Pronto FAQs

We will start the production process afteryou'vebeen assigned a dedicated project manager. Please respond to confirm you're receiving the production ticket.

Production Process (6-8 weeks):

1. Mockup Creation (1-2 weeks)

We create a mockup image of your new website homepage using the information on your onboarding form, current website, business goals, and any marketing materialyou'veprovided. Well also develop a site map containing all the pages of your new website for you to review.

2. Mockup Review (1-2 weeks)

We send you your mockup using an online design feedback tool. You should review the design, color, layout, and copy and our team will make revisions based on your comments. Making your feedback as specific as possible will greatly expedite the process since the duration of this stage depends on the number of revisions. Please make sure that all design changes are made at this stage, as it becomes difficult to make changes once the site is skinned.

3. Site Creation (2-4 weeks)

Once you approve your mockup, we build your website by putting together all the necessary components including content, graphic elements, contact and payment forms, and important links. During this stage, our WordPress team and front-end developers will make all your websites parts functional and interactive.

4. Site Review (2-3 weeks)

Once the homepage is skinned and the inner pages are ready, well send a link to the actual site for you to review. Again, our team will make changes until youre happy. The duration of the Site Review depends on our producers queue, the complexity of revisions, and the number of revisions needed.

5. Go Live!

When you're ready to launch the site, well send the instructions to update your DNS records. Once your website is live, our SEO and Marketing Services teams will reach out to help you attract sales leads and drive more revenue. Dont forget, our service includes unlimited support requests, so you can continue to make changes long after you go live!

To update your credit card follow these steps.

The short way: https://app.prontomarketing.com/update-billing (If you're not logged in into your Pronto account, you will be redirected to your billing page after once you've done so.)

The long way: see the steps below.

Log in to your Pronto Account- https://app.prontomarketing.com/

Access your account'sBilling & Payments center page from the Account dropdown.

Click the button on the top right of thePayment Information there is a link to Update Billing.

Use the form to update your billing information. On this page you can update:

Billing Contact -your Contact that Invoices are sent to.

Billing Address -your physical addressfor billing purposes.

Credit Card Details - yourcredit card for billing. Note -this data sent directly to our billing partner Paypal.

Credit Card Billing Address - our system also supports a separate address that is for your credit card if is different than your Billing Address.

Key to improving your listing on SERPs (Search Engine Results Pages) are local keywords. You are a local business serving local business. If you are in Houston and get search traffic from New Hampshire it's not going to do you any good.

Let's take the San Francisco Bay Area

The area North of San Francisco is referred to as The North Bay

North Bay has the counties of Marin, Sonoma, Napa

Napa County might be referred to as Napa Valley or Wine Country

Within Napa County there are the towns of Calistoga, Napa, St. Helena, Yountville

Within Wine Country you might include the Sonoma County towns of Sonoma and Healdsburg

Depending on your firms location and reach there are any number of search terms you might use if you're up in "The North Bay". You know your local vernacular much better than we every can.

Prioritize

Yes Napa County is in California, but California isn't a useful search term when you want local traffic - and San Francisco Bay Area probably isn't either and maybe not even North Bay.

Your Actions

Make a list and think of concentric circles from your key business area outward.

That list should be between 10-15 local terms listed in order of importance to your business

Make sure we have that list so that we're optimizing your local search for these areas

Please follow the steps below to grant us access to your social media accounts. The access granted will allow us to connect your accounts to Pronto's social media management platform.

Facebook

In order for us to get access to your Facebook page, we need you to grant administrator rights to our designated social media page for managing our client accounts - ' Pinky Pronto '. Once you've added us as the administrator of the page, we'll go ahead and review the page and make the preliminary optimizations.

How-to add new administrators on a Facebook page:

When viewing your Facebook page, click 'Setting' in the right side bar

Click Page Roles

Add [email protected] "Pinky Pronto" as an admin and then Save Changes

Put your password and done

LinkedIn

To edit your LinkedIn company page, we need you to grant administrator rights to our account. Please connect with 'Timothy Kelsey' - our designated profile for managing our client accounts on LinkedIn. Please follow instructions to make the LinkedIn connection here.

Once the connection is made, please inform us and we'll accept the invitation and send you further instructions on adding us as the administrator to your LinkedIn page.

Twitter

Twitter accounts do not have administrators, so you'll have to share your account credentials. Please provide the login credentials of your Twitter account - username/Twitter handle, password, and email/phone number that is tied to the account for verification.

Let your designated support agent know once these tasks are complete and we'll accept the invitations to the following accounts.

Overview

On August 28th, 2019 and August 30th, 2019, clients may have experienced website outages and HTTP 502 errors during the below times (all times EDT);

Wednesday, August 28th - 5:20am until 5:38am

Friday, August 30th - 11:15pm until 11:48pm

The root cause of the downtime on both days was a configuration issue with a new Memcached server which had been deployed, causing the server to be unable to handle more than a certain number of connections. On Wednesday, the issue was identified after a update to a plug-in, and was resolved by restarting the database and the Memcached server. However, the connection limit issue then occurred again on Friday, at which point we discovered the root cause and began taking steps to resolve the immediate issue, as well as implementing changes to prevent it recurring.

The immediate resolution which we took was to move to using Amazon ElastiCache, and we will use this for the foreseeable future instead of Memcached.

Follow Up

As the root cause of this issue was due to a configuration issue on the Memcached server, we will implement changes to ensure that any new servers are correctly configured prior to being used in our Production environment. We are confident that the root cause in this case has been addressed by moving to Amazon ElastiCache, however we are undertaking ongoing monitoring of this to ensure no further issues arise.

We sincerely apologise for the downtime caused by this - we understand how important it is that your website is available and performs as expected 100% of the time, and we will continue to aim for this. You can always monitor our platform status by visiting our Status page, and if you do notice any problems with your website, you can use our live chat service ("Chat with us!" at the bottom right of this page) to alert our Support team immediately and we will investigate the problem.

Our call tracking platform works by dynamically replacing all the phone numbers on your website with a tracking phone number that is specifically shown to that visitor.

When visitors dial one of these tracking numbers, the call will be forwarded to your primary office line (or another number of your choosing) while the caller's details, including how they arrived at your site, the page the landed on, and a recording of the call, will be logged in our reporting system for you to view later.

Reporting

At a glance, the reporting dashboard tells you how many callsyou'vereceived as well as some basic information about those calls.

Signup for Call Tracker

Call Details

Here you can find details about the call including the callers location, what pages they visited on your site and a recording of the call.

Email Notifications

As soon as a call has been completed, youll receive an email notification giving you basic information about the call and link to the Call Details page.

Ready to get started?

After clicking on the link in the Bugherd invitation email, you should be directed to your demo website, which after completely loaded should show a small "BH" arrow on the bottom right of the window. Click this arrow to toggle open the Bugherd sidebar.

2. When the sidebar appears, click on the green + button which would allow you to add comments to elements on your site.

You can add comments by hovering the cursor over the element you wish to comment on and click it. A comment box will appear. Type your comment then click Create Task. These steps apply to any other pages on the site.

4. Once you have submitted your feedback, our team will be notified and will start working on it. You will be receiving email updates on the status of the feedback/tasks you've provided.

Our Phoenix platform fully supports an encrypted connection with the end-users. If you'd like to setup SSL/TLS on your site, we recommend using Cloudflare's Free SSL option which is easy to setup and low maintenance. We support their Flexible SSL and Full SSL options for free.

Onebenefit and reason why we recommend Cloudflare over traditional certificates is that they expire and need to be renewed every one or two years, which you don't need to worry about with Cloudflare.

