Persado Mission, Vision & Values | Comparably
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Are you interested in artificial intelligence and its ability to transform the marketing space? Then you'd be a great candidate at Persado! Persado is an AI technology company that generates intelligent content that maximizes audience engagement and business results. We are seeking a diverse range of candidates that aspire to be in technology! read more
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PARTICIPANTS
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1675

Persado Mission, Vision & Values

Persado Mission Statement

To arm brands and individuals with cognitive content that resonates and inspires any given audience to action.

Persado Vision Statement

Persado is reinventing how businesses communicate and engage with their customers on individual-level response data to understand the preference by each user by applying mathematical certainty to words.

Persado Values

  • P - People: Our people are our most important asset.
  • E - Effectiveness: Persadoans efficiently drive our customer’s success, allowing brands to effectively communicate with their consumers.
  • R - Resilience: Persadoans take risks, make mistakes, and learn from experiences. We fail fast and bounce back faster.
  • S - Science: Persadoans' data-first approach eliminates guesswork to deploy creative that is mathematically proven.
  • A - Action: Persadoans are hands-on leaders, jumping into the game and making things happen. You won't find us on the sidelines.
  • D - Disruption: Persadoans are prepared to challenge the status quo, fighting old ways of doing business.
  • O - At Persado, there is one version of the truth, and we must have the courage to tell it like it is.

Persado Employee Alignment

Persado's mission, vision & values motivate 50% of Persado employees. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.

AnswerPercent
Yes90%
No10%
Are you proud to be a part of your company?
AnswerPercent
Yes50%
No50%
Are you motivated by your company's mission, vision, & values?
AnswerPercent
Very Important0%
Important100%
Neutral0%
Less Important0%
Not Important0%
How important was your Company's mission while job searching?
AnswerPercent
Yes83%
No17%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Company Mission0%
Comp & Benefits0%
Co-Workers0%
Comfort & Familiarity100%
Career Advancement Opportunities0%
What's the main reason you stay at your current company?
AnswerPercent
Transparency & Integrity50%
Teamwork & Winning50%
Speed & Innovation0%
Fun & Passionate0%
Diversity & Inclusion0%
Which of the following set of Company Values is most meaningful to you?

Persado Culture at a Glance

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