Francesco Lagutaine — Chief Marketing and Experience Design Officer - Asia at Manulife Financial Corp

Mr. Francesco Lagutaine has been Chief Marketing and Experience Design Officer, Asia at Manulife Financial Corporation since April 2016. Mr. Lagutaine plays a vital role in helping Manulife become the most customer centric organisation in Manulife industry and drives its marketing strategies, branding and customer experience across 12 markets. He joined Manulife from Citibank in New York, where he served as Global Head of Client and Design. Prior to that, he served as Chief Marketing Officer and Head of Customer Franchise at Citibank Asia Pacific, where he was responsible for brand, marketing, analytics, customer experience and digital. He has a Law School Degree from Univesita' Statale degli Studi di Genova in Italy.