Cloudflare has three SSL options, their Flexible SSL is the easiest to set up. This option encrypts only a portion of the data transfer, but still covers the encryption needs for most small websites.

SSL Certificate & Installation service

To get started, signup for a Cloudflare free account and send us your Cloudflare credentials, along with your current domain registrar's credentials. Alternatively, you could followthe Enabling HTTPS on Cloudflare guide for a more DIY route.

Create a ticket to have our support team help get this started.

Traditional Certificates

Our Phoenix platform also works with traditional SSL/TLS certificates. We can take care of everything necessary to get SSL on your site, from start to finish. This service costs $99 annually for each certificate installed, or $150 for a 2 year certificate - you can purchase our on your Pronto Dashboard account.

We'll take care of everything from there - we prepare your site, generate the CSR and private key, buy the certificate, and install it on our servers. Once the setup is complete, we'll send you a message to let you know.

Overview

On June 11th, 2019, clients may have experienced website outages, site slowness and erroneous HTTP 404 errors, starting at 10:20am. The issue was resolved at 11:09am (all times EDT).

The root cause was a bug in our PHP compiler which caused erroneous HTTP 404 errors, (commonly referred to as "Page Not Found" errors) on URLs which had associated pages and should normally work. Our platform monitoring detected the problem and began the process of creating a new server in order to remove the suspected defective server and resolve the issue, however due to the PHP bug, the new server encountered the same problem, causing the process to repeat and eventually cause high server load due to data duplication and the removal of servers, which eventually began causing performance issues and downtime on websites.

The issue was resolved by improving the monitoring system to check a different location, thus halting the process of server regeneration, and purging our cache in order to resolve the PHP bug causing the HTTP 404 errors.

Follow Up

We suspect this issue to have been caused by an old version of PHP which we were using on our platform, and have since updated to a newer version. We will continue to monitor this to ensure that the root cause has been resolved, and to improve our detection of this issue in order to resolve the issue more quickly in future.

We sincerely apologise for the downtime caused by this - we understand how important it is that your website is available and performs as expected 100% of the time, and we will continue to aim for this. You can always monitor our platform status by visiting our Status page, and if you do notice any problems with your website, you can use our live chat service ("Chat with us!" at the bottom right of this page) to alert our Support team immediately and we will investigate the problem.

We have a very good record of up time - but no one can promise you 100%.

There are planned downtime events from time to time for important upgrades. These are short in duration and planned at off-peak hours.

And unexpected events do happen. Our services are monitored 24x7 - both by the Pronto team andthe infrastructure team at Rackspace. These events are quite rare and are quickly resolved.

Pronto Marketing Platform Monitoring Status

View our live Platform Status Page

Form notification emails fromyour website are sent from our email servers and Mandrill by MailChimp.The default mailserver is our own, though if youwould like to authenticate our servers, we will put you on Mandrill.

To ensure delivery of your email notifications, please read the following sections regarding Whitelisting and Authenticating.

Whitelisting

If you are using email services with strong spam filters (Reflexion, Postini), we would recommend whitelisting our mailservers as approved senders:

prontomarketing.com

mandrillapp.com

Whitelisting prontomarketing.com will ensure better compatibility with any email delivery infrastructure changes we make in the future.

Authenticating

Authentication here meansadding our email servers to your domain's trusted list. When you have authenticated our email servers, the recipient of theemails will know that we are allowed to send emails on your behalf.

Here is an example message delivered from our mailservers and how it will be delivered and signed:

MXToolBox

We recommend that you add these tworecords to your DNS settings which will indicate that Mandrill and Pronto are authorized to send mail on behalf of your domain:

If your domain has no SPF record, please add the following TXT (SPF) record for yourdomain.com:v=spf1 a mx include:_spf.prontomarketing.com ~all

If your domain already has an existing SPF record, simply add "include:_spf.prontomarketing.com" before the ~all, ?all or -all arguments.

TXT (DKIM) record for mandrill._domainkey.yourdomain.com:v=DKIM1; k=rsa; p=MIGfMA0GCSqGSIb3DQEBAQUAA4GNADCBiQKBgQCrLHiExVd55zd/IQ/J/mRwSRMAocV/hMB3jXwaHH36d9NaVynQFYV8NaWi69c1veUtRzGt7yAioXqLj7Z4TeEUoOLgrKsn8YnckGs9i3B3tVFB+Ch/4mPhXWiNfNdynHWBcPcbJ8kjEQ2U8y78dHZj1YeRXXVvWob2OaKynO8/lQIDAQAB;

If you need a list of IP ranges, you can get the most up-to-date data by running TXTcommand for spf.mandrillapp.com at sites such as .

Why authentication is important

Email servers are setup in a way that makes it very easy to send an email pretending to be someone else. This is a tactic called "spoofing" and it is often used by spammers. You may have seen this before with scam emails that look like they are coming from your bank. However, there are legitimate reasons to spoof an email address - most commonly with contact form notifications.

Email authentication is a technology that gives the recipient's mail server a way of checking the sender's identity and confirm that the sender is actually who they say they are, which improves security and deliverability.

Sign in to your LinkedIn account and visit this profile page. (Email: [email protected])

On Timothy's profile page, click the three dots button. Then, click 'Connect'.

Click 'Send now' to connect with Timothy.

Let us know when this has been completed and we will provide instructions for the final few steps.

This is for those who have already signed up and point their NS servers to Cloudflare, if you have not, please have a read and learn more about Cloudflare on this forum post first: We Recommend Cloudflare for DNS Management to get started.

----

Go to https://www.cloudflare.com/ and login to your account.

Select your domain andclick onDNS.

On the bottom row, and a new A record topoint "@" record to54.247.91.90, click Add.Make sure there are no other CNAME or Arecords for '@' or yourdomain.com, otherwise there will be a DNS conflict. If you're planning on using Cloudflare's CDN then you can leave the TTL settings as Automatic, otherwise set it to to2 minutes.

Add another record, select CNAME and point "www" record to thedesignated record,as provided by the Project Manager at Pronto, click Add.Make sure there are no other CNAME or Arecords for 'www' or www.yourdomain.com, otherwise there will be a DNS conflict.If you're planning on using Cloudflare's CDN then you can leave the TTL settings as Automatic, otherwise set it to to 2 minutes.

You can toggle the utilization of Cloudflare's Content Delivery Network (CDN) by clinking on the cloud icon under the Active column.We would recommend enabling Cloudflare's CDN for improved response time globally, higher stability, and rock solid security.

We always have a skeleton crew working on holidays. Requests may take longer to be completed on the particular day(s).

Please note that some of the dates change year-to-year since Buddhist holidays follow the Lunar Calendar.

2019

1

Tuesday

1st January 2019

New Year's Day

2

Tuesday

19th February 2019

Makha Bucha Day

3

Monday

8th April 2019

Chakri Day observed

4

Monday

15th April 2019

Songkran observed

5

Tuesday

16th April 2019

Songkran observed

6

Wednesday

1st May 2019

Labor Day

7

Monday

6th May 2019

Coronation

8

Monday

20th May 2019

Visakha Bucha observed

9

Monday

3rd June 2019

Queen's Birthday

10

Tuesday

16th July 2019

Asalha Bucha

11

Monday

29th July 2019

Rama X's birthday observed

12

Monday

12th August 2019

Mother's Day

13

Monday

14th October 2019

Rama IX's remembrance observed

14

Wednesday

23rd October 2019

Chulalongkorn Day

15

Thursday

5th December 2019

Father's Day

16

Tuesday

10th December 2019

Constitution Day

17

Tuesday

31st December 2019

New Year's Eve

* Most of our team members will take the week off during the Songkran festival, which is thetraditional Thai new year's festival.

