Catalina Marketing Culture | Comparably
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Catalina Marketing Claimed Company
Catalina Marketing provides consumer-driven marketing solutions to brand manufacturers, retailers and health providers. read more
EMPLOYEE
PARTICIPANTS
16
TOTAL
RATINGS
258

Catalina Marketing Company Culture

Catalina Marketing Culture

This score is derived from employee ratings & reviews
2.9/5
Catalina Marketing's Overall Culture is rated C-

Top Rated Culture Dimensions

Catalina Marketing CEO

Bottom 30%Bottom 30% of Similar Size Companies on Comparably
Gerald Sokol Jr Catalina Marketing's CEO
Gerald Sokol Jr
62 /100

Diversity at Catalina Marketing

Bottom 25%Bottom 25% of Similar Size Companies on Comparably
D+

Diverse employees at Catalina Marketing have rated Perks And Benefits, Manager, and Leadership as the highest categories they have scored

Women at Catalina Marketing

Bottom 20%Bottom 20% of Similar Size Companies on Comparably
D

Women at Catalina Marketing have rated Perks And Benefits, Compensation, and Team as the highest categories they have scored

Catalina Marketing eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Bottom 45%Bottom 45% of Similar Size Companies on Comparably

Recommend to a Friend?

-14

Catalina Marketing employees are -14% more likely to recommend Catalina Marketing as a great place to work

33%Promoters
20%Passives
47%Detractors

Working at Catalina Marketing

Working at Catalina Marketing is rated below average by 16 employees, across various culture dimensions. Catalina Marketing employees rate Perks And Benefits highest among all categories, and think that Professional Development and Environment have the most room for improvement, putting Catalina Marketing’s culture in the Bottom 30% compared to similar sized companies on Comparably and in the Bottom 30% compared to other companies in Tampa, FL. See below in detail how working at Catalina Marketing was rated by employees.

Overall Company Culture at Catalina Marketing

C-

Overall Company Culture at Catalina Marketing is rated C-

Last updated months ago

Bottom
30%

Catalina Marketing ranks in the Bottom 30% of other companies on Comparably with 1,001-5,000 Employees for Overall Company Culture Score

Overall Company Culture Score by Department

This graph details how each department scores their Overall Company Culture

Results from 16 Employees

View Results
0
20
40
60
80
100
HR
68
HR68

Catalina Marketing Employee Reviews

Out of 18 Catalina Marketing employee reviews, 65% were positive. The remaining 35% were constructive reviews with the goal of helping Catalina Marketing improve their work culture.

65%
35%
Positive Reviews65%
Constructive Feedback35%

Positive Reviews From Catalina Marketing Employees

  • What makes you most happy at work?
    Ability to make a difference
  • What are some of the best things about your team?
    Good support and focus on doing the best
  • What is the best part about your compensation package?
    Fair compensation and equitable to other companies

Constructive Feedback From Catalina Marketing Employees

  • What does the leadership team need to get better at?
    Fired and replaced, soon or it's going in the tank.
  • Why do you feel undervalued and what would make you feel better about your compensation?
    Salary is top heavy with the C level
  • What do your coworkers need to improve and how could you work together better?
    Waste of time, just listening to the executives make decisions that go no where

Catalina Marketing Company Information

Catalina Marketing Company Overview

Catalina Marketing provides consumer-driven marketing solutions to brand manufacturers, retailers and health providers.

Catalina Marketing Mission, Vision & Values

Catalina Marketing Mission Statement

Catalina was dedicated to driving lift and loyalty for the world’s leading CPG retailers and brands.

Catalina Marketing Values

  • Be a trusted partner
  • Focus on the customer
  • Act like an owner
  • Be innovative
  • Strive for simplicity
  • Value personal and professional growth
HeadquarterSaint Petersburg, FL
United States of America
Websitewww.catalinamarketing.com
Founding Date1983
Tel727-579-5000

Catalina Marketing Competitors

Catalina Marketing competitors include IRI. Catalina Marketing ranks 2nd in Overall Culture Score on Comparably vs its competitors. See below how Catalina Marketing compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

  1. #1
    IRI's Logo
    IRI
    4.2/5
  2. #2
    Catalina Marketing's Logo
    Catalina Marketing
    2.9/5

Catalina Marketing Employees

16 employees at Catalina Marketing have reviewed Catalina Marketing across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.

