


Diverse employees at Catalina Marketing have rated Perks And Benefits, Manager, and Leadership as the highest categories they have scored
Women at Catalina Marketing have rated Perks And Benefits, Compensation, and Team as the highest categories they have scored
Catalina Marketing employees are -14% more likely to recommend Catalina Marketing as a great place to work
| 33% | Promoters |
|---|---|
| 20% | Passives |
| 47% | Detractors |
Working at Catalina Marketing is rated below average by 16 employees, across various culture dimensions. Catalina Marketing employees rate Perks And Benefits highest among all categories, and think that Professional Development and Environment have the most room for improvement, putting Catalina Marketing’s culture in the Bottom 30% compared to similar sized companies on Comparably and in the Bottom 30% compared to other companies in Tampa, FL. See below in detail how working at Catalina Marketing was rated by employees.
Overall Company Culture at Catalina Marketing is rated C-
Last updated months ago
Catalina Marketing ranks in the Bottom 30% of other companies on Comparably with 1,001-5,000 Employees for Overall Company Culture Score
Out of 18 Catalina Marketing employee reviews, 65% were positive. The remaining 35% were constructive reviews with the goal of helping Catalina Marketing improve their work culture.
| Positive Reviews | 65% |
|---|---|
| Constructive Feedback | 35% |
What makes you most happy at work?Ability to make a difference
What are some of the best things about your team?Good support and focus on doing the best
What is the best part about your compensation package?Fair compensation and equitable to other companies
What does the leadership team need to get better at?Fired and replaced, soon or it's going in the tank.
Why do you feel undervalued and what would make you feel better about your compensation?Salary is top heavy with the C level
What do your coworkers need to improve and how could you work together better?Waste of time, just listening to the executives make decisions that go no where
Catalina Marketing provides consumer-driven marketing solutions to brand manufacturers, retailers and health providers.
Catalina was dedicated to driving lift and loyalty for the world’s leading CPG retailers and brands.
| Headquarter | Saint Petersburg, FL United States of America |
|---|---|
| Website | www.catalinamarketing.com |
| Founding Date | 1983 |
| Tel | 727-579-5000 |
Catalina Marketing competitors include IRI. Catalina Marketing ranks 2nd in Overall Culture Score on Comparably vs its competitors. See below how Catalina Marketing compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.
16 employees at Catalina Marketing have reviewed Catalina Marketing across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 16 Catalina Marketing employees give their leadership a grade of B, or Top 35% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at Catalina Marketing are generally satisfied with their total compensation at Catalina Marketing, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at Catalina Marketing are generally satisfied with their team. 16 Participants grade the quality of their coworkers a C. Less than half believe the meetings at Catalina Marketing are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at Catalina Marketing believe the environment at Catalina Marketing is split between positive and negative. Most Participants believe the pace of work at Catalina Marketing is extremely fast. About 44% of the employees at Catalina Marketing work 8 hours or less, while 11% of them have an extremely long day - longer than twelve hours.
Overall, the employees at Catalina Marketing are not very happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