Overview

On May 15th, 2019, clients may have experienced website outages, site slowness and missing images and video, starting at 3am and reoccurring intermittently throughout the day, notably at 3:54am, and around 7:30am until 8:10am. The issue was resolved at 11:34am (all times EDT).

The root cause was two-fold - the downtime between 3am until around 4am was due to a migration to a new server structure. Our infrastructure team attempted to implement this with minimal disruption to our operations and site availability, however the server load was underestimated, and more testing could have been done to ensure we were aware of the impact this may have if any problems were encountered during the transition.

The downtime from around 7:30am until 8:10am was caused by a spike in database connections due to a PHP caching issue, as well as a related memory issue, which affected the performance of sites on our Phoenix platform.

Follow Up

As part of the immediate and long-term fix for these issues, we have added additional servers onto our network to help with future transitions and network structure changes, and are investigating various options for ensuring that these issues do not occur again. We'll also implement a better system of planning to ensure that any changes which could impact site availability or cause significant performance problems are planned for outside of business hours, preferably during off-peak hours at the weekend, where there is less overall traffic to sites on our platform.

We sincerely apologise for the downtime caused by this - we understand how important it is that your website is available and performs as expected 100% of the time, and we will continue to aim for this. You can always monitor our platform status by visiting our Status page, and if you do notice any problems with your website, you can use our live chat service ("Chat with us!" at the bottom right of this page) to alert our Support team immediately and we will investigate the problem.

In order to grant Pronto admin access to your AdWords account, you first need to login as a user who already has administrator permissions in your account.

Once you've logged in, go to the tool icon in the top right corner and select Account Access.

Then select "Managers" tab,you should see a pending request from Pronto Marketing.

Accept this request and you're done!

Sign in to your LinkedIn account and go to your LinkedIn company page by searching your company name in 'Companies' tab and selecting your business.

Click 'Manage page' in the middle of your company profile.

In the top right corner of your window, click 'Admin Tools'. Then, 'Manage Admins'.

Search Timothy Kelsey and add the profile to be one of your admins.

Don't forget to click 'Save change' and let us know once this has been completed.

When thinking about a new website and all of the things that our clients want or need, updating it can get overwhelming and become a daunting task. Most people, like me, when doing this for the first time,aren'tquite sure where to start, and the outlook can be painful and frustrating.

Here are 5 tips to get you started down the right path.

Use separate tickets for unrelated requests

Our support desk ticketing system is a powerful tool that can be used to submit and track website revision requests. Getting familiar with our ticketing system early on will without a doubt increase your satisfaction with our service, as support tickets drive our processes. The support desk allows you to take a large action list that could seem endless, and break it down into manageable individual tasks. For example, you could create a new ticket for each page of the site that needs updating, track each page's revisions separately, and handle questions accordingly. This not only helps us manage the updates for you, it also enables you to track them easily and confirm each item has been updated properly. Here is an example of an overview page that you'll see when you check your existing ticket requests and their corresponding statuses.

http://www.clientexample.com/services-solutions/

Take screenshots and add notes to explain

Screenshots with arrows and notes can really provide clarity when referring to a specific item on a webpage that youd like updated. Instead of trying to describe the big green button and what youd like to have changed, we can work much faster if youre able to take a screenshot, add notes and a link to the relevant page, and submit it with a ticket.

By combining PowerPoint with a screenshot tool, you have a great way to communicate exactly what you mean. If you take screenshots of the relevant pages, you can then paste them into PowerPoint, and then add notes to convey what you would like us to do. Alternatively, you can provide the images and a link to the pages, along with a summary of what you'd like to change.

Be specific

When it comes to a new website, there are literally hundreds of factors to consider when we want to think about the big picture. We try our best to read between the lines and interpret what you are trying to say, but sometimes we need a little help.

Bad: Managed Services - first-class service at competitive pricing is OK but should also mention that we are the outsourced IT department and we handle all aspects of IT for the client.

Good: Please update the Managed Services bullet-point on this page: New Bullet point: Managed Services - first-class service at competitive pricing.

When you are making requests, small changes to how you write your tickets can make it much easier for us to get what you want done right, first time, and on time.

Use examples from other websites if you have them

Ifyou'veseen something on another website that youd like to have,don'thesitate to send a link to show us. Our team works really well with examples, as they take out a lot of the guess work, and usually convey concepts and styles much better than an e-mail. This applies to all elements of website creation, everything from design and layout, to writing new content for your new pages. Without examples, it can sometimes be pure guess work on our part, and unfortunately, wedon'talways guess right.

Dont stress out

Were here to help, and your satisfaction is our #1 priority. If you see something that youre not happy with, please let us know. Well fix it for you or come up with options to work around it. Therearen'tmany things that wecan'tdo (okay, there are a few), but we generally have a solution for most requests. Being one of our clients means that your website is never finished, and we are happy to update it for you at any time.

This lesson will demonstrate how to create a new blog post to show up in the Blog section of your website.

Navigate to the "Add a New Post" page

Enter the title of your post

Edit permalink (optional)

By default, a permalink will automatically be created from the title of your post. You do have the option to edit this if you would like. Just click on the link text, edit it and click OK.

Enter the text of your blog post

Enter the text of your blog post in the big content area.

Add tags (optional)

Assign your post to a category (or multiple categories)

Blog posts not assigned to any categories will be placed under "Uncategorized"

Scheduling a post (optional)

You can also set a date/time topublish an article.

Publish!

Set the Status, Visibility and Publish date.

Then click Publish!

If you believe your website is down, pleaselet us know by contacting usvia livechat. The support team is available 24x5 and will help get to the bottom of the issue.

Accessing Live Chat:

Click the blue "chat with us" icon (lower righthand corner)

Enter yourname and details

Startchatting!

this article

Note: Our serversare monitored 24x7 - both by the Pronto team andthe infrastructure team at Amazon Web Services (AWS). Downtime and scheduled maintenance events are quite rare and are quickly resolved.

You can also reference the most common error messages in .

We launched our new US timezone support in August 2014. So far the change has been a huge success. Things are going smoothly and were getting great feedback from our clients.

Our availability

support helpdesk

Our non-stop availability, 2pm Sunday to 5pm Friday (PDT)

Were open non-stop from 2pm Sunday to 5pm Friday (PDT). Between opening and closing there is always a team standing by, ready to serve you. Anything sent in Friday afternoon or over the weekend will be queued up for our team Sunday afternoon.

Chat and phone support

If you'd like to chat with our team about your request. You can do so at any time during our support hours by going to our Help Center and clicking the "Chat with us" button in the bottom right corner.

Or if you'd prefer to talk on the phone, you can schedule a call with our team to discuss and questions you might have.

How it works

We have three squads working in 9 hour shifts, all with an hour overlap so we have a smooth hand-off between shifts. Based on our analysis of the support tickets we receive, these squads can take care of about 80% of the web requests that come in.

Shift schedules and the process for handoffs indicated in Bangkok local time (UTC +7).

The remaining 20% of tickets require more complex attention, such as copywriting, design, SEO or email newsletter updates. As these come in, they are reviewed by the support team and as required, are queued up for our production teams, whose shift typically runs from 9am to 6pm. We do our best to pass requests along from shift to shift, so we can continue working on your requests throughout the day. There are cases from time to time where its better to have a single person stay on point; we use our best judgement in these cases to ensure you get the best service and quality.

What types of requests qualify for 24 hour support?

