We also made it our mission to help find a cure for pet cancer, after our beloved dog Blue faced this devastating disease. So as we celebrate Blue Buffalo on this special day, we want you to be part of it—by experiencing the excitement in Times Square and helping us to set a record for raising money for pet cancer research
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Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.