The prevailing opinion from employees about joining Catalina Marketing is that the company was very unprepared on their first day. Catalina Marketing employees concluded that their overall onboarding experience was negative. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At Catalina Marketing 50% of employees think their department KPIs and OKRs are clear. Employees’ understanding of Catalina Marketing's KPIs and OKRs is essential for its success. Out of 3 Catalina Marketing employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 2 have said yes.
Catalina Marketing’s CEO Gerald Sokol Jr started in this role in 2018. Gerald’s approval rate is lower compared to CEOs at similar sized companies, putting Gerald in the Bottom 30% of all CEOs of similar-sized companies on Comparably, and in the Bottom 25% compared to CEOs of all other companies in Tampa, FL. Gerald Sokol Jr’s employees rank Catalina Marketing in the Top 5% for Perks And Benefits, in the Top 20% for Manager, and in the Top 25% for Compensation. Sokol Jr is generally unpopular with Catalina Marketing employees, but ranks especially low with Male employees. However, Caucasian employees have a slightly more favorable view of the CEO. When compared to Catalina Marketing’s competitors, Gerald Sokol Jr ranks below IRI CEO Andrew Appel.
The Catalina Marketing Executive Team is rated a “B-” and led by CEO Gerald Sokol Jr, Chief Marketing Officer Marta Cyhan-Bowles, and Executive Vice President and Chief HR Officer Ray Lewis
Gerald Sokol Jr CEO / President
Gerald Sokol Jr serves as the CEO / President of Catalina Marketing.
Marta Cyhan-Bowles Chief Marketing Officer
Marta Cyhan-Bowles serves as the Chief Marketing Officer of Catalina Marketing. Marta started at Catalina Marketing in... read more
Ray Lewis Executive Vice President and Chief HR Officer
Ray Lewis serves as the Executive Vice President and Chief HR Officer of Catalina Marketing.
Marshall Stanton Executive Vice President, Global Operations
Marshall Stanton serves as the Executive Vice President, Global Operations of Catalina Marketing. Marshall started at... read more
Andy Wersel Senior Vice President
Andy Wersel serves as the Senior Vice President of Catalina Marketing.
Mike Antonetti Vice President - Global Network Service Operations
Mike Antonetti serves as the Vice President - Global Network Service Operations of Catalina Marketing. Mike started at... read more
Chad Keller Vice President Finance
Chad Keller serves as the Vice President Finance of Catalina Marketing. Chad started at Catalina Marketing in Apr of... read more
George Panagopoulos VP of Engineering
George Panagopoulos serves as the VP of Engineering of Catalina Marketing. George started at Catalina Marketing in Jun... read more
How much do people at Catalina Marketing get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Catalina Marketing is $119,384, or $57 per hour, while the estimated median salary is $113,745, or $54 per hour.
At Catalina Marketing, the highest paid job is a Director of Sales at $205,946 annually and the lowest is a CS Rep at $48,011 annually. Average Catalina Marketing salaries by department include: Design at $118,166, Sales at $150,094, IT at $97,772, and Business Development at $114,247. Half of Catalina Marketing salaries are above $113,745.
10 employees at Catalina Marketing rank their Compensation in the Top 25% of similar sized companies in the US (based on 32 ratings) while 9 employees at Catalina Marketing rank their Perks And Benefits in the Top 5% of similar sized companies in the US (based on 11 ratings).
Salaries contributed from Catalina Marketing employees include job titles like DevOps, Graphic Designer, Marketing Operations, and Financial Analyst. Comparably data has a total of 3 salary records from Catalina Marketing employees.
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $67k | $67k | 1st Percentile |
17th Percentile $90k | $90k | 17th Percentile |
33rd Percentile $112k | $112k | 33rd Percentile |
50th Percentile $168k | $168k | 50th Percentile |
67th Percentile $224k | $224k | 67th Percentile |
83rd Percentile $240k | $240k | 83rd Percentile |
100th Percentile $283k | $283k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
Diverse employees at Catalina Marketing score the company 59/100 across various culture categories, placing Catalina Marketing in the Bottom 25% of companies on Comparably with 1,001-5,000 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at Catalina Marketing across various culture dimensions.
Catalina Marketing's PTO and Vacation policy typically gives unlimited days off a year with 0% of employees expected to be work free while out of office. Paid Time Off is Catalina Marketing's most important benefit besides Healthcare when ranked by employees, with 100% of employees saying it is the most important benefit. Catalina Marketing's benefits and PTO Package averages to represent a $500 -$1000 cash value per month.

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In 2019, Catalina Marketing applied for 16 H1B visas. Of the work permits applied for, 88% were approved.
An in-depth look at ‘Certified-withdrawn’ H1B applications at Catalina Marketing unveil that one approved work permit application was withdrawn before the employee’s start date.
H1B Applications Outcome
This data was calculated using publicly sourced data from OFLC Performance Data

Who is the CEO of Catalina Marketing?
Catalina Marketing CEO is Gerald Sokol Jr, their score by employees is 62
What is Catalina Marketing eNPS?
The eNPS for Catalina Marketing is -14
What is the salary for Senior Marketing Manager in Catalina Marketing?
Senior Marketing Manager average salary in the US is 135k
What are the salaries in the Admin in Catalina Marketing?
The average salaries for Admin in Catalina Marketing is 56k
Who are Catalina Marketing competitors?
Catalina Marketing main competitors are IRI