Our top priority is emergencies. If something is down, broken or urgently needs attention, well jump on it quickly after you submit a ticket. We handle all other types of web support requests as they come on on a first come, first serve basis.

Requests for our 24 hour web support team can be handled at all hours of the day.

You don't need to worry about all this detail however. ALL requests are first reviewed by our 24 hour web support team. All you need to do is send in a ticket and we'll make sure it gets to the right place as soon as possible.

How to get the most out of our support

Create separate tickets for multiple, unrelated requests - That way we can get started working on your website while you prepare for the next updates.

Plan in advance for bigger projects - Small updates shouldnt take more than 24 hours, and can sometimes be completed in less than 2 hours. Larger projects that involve copywriting and mockup may take longer, from 2-7 business days.

If youd like an immediate status update on an existing ticket, create a new one - Open, existing tickets are assigned to a dedicated project manager. Sometimes if you update that ticket they might not be immediatelyavailable. If you create a new ticket, a team member will quickly be able to help you out.

If you create a new ticket and don't get an auto-confirmation message within 15 minutes, somethings wrong - Make sure the ticket was actually created by logging into our, or chat with us to confirm.

The team has been running on 24/5 schedule for more than 4 years, but were getting great feedback and plan to refine it better. Wed love to hear your feedback, so please let us know how we can improve. Or if youre feeling lonely during the week and need somebody to talk to, our agents are ready and happy to chat with you!

1. Log into your dashboard. Select Posts> All Posts

2. Check/Review all your "Pending" posts.

Hover your mouse pointer to the article and click "Edit"

3. Do a final review before Publishing the blog post. If you think everything is okay then you can click the "Publish" button and you're DONE!

Can I use any of the photos / icons / illustrations I have on my website on my company collateral materials? Can Pronto download stock images for me?

Due to iStockphoto's and most stock image agencies licensing requirements, we are prohibited from providing soft files to our clients. These image licenses only apply to the websites we host, as well as the newsletter and social media content we create. We advise our clients against downloading any images or icons from the sites we have created for any other purposes. It would be up to the stock image agencies to determine whether or not a business is using an image in a way that violates the license agreement. Any violation of the image license agreement may result in large fines or the site getting taken down.

Can I use my own images / icons / illustrations from my current website on my new website?

Unless you know for certain that you have the rights to use those images, we recommend checking with your current website provider about the terms and conditions before proceeding. Some website providers may technically own the images on your site (and do not allow you to copy and use them elsewhere) but some may give you full rights to the images.

There are many types of content license agreement, each with different usage restrictions. Whether its a free stock image or a photo taken by a photographer you hired, we recommend checking the license or terms that govern the photos use and making sure that you understand releases, copyright and trademark of those images before you use them on your website to avoid possible violation. Pronto will not be held responsible for any copyright infringement from using graphics or images provided by clients.

In the event you provide Pronto marketing with images to use on your website you must confirm to Pronto that you have the ownership or licensing rights to the photos and accept full responsibility and liability for using these photos.

Here are the types of images we do not recommend using on your website:

Editorial Use only images: This type of content doesnt have any model or property releases, which means they can't be used for commercial, promotional, advertorial or endorsement purposes. This type of content is intended to be used in connection with events that are newsworthy or of general interest (for example, in textbook, newspaper or magazine article).

Free stock images: Although most free stock image websites claim that their images can be used on commercial websites without having to ask for permission from image owners, most have limitations on how you can use them or what you can do to the photo. Some free stock images require source attribution when using them. Their terms can always change and users will have no way of knowing when the free terms are going to end, so its best to avoid using free stock images on your business websites.

Product images, partner/vendor logos, third-party trademarks: If you are an official authorized reseller/partner/dealer, the parent company should provide you with the usage guidelines for product images, partner logos, or third-party trademarks. If the information is not available or if you are unsure, please check the terms and conditions with the official source before proceeding. You may need written permission from your partner company in some cases. Pronto cannot download these kinds of images from any third-party websites unless we receive your written confirmation.

What happens if I send in unlicensed images or other content to use on the website?

Companies can and do search the web for unlicensed use of their copyrighted work. You are responsible for verifying that you have the correct permissions to use any content you send to us. If we receive an unauthorized usage notice from the copyright owner for contentyou'vesent us, youll be liable to pay a fine that ranges from $100s to $1000s.

So what should I do?

If youre not sure you have the correct usage permission for the content you want to send us, we have great images, designers, and copywriters that you can use instead! We make sure that any content we source has the correct permissions to be used on your website and will take care of all the hard work for you.

Related article: Are you getting the Getty or LCS letter?

Our Design and Creative team will select the web-fonts based on your branding, preferred tone, and the references you provide. The fonts are usually selected from Google Web Fonts, most of which are free and will display consistently across most browsers and operating systems.

However, if youd like to use a fontyou'vepurchased, here are the font files for each font weight (boldness) youd need to provide:

TrueType Fonts (TTF) OR OpenType Fonts (OTF)

PLUS

Web Open Font Format (WOFF) AND/OR Web Open Font Format (WOFF 2.0)

Please check the font license thoroughly before using to make sure that you have the rights to use it on your website. Some font licenses may only allow for local computer use (i.e. limit the number of computers you can install the font on), restrict the number of domains its used on, or prohibits users from copying or sharing the files with others. Any violation of the font license agreement may result in large fines or the site getting taken down.

Q: What happens if I send in unlicensed fonts to use on the website?

Companies can and do search the web for unlicensed use of their copyrighted work. You are responsible for verifying that you have the correct permissions to use any content you send to us. If we receive an unauthorized usage notice from the copyright owner for contentyou'vesent us, youll be liable to pay a fine that ranges from $100s to $1000s.

If youre not sure you have the correct usage permission for the font you want to send us, we have great fonts that you can use instead! We make sure that any content we source has the correct permissions to be used on your website and will take care of all the hard work for you.

Lead Magnet

You can attract visitors into your website by giving them the information relevant to their search. However, visitorsdon'tbecome leads by just being in your website.

By turning the information you have into a high-quality eBook, your chance of turning visitors into leads increases.

As the eBook will be offered to visitors in a downloadable PDF format, they will be required to provide the email address they want the eBook to be sent to. Simple as that--they get their eBook, you get their email.

Why Free?

A free eBook is accessible to more people, which means more people can download it. This in turn means you get more email addresses, and thus, more leads.

eBook details:

This eBook is about the reasons small- and medium-businesses need Managed Services. It details specific ways Managed Services can benefit SMBs. It also tackles some misconceptions about managed services and explains the truth behind them.

It presents specific and detailed information complete with high-quality graphics in order to create the kind of value that will turn leads into customers.

The eBook will be customized to match your website. However, the contents are not customizable. If you want a custom eBook content, you can take a look at our MSP Ready-to-go eBook Service.

The Competitors Dashboard helps you see how you stack up against your competitors, tracking important link metrics to see how they're performing in search results. Let's take a look at how to add and remove competitors and also understandthe data collected.

Metrics and Views

Main ViewWhen you first go to theCompetitor Dashboard for your website, you will see a top section with sub-sections, each with a graph that displays how you compare to your competitors on various metrics.The same metrics are displayed at the bottom as well, but in a tablethat gives anoverview of all your competitors and metricsandcan be sorted using the toggles.

on our blog

Note:MozRank and MozTrust have been retired as of June 2018 by Moz. Both metrics are no longer available.

Let's take a look at each metric that is tracked and how it shows how you stack up against your competitors.

Domain AuthorityDomain Authority is a measure of the power of a domain based on the quantity and quality of inbound links pointing to that domain from other websites. A higher Domain Authority means that domain is more likely to rank higher in search results for its target keywords. This view shows your website's Domain Authority score compared to your competitors over time.