Overall, the 16 Catalina Marketing employees give their leadership a grade of B, or Top 35% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.

Employees at Catalina Marketing are generally satisfied with their total compensation at Catalina Marketing, which includes a combination of pay, stock and equity, and benefits.

Overall, employees at Catalina Marketing are generally satisfied with their team. 16 Participants grade the quality of their coworkers a C. Less than half believe the meetings at Catalina Marketing are effective, and the majority look forward to interacting with their coworkers.

The majority of employees at Catalina Marketing believe the environment at Catalina Marketing is split between positive and negative. Most Participants believe the pace of work at Catalina Marketing is extremely fast. About 44% of the employees at Catalina Marketing work 8 hours or less, while 11% of them have an extremely long day - longer than twelve hours.

Overall, the employees at Catalina Marketing are not very happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

Joining Catalina Marketing - Employee Onboarding

The prevailing opinion from employees about joining Catalina Marketing is that the company was very unprepared on their first day. Catalina Marketing employees concluded that their overall onboarding experience was negative. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

Catalina Marketing KPIs and OKRs

At Catalina Marketing 50% of employees think their department KPIs and OKRs are clear. Employees’ understanding of Catalina Marketing's KPIs and OKRs is essential for its success. Out of 3 Catalina Marketing employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 2 have said yes.

AnswerPercent
Yes67%
No33%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes50%
No50%
Are the KPIs/OKRs for your department clear?

Catalina Marketing CEO & Leadership

Catalina Marketing CEO - Gerald Sokol Jr

Gerald Sokol Jr Catalina Marketing's CEO
62 /100

Catalina Marketing’s CEO Gerald Sokol Jr started in this role in 2018. Gerald’s approval rate is lower compared to CEOs at similar sized companies, putting Gerald in the Bottom 30% of all CEOs of similar-sized companies on Comparably, and in the Bottom 25% compared to CEOs of all other companies in Tampa, FL. Gerald Sokol Jr’s employees rank Catalina Marketing in the Top 5% for Perks And Benefits, in the Top 20% for Manager, and in the Top 25% for Compensation. Sokol Jr is generally unpopular with Catalina Marketing employees, but ranks especially low with Male employees. However, Caucasian employees have a slightly more favorable view of the CEO. When compared to Catalina Marketing’s competitors, Gerald Sokol Jr ranks below IRI CEO Andrew Appel.

Catalina Marketing Leadership

The Catalina Marketing Executive Team is rated a “B-” and led by CEO Gerald Sokol Jr, Chief Marketing Officer Marta Cyhan-Bowles, and Executive Vice President and Chief HR Officer Ray Lewis

  • Gerald Sokol Jr  CEO / President

    Gerald Sokol Jr CEO / President

    Gerald Sokol Jr serves as the CEO / President of Catalina Marketing.

  • Marta Cyhan-Bowles Chief Marketing Officer

    Marta Cyhan-Bowles serves as the Chief Marketing Officer of Catalina Marketing. Marta started at Catalina Marketing in... read more

  • Ray Lewis Executive Vice President and Chief HR Officer

    Ray Lewis serves as the Executive Vice President and Chief HR Officer of Catalina Marketing.

  • Marshall Stanton Executive Vice President, Global Operations

    Marshall Stanton serves as the Executive Vice President, Global Operations of Catalina Marketing. Marshall started at... read more

  • Dan Page Senior Vice President Sales Operations

    Dan Page serves as the Senior Vice President Sales Operations of Catalina Marketing. Dan started at Catalina Marketing... read more

  • Andy Wersel Senior Vice President

    Andy Wersel serves as the Senior Vice President of Catalina Marketing.

  • Mike Antonetti Vice President - Global Network Service Operations

    Mike Antonetti serves as the Vice President - Global Network Service Operations of Catalina Marketing. Mike started at... read more

  • Chad Keller Vice President Finance

    Chad Keller serves as the Vice President Finance of Catalina Marketing. Chad started at Catalina Marketing in Apr of... read more

  • George Panagopoulos VP of Engineering

    George Panagopoulos serves as the VP of Engineering of Catalina Marketing. George started at Catalina Marketing in Jun... read more

Catalina Marketing Salaries

How much does Catalina Marketing pay?

