Hookit Culture | Comparably
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Hookit Claimed Company
Hookit is the leading sponsorship analytics and valuation platform for sports to quantify sponsorship value from social and digital media. read more
EMPLOYEE
PARTICIPANTS
6
TOTAL
RATINGS
95

Hookit Company Culture

Hookit Culture

This score is derived from employee ratings & reviews
3.5/5
Hookit's Overall Culture is rated C+

Top Rated Culture Dimensions

Hookit CEO

Top 15%Top 15% of Similar Size Companies on Comparably
Scott Tilton Hookit's CEO
Scott Tilton
80 /100

Diversity at Hookit

Women at Hookit

Hookit eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Bottom 45%Bottom 45% of Similar Size Companies on Comparably

Recommend to a Friend?

20

Hookit employees are 20% more likely to recommend Hookit as a great place to work

60%Promoters
0%Passives
40%Detractors

Working at Hookit

Working at Hookit is rated average by 6 employees, across various culture dimensions. Hookit employees are most satisfied about Environment, Perks And Benefits, and CEO Rating categories, putting Hookit’s culture in the Top 50% compared to similar sized companies on Comparably and in the Top 25% compared to other companies in San Diego. See below in detail how working at Hookit was rated by employees.

Overall Company Culture at Hookit

C+

Overall Company Culture at Hookit is rated C+

Last updated months ago

Top
50%

Hookit ranks in the Top 50% of other companies on Comparably with 11-50 Employees for Overall Company Culture Score

Hookit Employee Reviews

Out of 20 Hookit employee reviews, 100% were positive.

100%
0%
Positive Reviews100%
Constructive Feedback0%

Positive Reviews From Hookit Employees

  • What do you like best about the leadership team?
    Leadership is ok. Communicative and transparent. Some are more willing to hear and accept feedback from employees than others. Seem out of touch sometimes. They try to make sure everyone is happy but it feels like lip service because no real effort is made to even gauge employee satisfaction
  • What makes you most happy at work?
    Project diversity and challenging problems to solve keep the job interesting. Results in plenty of knowledge sharing and constant leveling up and professional development. Coming up with creative solutions to complex problems helps career advancement and has helped many employees go to big companies
  • What is most positive about the culture and environment at your company?
    Fun people make the environment highly enjoyable. Most people love their job and take pride in their work so they put a lot of effort into it and it shows. The "constant hustle" mentality can take a toll and rub people the wrong way if you aren't the "I love my job" type of person

Hookit Company Information

Hookit Company Overview

Hookit is the leading sponsorship analytics and valuation platform for sports to quantify sponsorship value from social and digital media.

Hookit was founded in 2010 and its current CEO is Scott Tilton. Since its inception 16 years ago, Hookit has grown to 35 employees.

Hookit Mission, Vision & Values

Hookit Mission & Values

Our mission is to provide the most comprehensive, trusted source of intelligent data to improve global sponsorship effectiveness.

Headquarter731 South Highway 101, Suite 16-18
Solana Beach, CA 92075
United States of America
Websitewww.hookit.com
Founding Date2010
Tel(888) 874-3374
Company StatusPrivate
Jobswww.hookit.com/workhere
Social Sites

Hookit Competitors

Hookit competitors include Origami Logic, Datameer, and Mountain Warehouse. Hookit ranks 2nd in Overall Culture Score on Comparably vs its competitors. See below how Hookit compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

  1. #1
    Origami Logic's Logo
    Origami Logic
    4.2/5
  2. #2
    Hookit's Logo
    Hookit
    3.5/5
  3. #3
    Datameer's Logo
    Datameer
    2.9/5
  4. #4
    Mountain Warehouse's Logo
    Mountain Warehouse
    2.4/5

Hookit Employees

Hookit has 35 employees. 6 employees at Hookit have reviewed Hookit across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.

Overall, the 6 Hookit employees give their leadership a grade of C+, or Top 50% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.

Employees at Hookit are generally satisfied with their total compensation at Hookit, which includes a combination of pay, stock and equity, and benefits.

Overall, employees at Hookit are pleased with their team. 6 Participants grade the quality of their coworkers a C+. The majority believe the meetings at Hookit are effective, and the majority look forward to interacting with their coworkers.

The majority of employees at Hookit believe the environment at Hookit is positive. Most Participants believe the pace of work at Hookit is extremely fast. About 75% of the employees at Hookit work 8 hours or less.

Overall, the employees at Hookit are generally happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

Joining Hookit - Employee Onboarding

The prevailing opinion from Comparably users in San Diego about their company is that it was very prepared on their first day. San Diego employees concluded that their overall onboarding experience was positive. 74% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

Hookit KPIs and OKRs

At this moment no Hookit employees have provided insight into whether or not they clearly understand Hookit's KPIs and OKRs.

AnswerPercent
Yes0%
No100%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes0%
No0%
Are the KPIs/OKRs for your department clear?

Hookit CEO & Leadership

Hookit CEO - Scott Tilton

Scott Tilton Hookit's CEO
80 /100

Scott’s approval rate is in the Top 15% of all CEOs of similar-sized companies on Comparably, and in the Top 10% compared to the CEOs of all other companies in San Diego. Compared to Hookit’s competitors, Scott Tilton ranks right above Datameer CEO Christian Rodatus. Under Tilton’s leadership, Hookit employee respondents are most happy about their Environment and the company’s Perks And Benefits. Meetings and Outlook are two areas, according to respondents, where Hookit could stand to see real improvement.

Hookit Leadership

The Hookit Executive Team is rated a “C” and led by CEO Scott Tilton, Director of Marketing Roger Breum, and Chief Financial Officer Sam Simkin

  • Scott Tilton  CEO / President

    Scott Tilton CEO / President

    Scott Tilton serves as the CEO / President of Hookit.

  • Roger Breum Director of Marketing

    Roger Breum serves as the Director of Marketing of Hookit.

  • Sam Simkin Chief Financial Officer

    Sam Simkin serves as the Chief Financial Officer of Hookit.com. Sam started at Hookit.com in Nov of 2017. Sam currently... read more

Diversity & Inclusion at Hookit

The Diversity score provides insights into how diverse employees feel and rate their work experience at Hookit across various culture dimensions.

Ranked Culture the Highest

Women N/A/100
Men N/A/100
Diverse Employees N/A/100

Ranked Culture the Lowest

Women N/A/100
Men N/A/100
Diverse Employees N/A/100

Hookit PTO

Hookit PTO policy is a critical component of the benefits package offered to employees.

AnswerPercent
Flex Time0%
Vacation Policy0%
Office Meals0%
401k Contribution0%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes0%
No0%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo0%
$1500 - $2500/mo0%
$1000 -$1500/mo0%
$500 -$1000/mo0%
Less than $500/mo0%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?

Hookit Careers

Hookit Jobs

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Let Hookit Know You Want To Work There

Overview of Candidates Interested in Hookit on Comparably

Candidates By Department

Operations
40%
Business Development
20%
Product
20%
All Industries
20%

Candidates By Location

San Diego
40%
Encinitas
20%
Venice
20%
Houston
20%

Frequently Asked Questions regarding Hookit

What is Hookit address?

Hookit location is at 731 South Highway 101, Suite 16-18

Who is the CEO of Hookit?

Hookit CEO is Scott Tilton, their score by employees is 80

What is Hookit eNPS?

The eNPS for Hookit is 20

How many employees work in Hookit?

Hookit has 35 employees

Who are Hookit competitors?

Hookit main competitors are Origami Logic, Datameer, Mountain Warehouse

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