Linking DomainsThe number of domains linking to your website is a very important aspect of judging its potential SEO performance. The Linking Domains view shows the number of domains linking to your website compared to your competition over time. You can learn more about why links are important for SEO .

Adding and Removing Competitors

Adding a competitor's website to trackAdding a competitor to track is simple. Just click the "Add Competitor" button in the top right corner, type in the competitor's domain, and choose "Add Competitor". As soon as you add a competitor, it will take some time for information to appear about that competitor, as Pronto Insights will automatically collect data about them every week.

Removing acompetitor'swebsiteTo remove a competitor, click the gear icon to the right of their listing and choose "Delete".

Yes!

Our Phoenix Platform fully supports an encrypted connection with the end users. If you'd like to setup SSL on your site, we highly recommend using Cloudflare's Free SSL option which is free, easy to setup, and low maintenance. Onebenefit and reason why we recommend Cloudflare over traditional certificates is that they expire and need to be renewed on a yearly basis which you don't need to worry about with Cloudflare.

Cloudflare has 3 SSL Options, their Flexibly SSL is the easiest to setup and handles most of our client's encryption needs.

SSL - Installation Only

Our Phoenix platform also works with traditional SSL/TLS certificates. We can take care of everything necessary to get SSL on your site, from start to finish. This service costs $99 annually for each certificate installed, or $150 for a 2 year certificate - you can purchase our SSL Certificate & Installation service on your Pronto Dashboard account.

We'll take care of everything from there - we prepare your site, generate the CSR and private key, buy the certificate, and install it on our servers. Once the setup is complete, we'll send you a message to let you know.

Alternatively, if you already have your own SSL certificate which you'd like to use, you can sign up for our free service, and we'll get in touch with you to get the certificate.

To get started, signup for a free Cloudflare account

Transfer your domain's DNS management to Cloudflare by pointing your NS records to Cloudflare's servers; this might take some time to complete, depending on your DNS registrar's settings

Once the DNS transfer has been completed,go to your domain in Cloudflare and click "Crypto" contact us

Find the "Always Use HTTPS" setting and click the toggle from Off to On.

Try accessing your website throughhttps://www.yourdomain.com/- it should work within 2 minutes, or there could be a 5-10 minute delay. You should see the green padlock next to your domain on the browseraddressbar once the setting has been activated.

Troubleshooting

If you are gettinga browser warning after an hour, please disable the "Always Use HTTPS" setting and contact us.

If you are getting the grey padlock with a yellowwarning sign, please send us a ticket and we'll go through your site and remove any HTTP references.

If you are getting a redirect error when accessing your site after setting up Cloudflare, change the SSL type from Full to Flexible on the Crypto page. If you'd like to use the Full SSL type, please and we can help.

If your monthly subscription comes with our email newsletter service, or if you have signed up for our add-on Managed Email Newsletter, select from the list of programs below to view the full process you need to follow in order to get started with your monthly newsletters!

* Your website must be live prior to the start of email newsletter service.

IT - MSP & TMT Managed Website

Other Industries - Fitness, NASS, PDS, & Other Managed Website

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Remarks:

Initial welcome email campaign and monthly newsletters are free-of-charge for sending to up to 1,000 email addresses each time. Extra number of email addresses will be charged USD 0.01 per email address.

Visit Campaign Pricing page for more information on newsletter/email campaign pricing.

IMPORTANT - the Canadian Anti-Spam Legislation (CASL) has already taken effect as of July 1st, 2014.

If you are planning to include any Canadian contacts, please only include the email addresses of those who have explicitly expressed their consent in receiving electronic contacts/email newsletters from your organization.

Each contact's consent must be obtained before you can begin sending email campaigns to them.

The mailing list which you will be providing must comply with the laws and regulations established here, In order, for us to start your newsletter program. Otherwise, the recipients of your email campaigns can and may take legal actions against you and your organization.

Please click here to get more information regarding the "Canadian Anti-Spam Legislation".

1. Log into your dashboard. Select My Subscriptions

2. Edit Subscription Preferences. Check/Select the "Topics" that you want.

3.Select a Region

4. Select Publish Option

Important:

Publish immediately - If you want to publish immediately all the posts on the topics that you've ticked above.

Pending Review - A status called "Pending" and is waiting for your review.

5. Choose the Author

6. Tick the Update now box before clicking the Save changes button and you're DONE!

If your business is selling a product that people know about, then getting client testimonials is nice. However, if your business is selling services then getting client testimonials is essential. There are few more successful techniques to bring in a potential customer and get them sold on your company than having someone like them-someone they believe-endorse your services.

What makes a good client testimonial?

It's believable. Good testimonials come from real people. People with names, locations, businesses and problems just like those of your potential customers.

It's specific. An effective testimonial will have examples of how your services helped them-save money, become more productive, have fewer worries. The testimonial can state before and after conditions or provide quantifiable information.

"When our computer system crashed, we lost thousands of customer records. Now that we work with XYZ Company, I know that will never happen again because they backup our data every night." Sam Smith, CEO of Junius Advertising; Dayton, OH.

"XYZ Company saved us over $500 a month by providing packaged IT services with predictable monthly costs instead of nickel and diming us with add-ons." Mary Jones, chief accountant; Blackmon Management Services; Springfield, MO.

It highlights your discriminators. When you began your business, you had a business model in your mind of how your operations were going to be better than your competition whether that was personalization of services, rapid response, one-stop shopping, flexible hours, or having certified professionals. Some of your testimonials should mention those discriminators.

"I thought we would lose an entire work day when our network went down, but XYZ Company was here within an hour and had our system up and running quickly."

"I really appreciated XYZ Company coming in over the weekend to maintain our computer systems. They never interfered with our routine, they just got the job done."

How can you get client testimonials?It may seem obvious, but often we forget to ask. A customer that is pleased with your service may be very willing to provide a testimonial. You have to ask. If a customer sends a "thank you" email or makes a spontaneous comment about how valuable your service has been to their business, ask if you can quote them on your website or advertising. Most of your clients understand the value of testimonials and they will be glad to speak up for you, but you have to ask.

Second, make it easy for them. You know what you need in a testimonial. So, offer to make edits in their comments to focus the testimonial or add specifics and then send it to them for their approval. Use email or provide a self-addressed, stamped envelope. Be sure to get their permission-in writing-to use their name, business, and location.

If a client is willing to provide a testimonial, but is unsure of what to say; give them some samples of testimonials you have received. Or, ask specific questions. Ask for the kind of information you want to both improve your customer services and provide quotes for your testimonials. For example, ask them:

What business problem prompted them to contact XYZ Company?

What was their operation before they began working with XYZ and how is it better now?

What was it like to work with XYZ?

Was there a tangible benefit to working with XYZ- Save money? Save worry? Save time?

Why did they choose XYZ?

Was there an action or service from XYZ that especially surprised or delighted them?

Make request for testimonials personal. When asking for a testimonial, DO NOT send a form letter with fill-in-the-blank questions. Send a personal note to your contact, "Dear Sandra; XYZ Company values your business and we were glad that the solution to your (specific problem) was what you needed. As you know, testimonials from satisfied customers are very important to a small business. I would appreciate it if ..."

Time your request. In a business like IT and computer services, it may take some time for the customer to appreciate the value of your service to them. Select a time to ask for a testimonial when you have worked with them for a while or you know that your company has done something particularly useful and appreciated. That is the time to ask.