How much do people at Catalina Marketing get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Catalina Marketing is $119,384, or $57 per hour, while the estimated median salary is $113,745, or $54 per hour.

At Catalina Marketing, the highest paid job is a Director of Sales at $205,946 annually and the lowest is a CS Rep at $48,011 annually. Average Catalina Marketing salaries by department include: Customer Support at $66,233, Engineering at $133,176, Product at $151,825, and Sales at $150,094. Half of Catalina Marketing salaries are above $113,745.

10 employees at Catalina Marketing rank their Compensation in the Top 25% of similar sized companies in the US (based on 32 ratings) while 9 employees at Catalina Marketing rank their Perks And Benefits in the Top 5% of similar sized companies in the US (based on 11 ratings).

Salaries contributed from Catalina Marketing employees include job titles like DevOps, Graphic Designer, Marketing Operations, and Financial Analyst. Comparably data has a total of 3 salary records from Catalina Marketing employees.

Last updated months ago.

1st Percentile
$67k
$67k1st Percentile
17th Percentile
$90k
$90k17th Percentile
33rd Percentile
$112k
$112k33rd Percentile
50th Percentile
$168k
$168k50th Percentile
67th Percentile
$224k
$224k67th Percentile
83rd Percentile
$240k
$240k83rd Percentile
100th Percentile
$283k
$283k100th Percentile
$119,384*
Average Compensation
$113,745*
Median Compensation

* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.

Catalina Marketing Salaries by City

Catalina Marketing Salaries by Department

Explore Catalina Marketing Salaries

Diversity & Inclusion at Catalina Marketing

Diverse employees at Catalina Marketing score the company 59/100 across various culture categories, placing Catalina Marketing in the Bottom 25% of companies on Comparably with 1,001-5,000 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at Catalina Marketing across various culture dimensions.

Ranked Culture the Highest

Women N/A/100
Men N/A/100
Diverse Employees N/A/100

Ranked Culture the Lowest

Women N/A/100
Men N/A/100
Diverse Employees N/A/100

Catalina Marketing Perks & Benefits

Health & Wellness

  • Health Insurance

Paid Time Off

  • PTO / Vacation Policy

Catalina Marketing PTO

Catalina Marketing's PTO and Vacation policy typically gives unlimited days off a year with 0% of employees expected to be work free while out of office. Paid Time Off is Catalina Marketing's most important benefit besides Healthcare when ranked by employees, with 100% of employees saying it is the most important benefit. Catalina Marketing's benefits and PTO Package averages to represent a $500 -$1000 cash value per month.

AnswerPercent
Flex Time0%
Vacation Policy100%
Office Meals0%
401k Contribution0%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes100%
No0%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo0%
$1500 - $2500/mo0%
$1000 -$1500/mo0%
$500 -$1000/mo100%
Less than $500/mo0%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?

Catalina Marketing Careers

Catalina Marketing Jobs

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H1B Visa

In 2019, Catalina Marketing applied for 16 H1B visas. Of the work permits applied for, 88% were approved.

An in-depth look at ‘Certified-withdrawn’ H1B applications at Catalina Marketing unveil that one approved work permit application was withdrawn before the employee’s start date.

Work Permit Application Outcome

16
Total Applied
  • 88% Granted (14 out of 16)
  • 6% Denied (1 out of 16)
  • 6% Withdrawn Application was withdrawn by the employer before approval/rejection (1 out of 16)
  • 0% Certified-Withdrawn Application was approved but later withdrawn by employer ( out of 16)

This data was calculated using publicly sourced data from OFLC Performance Data

Let Catalina Marketing Know You Want To Work There

Frequently Asked Questions regarding Catalina Marketing

Who is the CEO of Catalina Marketing?

Catalina Marketing CEO is Gerald Sokol Jr, their score by employees is 62

What is Catalina Marketing eNPS?

The eNPS for Catalina Marketing is -14

What is the salary for Account Executive in Catalina Marketing?

Account Executive average salary in the US is 83k

What are the salaries in the Sales in Catalina Marketing?

The average salaries for Sales in Catalina Marketing is 150k

Who are Catalina Marketing competitors?

Catalina Marketing main competitors are IRI

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