Custora Culture | Comparably
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Custora is the secret marketing sauce for 30% of the top US retailers. read more
EMPLOYEE
PARTICIPANTS
11
TOTAL
RATINGS
120

Custora Company Culture

Custora Culture

This score is derived from employee ratings & reviews
3.4/5
Custora's Overall Culture is rated C+

Top Rated Culture Dimensions

Custora CEO

Top 10%Top 10% of Similar Size Companies on Comparably
Corey Pierson Custora's CEO
Corey Pierson
81 /100

Diversity at Custora

Women at Custora

Custora eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Top 35%Top 35% of Similar Size Companies on Comparably

Recommend to a Friend?

49

Custora employees are 49% more likely to recommend Custora as a great place to work

66%Promoters
17%Passives
17%Detractors

Working at Custora

Working at Custora is rated average by 11 employees, across various culture dimensions. Custora employees are most satisfied about CEO Rating, Environment, and eNPS categories, putting Custora’s culture in the Top 50% compared to similar sized companies on Comparably and in the Top 35% compared to other companies in Buffalo, NY. See below in detail how working at Custora was rated by employees.

Overall Company Culture at Custora

C+

Overall Company Culture at Custora is rated C+

Last updated months ago

Top
50%

Custora ranks in the Top 50% of other companies on Comparably with 11-50 Employees for Overall Company Culture Score

Overall Company Culture Score by Department

This graph details how each department scores their Overall Company Culture

Results from 11 Employees

View Results
0
20
40
60
80
100
Engineering
77
Engineering77

Custora Employee Reviews

Custora Company Information

Custora Company Overview

Custora is the secret marketing sauce for 30% of the top US retailers.

Custora was founded in 2011 and its current CEO is Corey Pierson. Since its inception 15 years ago, Custora has grown to 42 employees.

Custora Mission, Vision & Values

Custora Mission & Values

Custora is the secret marketing sauce for 30% of the top US retailers. We are a Y-Combinator-backed customer analytics platform built for smarter segmentation. Named 5th coolest community in NYC in 2017 by “Inc.Magazine", who said, "This is a company that encourages spontaneous creative thought on a new level." Recently featured on Built in NY's Cool Office Spaces. We're led by a set of 9 core values that we live and breathe daily —and geez values smell good (find these here: https://custora.com/careers/?gh_jid=56451).

Headquarter41 W 25th Street
York, NY 10010
United States of America
Websitewww.custora.com
Founding Date2011
Company StatusPrivate
Jobswww.custora.com/careers
Social Sites

Custora Competitors

Custora competitors include Kissmetrics, GoodData, and Sailthru. Custora ranks 3rd in Overall Culture Score on Comparably vs its competitors. See below how Custora compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

  1. #1
    Kissmetrics' Logo
    Kissmetrics
    4.2/5
  2. #2
    GoodData's Logo
    GoodData
    4.2/5
  3. #3
    Custora's Logo
    Custora
    3.4/5
  4. #4
    Sailthru's Logo
    Sailthru
    3.2/5
  • Culture Video

Custora Employees

Custora has 42 employees. 11 employees at Custora have reviewed Custora across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.

Overall, the 11 Custora employees give their leadership a grade of C+, or Top 50% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.

Employees at Custora are mostly dissatisfied with their total compensation at Custora, which includes a combination of pay, stock and equity, and benefits.

Overall, employees at Custora are pleased with their team. 11 Participants grade the quality of their coworkers a B-. The majority believe the meetings at Custora are effective, and the majority look forward to interacting with their coworkers.

The majority of employees at Custora believe the environment at Custora is positive. Most Participants believe the pace of work at Custora is comfortably fast. About 80% of the employees at Custora work 8 hours or less.

Overall, the employees at Custora are happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

Joining Custora - Employee Onboarding

100% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

Custora KPIs and OKRs

Employees’ understanding of Custora's KPIs and OKRs is essential for its success. Out of 2 Custora employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 1 have said yes.

AnswerPercent
Yes50%
No50%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes0%
No0%
Are the KPIs/OKRs for your department clear?

Custora CEO & Leadership

Custora CEO - Corey Pierson

Corey Pierson Custora's CEO
81 /100

Corey’s approval rate is in the Top 10% of all CEOs of similar-sized companies on Comparably, and in the Top 10% compared to the CEOs of all other companies in Buffalo, NY. Custora’s CEO is highly regarded especially by employees in the Engineering department, Caucasian employees, and Male employees. Compared to Custora’s competitors, Corey Pierson ranks right above GoodData CEO Roman Stanek. Under Pierson’s leadership, Custora employee respondents are most happy about their Environment and the company’s Team. Compensation and Happiness are two areas, according to respondents, where Custora could stand to see real improvement.

Custora Leadership

The Custora Executive Team is rated a “C+” and led by CEO Corey Pierson, Chief Revenue Officer Tim Bryan, and VP Marketing JC Goodrich

  • Corey Pierson  CEO / President

    Corey Pierson CEO / President

    Corey Pierson serves as the CEO / President of Custora.

  • Tim Bryan Chief Revenue Officer

    Tim Bryan serves as the Chief Revenue Officer of Custora.

  • JC Goodrich VP Marketing

    JC Goodrich serves as the VP Marketing of Custora.

  • Joseph Zito Chief Revenue Officer

    Joseph Zito serves as the Chief Revenue Officer of Custora.

Diversity & Inclusion at Custora

The Diversity score provides insights into how diverse employees feel and rate their work experience at Custora across various culture dimensions.

Ranked Culture the Highest

Women N/A/100
Men 77/100
Department - Engineering
Diverse Employees N/A/100

Ranked Culture the Lowest

Women N/A/100
Men N/A/100
Diverse Employees N/A/100

Custora Perks & Benefits

Health & Wellness

  • Dental Insurance
  • Vision Insurance

Custora PTO

Custora PTO policy is a critical component of the benefits package offered to employees.

AnswerPercent
Flex Time0%
Vacation Policy0%
Office Meals0%
401k Contribution0%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes0%
No0%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo0%
$1500 - $2500/mo0%
$1000 -$1500/mo0%
$500 -$1000/mo0%
Less than $500/mo0%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?

Custora Careers

Custora Jobs

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H1B Visa

In 2019, Custora applied for 1 H1B visas. Of the work permits applied for, 100% were approved.

Work Permit Application Outcome

Custora has a total of 42 employees

1
Total Applied
  • 100% Granted (1 out of 1)
  • 0% Denied ( out of 1)
  • 0% Withdrawn Application was withdrawn by the employer before approval/rejection ( out of 1)
  • 0% Certified-Withdrawn Application was approved but later withdrawn by employer ( out of 1)

This data was calculated using publicly sourced data from OFLC Performance Data

Let Custora Know You Want To Work There

Overview of Candidates Interested in Custora on Comparably

Candidates By Department

All Industries
67%
IT
33%

Candidates By Location

New York City
33%
Rochester
33%
Humble
33%

Frequently Asked Questions regarding Custora

What is Custora address?

Custora location is at 41 W 25th Street

Who is the CEO of Custora?

Custora CEO is Corey Pierson, their score by employees is 81

What is Custora eNPS?

The eNPS for Custora is 49

How many employees work in Custora?

Custora has 42 employees

Who are Custora competitors?

Custora main competitors are Kissmetrics, GoodData, Sailthru

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