A final word of advice on getting testimonials: choose powerful phrases and short sentences. A good testimonial is no more than a paragraph. Once you have the content you need, make sure you document their permission to use their testimonial, their name, business and location on your website, flyers, or advertising.

OverviewOn October 1st, 2017, clients may have experienced an outage starting at 7:08am (EDT). The outage lasted for approximately 35 minutes and was resolved by 7:43am (EDT).

The root cause was a temporary loss of one of our Amazon AWS servers, causing high CPU load, which led to downtime on our Phoenix platform.Follow UpIn response to this outage, we've changed our process for maintaining our servers on Amazon AWS, and have introduced an additional backup to reduce delays in recovery from any future outages.We sincerely apologise for the downtime caused by this - we understand how important it is that your website is available 100% of the time, and we will continue to aim for this. You can always monitor our platform status by visiting our Status page, and if you do notice any problems with your website, you can use our live chat service ("Chat with us!" at the bottom right of this page) to alert our Support team immediately and we will investigate the problem.

Pronto Insightsis a powerfultool within our client portal that allows you to access your most important marketing data all in one place.Pronto Insights is currently available for clients with an active Managed Website subscription.

Pronto Insights has fourdashboards, each giving you an overview of a specific category of data. Eachdashboard in Pronto Insights hasbeen built from the ground upand isintegrated with sources from around the web,gathering the data that small businesses need to understand their performance online. Let's take a closer look at each.

Traffic DashboardFind out who is coming to your website and analyze your traffic trends to see which channels and referral sources are having the greatest impact on your success.

Pronto Insights - Reports

Leads DashboardGain insight into how your leads arrive on your site and which sources are driving the most conversions.

Competitors DashboardSee how you stack up against your competitors and track important link metrics to see how they're performing in search results.

Keyword Rankings DashboardTrack performance for your most important keywords and see how your search rankings fluctuate over time.

Getting Started with Pronto Insights

You can watch the short video at the top of this postto learn more about what Pronto Insights is capable of how and how to get started with it;butlet's also take a step by step look at how to get it enabled for your Pronto accounthere.

1) Login to your Pronto account at app.prontomarketing.com. If you haven't accessed your account before and aren't sure how to login, send a quick email to our support team and we'll be happy to help you.

2) Once you've logged in, the first step is to authenticate with your Google Analytics account. Do so by clicking the "Authenticate with Google" button near the top of your main dashboard.

3) You will be asked to login to your Google account. Enter the login information for the Google account you use for your website's Google Analytics and click "Sign In".

4) You will be asked to allow Pronto Marketing to have access to your Google Analytics data, click "Accept".

5) You will now be taken back to your Pronto account and asked to set up your Google Analytics. Choose 1) the Google Analytics account, 2) the Analytics Property and 3) the Analytics Profile ID that correspond to your website and click "Save Settings & Start Loading Data".

6) Congratulations, you're done! Your Pronto account is now connected with your Google Analytics account and data about your website will begin to show in your Insights' dashboards.

Access Your Insights!

Learn more aboutPronto Insights

Now that you've authenticated with Google Analytics, you can easily access Pronto Insights by clicking on "Insights" in the main navigation menu of your Pronto account.

To learn more about each specific dashboard and how it can help youunderstand your business' onlineperformance, read these additionalarticles:

Pronto Insights - Traffic

Pronto Insights - Leads

Pronto Insights - Competitors

Pronto Insights - Keyword Rankings

If you have any other questions, you can always contact a support representative at [email protected]

We're excited to announcePronto Insights Reports: new interactive reportsthat capture and analyze your most valuable marketing performance metrics every month right inside your Pronto dashboard. InsightsReports also provide comparison data to the previous month so that you can see how you're trending month to month.

Where can I view my reports?

By default, we'll setup monthly reports for your site after it goes live andstart collecting data. Each month we'll automatically send you a notification email when anew report is ready. To find your site's reports, you can see a new menu on the Insights dropdown for the site on your dashboard and main nav bar inside your account.

reach out to our awesome support team

What's included in the reports?

Traffic - An overview of your traffic including visitor traffic broken down by source to see which sources are bringing the most visitors to your site.

Leads -Total number of leads and leads by source to see which sources are converting the most. Thisfeature is exclusive to our clients on our Phoenix platform, if you're not onit, contact us to get started on a migration.

Engagement -Bounce Rate and Page Views per Visitmetrics show you how engagedyour site visitors are once they get there.

Inbound Strength -Pulled from our Competitors module, Domain Authority and Inbound Linksmetrics indicate how strong your site is for SEO.

Keyword Rankings -A snapshot of your how your site's Search Engine Page Rank (SERP), their search volume, and difficulty score.

How do I managereport notifications?

By default, all users in accounts are subscribed to Insights Report Notifications. If you'd like to unsubscribe to notifications for certain reports, you can do this inside your user profile's notification settings.

Ready to check out your reports? Log in to your Pronto Account

That's all for now, we really hope you enjoy your new Insights Reports. If you're having any issues with your reports make sure you to help you out.

Weve quietly been working behind the scenes to test an improved server infrastructure architecture for overall better system performance, durability, and redundancy.As of last week, we have now moved all of our infrastructure to the Amazon Cloud platform utilizing a full range of their services to provide a fully redundant architecture with multiple layers of failover protection.

Some Background

A little over 6 months now we made the move to Rackspace knowing that in the past we had great support from their team which helped make our decision. In these past 6 months being hosted at Rackspace, we have seen pretty good system performance, but we've also had multiple hardware failures as well that have caused a few minor disruptions leading to less 100% uptime. For us, the idea of Pretty Good infrastructure performance is simply not good enough and we're striving for 100% uptime. So we started looking at how to get even better and landed in the AWS Virtual Private Cloud in multiple availability zones for a fully redundant architecture.

Amazon Cloud Services Utilized

AWS Route 53 DNS

AWS Virtual Private Cloud

AWS Ec2 Compute Cloud

AWS ElastiCache

AWS RDS Database

Infrastructure Architecture Overview At a high level, here is an overview of the new infrastructure pieces and architecture showing the different layers, redundancy across availability zones, and failover points. [email protected] Weve also got some more updates to our Varnish front-end caching and protection configurations that well be announcing soon, stay tuned to learn more about those.

As always, if you have any questions, or any issues that youre experiencing,don'thesitate to submit a new ticket or drop us a line atand well get back to you as quickly as we can.

Leads are among the most important metrics for any business and the Leads Dashboard makes sure that you have all the information you need about the leads coming from your website, helping you understand howyour leads came to your websiteand which sources are driving the most conversions.

Main View

When you go to the Leads Dashboard, at the top you will see the main view, which will give you an overview of your lead data.

The information available in the main view includes:

Top Lead Channel-The channel that is bringing the most leads to your website

Leads Last 30 Days-How many leads have been collected by your website over the last 30 days, followed by an up arrow, down arrow or flat line to indicate if it's an improvement over the previous 30 day period or not

Leads Last 90 Days-How many leads have been collected by your website over the last 90 days,followed by an up arrow, down arrow or flat line to indicate if it's an improvement over the previous 90day period or not

Leads All Time-Theamount of leads that have been collected by your website since it began collecting leads

Leads By Channel-An overview of which channels your leads came from

Leads Over Time - An overview of how many leads your website collected over time, including which channels theycame from

Viewing information for specific channelsToview details for specific channels, filter which channels you want to see information about by clicking on the data indicators by each chart.

