GoPro Mission, Vision & Values
GoPro Mission Statement
Sharing experiences around the world. Here at GoPro, we are passionate about our purpose - we believe sharing and reliving our experiences makes life more meaningful and fun. Our customers around the world bring our brand to life. You help us see the world in new ways and motivate us to do more.
GoPro Vision Statement
A force for positivity.<br><br>Founded in 2002 by Nick Woodman, a photo and video enthusiast in search of a better way to film himself and his friends surfing, GoPro has grown into a relentlessly innovative brand loved around the world for its insanely versatile and enabling products. We strive to be a force for positivity, celebrating all things awesome while inspiring people to pursue their passions. We are GoPro and we love what we build.
GoPro Values
- Make Friends -- Collaborate and include. Strength in numbers.
- Obsessively Serve -- Put customer interest first.
- Harness the Power of WOW -- Exceed expectations.
- Stay Agile -- Be willing to adapt and commit.
- Be a HERO -- Take responsibility. Integrity, always.
GoPro Employee Alignment
Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.