You can sort your leadmetricsby the following channel types:

Organic - Leadswhocameto your website as a result of unpaid search results

Direct - Leadswho came to your website by typing your website URL directly into their browser or visitors who came to your website from unspecified sources

Referral - Leadswhocameto your website from direct links on other websites, not from search engines

Email - Leadswhocameto your website from email marketing campaigns or email referrals

Paid Search - Leadswhocame to your websitevia pay-per-click adson search engines

Other - Leadswho came to your website from a traffic source that doesn't fit into any of the above channels

List View

The List View below the main view displays your most recent leads collected by your website, including information on which channel they came from, when they were collected and which page and form they were collected on.

You can easily sort your entries by name, channel, creation date, page and form by using the toggles. You can also search for a specific lead, show more entries in the view, or navigate to more pages of lead entries.

Individual Lead View

To view more details for a specific lead, simply click the "Details" button on its entry. This will take you to that lead's individual view where you can see a lot of information about it.

You can view the following information about each lead:

Name - The lead's full name

Email - The lead's email address

Date - The day the lead was collected by your website

Lead Form - The form where your lead was collected by your website

Lead Page -The pagewhere your lead was collected by your website

Lead Channel -The channel through which the lead visited your website

Original Referrer - If the lead visited your website after being referred to your website from another, it will show here

First Visit - When the lead first visited your website

Total Visits - How many times the lead visited your website before filling out the form

Total Page Views - How many pages the lead visited on your website before filling out the form

Location - Where your lead was located when they were collected by your website

Form Submission Details - Includes all the data the leadfilled out on the form, which varies depending on the form on your website.

List Settings & Exporting Your Leads

List SettingsEvery form on your website is capable of collecting leads, but theremay be a few that aren't specifically for that purposethat you want to tell Pronto Insights to exclude from collecting from. To do that, click on the "Lead Settings" button at the top right of your Leads Dashboard, make sure the forms you want to collect leads from are checked and the rest unchecked, and click "Save".

CSV ExportIf you would like to export your leads for use in another application or for backup purposes, click onthe "CSV Export" button at the top right of your Leads Dashboard and it will download all of your leads in a CSV file which you can open in any spreadsheet application or import into other applications.

Ranking well on search engines for keywords that are relevant to your business is a cornerstone of your website's success. The Keyword Rankings Dashboard helps youtrack the performance for your most important keywords and see how your search rankings are fluctuating over time.

Main View

When you go to the Keyword Rankings Dashboard, at the top you will see the main view, which will give you an overview of your keyword rankings over time.

The information available in the main view includes:

Keyword Rankings - A graph which gives an overview of all your keyword rankings in Google over time

Highest Keyword Rank - Out of all the keywords you are tracking, what your highest rank is in Google

Keywords Ranked in Top 5 - How many keywords you are ranked in the top 5 of Google for, out of all the keywords you are tracking

Keywords Ranked in Top 10 -How many keywords you are ranked in the top 10of Google for, out of all the keywords you are tracking

Average Keyword Rank - What your average ranking in Google isforall the keywords you are tracking

Pronto Insights will gather information about your keyword rankings every 2 days and you can also easily view the rank of specific keywords on a certain day by rolling your cursor over that date.

Tracked Keywords View

Underneaththe main view you can see a full list of your tracked keywords, which will give you an overview of different information about the keywords you are tracking.

The information available in the tracked keywordsview includes:

Keyword -The name of the keyword

Google Rank-Its current ranking in Google

Search Volume- What volume of searches are made for this keyword every month

Difficulty- How difficult it will be to rank within the top 10 of Google for a specific keyword,represented with a score of 1-100 with 100 being the most difficult; if the difficulty score is displayed in orange or red it will be quite difficult to rank for that specific keyword

Adding orRemovingKeywords to Track

Adding a keywordto trackAdding a keywordto track is simple. Just click the "Add Keywords" button in the top right corner, which will bring you to a new page. You can add up to 15 keywords to track and on this page you can easily add 1 or more keywords at a time. The page also contains helpful information about how to choose the right keywords to track. After you're done, click "Add Keywords" at the bottom.

Removing akeywordTo remove akeyword, simply click on the "Remove" button under the Manage column of theTracked Keywords View.

Keyword Settings

The Keyword Settings page helps you configure a few additional options to help Pronto Insights track your keywords better.

Theoptions you can setinclude:

Domain URL-The domain to be usedwhen finding your rank in search results, usually just your website's domain

Your Google Locale-This is used to target Google's Country specific search engines to get the most accurate keyword search results;set it to reflect your location

Local Zip Code (Optional) -This is used to even further localize the search results and ranking for keywords for searches in your local area;enter the local zip code of where your business is located

After making any setting changes, make sure to click "Save Keyword Rank Settings".

The Traffic Dashboard helps you find out who is coming to your website, where they are coming from, and what they're doing on your website.Youcan also see yourtraffic trends over time, which channels are having the greatest impactand more. Let's take a look at every aspect of the traffic dashboard and how you can use it to get the big picture.

Main View

At the top of the Traffic Dashboard, you will see key information about your website trafficfor the specifiedtime period.

The information available in the main view includes:

Total Visitor Traffic -The number of times your websitewas visited during the specified time period

Unique Visits - The number of distinct individualswho visited your website during the specified time period

Avg Time On Site -The average amount of time visitors spent on your website during the specified time period

Bounce Rate -The percentage of visitors who came to yourwebsite during the specified time period who navigated away from the website after viewing only one page

Traffic Evolution - An overview of your traffic over the specified period of time, including which channels visitors came from

Adjusting the reporting timeframeYou can adjust the reporting timeframe by clicking on the calendar dates in the upper right hand cornerto view your traffic data over the last 30 days, 6 months, year, or a custom timeframe.

Viewing information for specific channelsToview details for specific channels, filter which channels you want to see information about by clicking on the data indicators below the main chart.

You can sort your traffic data by the following channel types:

Organic Traffic -Visitors whocameto your website as a result of unpaid search results

Direct Traffic - Visitors who came to your website by typing your website URL directly into their browser or visitors who came to your website from unspecified sources

Referral Traffic -Visitors whocameto your website from direct links on other websites, not from search engines

Email Traffic - Visitors whocameto your website from email marketing campaigns or email referrals

Paid Search Traffic - Visitors whocame to your websitevia pay-per-click adson search engines

Other Traffic - Visitors who came to your website from a traffic source that doesn't fit into any of the above channels

Change view type of the main chartYou can also view your Traffic Evolution chart as either an area chart or a bar chart,whichever helps you best visualize your data.

AdditionalViews

Below the main view on yourTraffic Dashboard are four additional views that give you further details about your website traffic. Let's take a look at each view in more detail.

New vs Returning VisitorsThe New vs Returning Visitors view separatesyour total visitors during the specifiedtime periodinto two categories. New visitors arevisitorswho visited your website for the first time, based on cookie tracking. If a visitor deletes their cookies and comes back to the site, the visitor will be counted as a new visitor. Returning visitors are visitors who have made a previous visit to your website,based on cookie tracking. You can move your mouse over a specific category to see the exact number of visitors as opposed to the percentage.

Top Organic KeywordsOrganic keywordsaresearch keywords your website is listing for not as a result ofpaid advertisements andthe Top Organic Keywords view displays the ones you received visitors fromduring the specifiedtime period. Please note that a large number of visitors may be listing under "not provided" here,thishappens when SSL search is employed.

Top ReferrersTop referrers shows you all referrers which sent traffic to your site, ranked in order of popularity, for the specifiedtime period.

Top PagesTop pages shows you the pages that were visited the most on your website. Please note that the top result is often simply a forward slash, which represents your homepage.

IMPORTANT: Unlike normal users, Partners do not count against your available user licenses.

1. Log into your Infusionsoft account. From the main dropdown menu, select Admin > Users.

2. Next, select Add Partner in the upper right corner.

3. Finally, in the Infusionsoft ID field enter "[email protected]" and turn the Admin option on.

If you run into any issues or have any questions, feel free to send us a message at [email protected].

1. Go to your Ad account or Business Manager menu to find Settings.

2.In Settings, please enter your business name and address. Under Advertising Purpose, choose 'yes, I am buying ads for business purposes.' Under Ad Agency, choose 'No, I am not an agency buying ads on behalf of an advertiser' (If you are, choose yes). Then, click Save Changes.

3. Once done with Settings, go to Billing.

4.In Billing, go to Payment Settings

5. Add Payment Method, and all done!

*Tip: Add multiple payment options

As you start advertising more and more, we suggest that you also add a secondary payment method. This way, should your primary card expire, reach the monthly limit, or be blocked for whatever reason, your advertisingwon'tstop being delivered to potential customers.

If your primary card billing fails, all of your campaigns will be immediately paused until you pay the outstanding balance. Youll also have to manually restart them one by one. This is a tedious task if youre running several campaigns. If you have a secondary payment method set up, Facebook will begin billing your secondary method and everything will keep working smoothly.

Find your Ad Account ID in your Business Manager

1. Go to your Business Manager account > Ads Manager

2. In Ads Manager, click Facebook Ad Account dropdown menu, and you'll see numbers after Account #: xxxxxxxxxxxxx. Choose the ad account ID from the ad account that you'd like to use for your Facebook campaigns!

If you do not havea Business Manager account, find your Ad Account ID in your personal account.

1. Go to your personal account and click on the dropdown menu on the top right.

2. Click on Create Ads or Manage Ads, it should direct you to your personal ad account!

If you have been with Pronto for twelve or more months, when you cancel yoursubscription, you can take all website content, blog articles, graphic designs, webpage layout and rendered HTML/CSS.

If you want to reproduce the website, that is allowed.

We, however, do not provide the underlying WordPress CMS and plugins code and database files. What we can provide is a Wordpress eXtended RSS (WXR) file for your website's content (posts and pages) to be imported to other Wordpress setups.

Atcancellation, if there were elements of your website you wanted to keep, you could download any graphics and save any web pages in a number of webpage or other formats. We do not provide any files other than the WXR file and what you could download or copy from the website itself.

If your Pronto subscription has been active for less than twelve months, our Terms of Service do not allow you to reuse any of the content, images, graphics, white papers, blog articles or any other elements of the website.

More Info:

Pronto Marketing Terms of Service

Why should you send out a welcome email?

Sending out a welcome email is a great way to introduce your new website and monthly email newsletters, so your clients and prospects get a heads up on what's coming! The welcome email also provides an opportunity for subscribers to opt-out from the newsletter subscription if they wish.

With this, you can be sure your mailing list is fairly clean, and that you'll only be contacting those who are really interested and see value in receiving future newsletters and other announcements. It will also help prevent your address from being marked as spam and remove bounced emails.

Who is the welcome email sent to?

The welcome email will be send to the recipients on the provided distribution list on your behalf.

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There has been a lot of talk about Google algorithm changes within the SEO community, well, since Google was founded. In the last couple of years, this conversation within the community has intensified with the release of two major recurring algorithm changes: Panda and Penguin (more on these later).More recently, this conversation on algorithm updates and how they might affect Pronto websites has been taken up within the TMT/Pronto community. We wanted to take some time to here today to provide a little education on how this whole thing works, give our thoughts on how these algorithm changes affect Pronto sites, and address any questions or concerns you might have.Before we go any further, lets get straight to the point being presented in this message: there is no data to support the idea of a global SEO issue with Pronto websites.

Background

First, lets start by thinking like a search engine. What is Googles ultimate goal? Well, yes, to make money, but in order to make money, Google needs to provide high quality, relevant results to its users. Without quality organic search results, no one would use Google; if no one used Google, no one would click on their advertised results; and if no one clicked on their ads, Googlewouldn'tmake any money.So since its founding, Google engineers have worked tirelessly to continue providing the best results in the search engine business by releasing literally hundreds of changes and tweaks to their algorithm every year.

Panda

In February 2011, Google released a major algorithm update nicknamed Panda. It caused quite a stir in the SEO community because it affected a high percentage of searches, signified the beginning of large scale attack on spam by Google, and unlike previous algo updates, iterations of Panda would continue to be released with fresh data and tweaks for improved results.Panda focuses on sites with thin content that provide little value to users. This includes content farms, sites with more ads than content, and any other sites with spammy qualities. You can find a more thorough explanation of Panda here.

Penguin

Penguin, which originated earlier this year, targets various webspam practices including both on-page factors, like keyword stuffing, and off-page factors, like link spam. Link spam includes things like paid links, links from low quality directories, links from article submission sites, links from various low quality or irrelevant websites, and basically anything that doesn't provide value to a human being.Like Panda, there have been iterative releases of Penguin since it was first rolled out in April of this year. For a more detailed analysis of the algorithm update and what kind of practices it targets, check out this video.

Duplicate Content

Duplicate content can exist in many forms within a site and across the web. On large, complicated sites, duplicate content might be caused by dynamic URL parameters. On a less technically advanced level, something as simple a trailing slash (/) at the end of a URL can cause duplicates. Across the web, duplicate content can cause issues on anything from illegally scraped content to legitimately syndicated content.All this talk about duplicate content matters because when Google finds duplicates, they need to decide which is the original source and which page should display in the search results, and as a webmaster you want to be able to control which page gets traffic. It also matters because the Panda update brought with it the potential to have a sites rankings harmed because of it.So where does Pronto fit into this? Well, the most obvious source of duplicate content on Pronto sites is our syndicated blog content.We'vebeen very aware of duplicate content as a potential issue for quite a while now and even though wedidn'tsee any evidence of adverse affects from our blog, we decided to stay on the safe side and take some extra precautions.Our syndicated blog content has always linked back its original source on techadvisory.org (the domain we use for organizing our blog content). Before Panda, this link was enough to point Google in the right direction. After Panda, we decided to add a noindex tag to the Meta Robots attribute on blog articles across all Pronto sites.

send us a ticket

This tag tells search engine bots not to include that page in their indexation of the site. When placed across all the articles on your site, it essentially means that your blog content is a zero-sum game from an SEO perspective - youwon'tbe getting loads of search traffic through your blog, but you alsowon'tget hurt by duplicate content.

The Data

We take these algorithm updates very seriously at Pronto. Our SEO Team is here to learn about these changes and take appropriate actions, so youdon'thave to. On a global level, a lot of our decisions are driven by data. I wanted to share some of that information here, so you would have an opportunity to see exactly what we are seeing.First, lets take a look at average organic search traffic for 2012 organized into groups and segmented by week with markers for every major algorithm update that was released this year.

There are a few things worth noting here:

Many TMTers use their Pronto website as a secondary website, so a lot of the normal marketing strength that is put behind primary websitesisn'tused on these secondary site which leads to an overall lower average for TMT websites.

The drops around the weeks of November 19, December 17 and December 24 can better be explained by seasonal holiday trends rather than the algorithm updates that occurred during those periods.

Overall, things are looking steady. There are drops after some algorithm updates, but also recoveries following many of those. Conspicuously absent from this chart is a steep and long-term decline that would indicate a global issue with Pronto sites.

Next, lets look at a higher level view. Here is the organic search traffic for all our MSP clients and our non-MSP clients over the course of a two year span. We only started working with non-MSP clients in late 2011, so we don't have muchusabledata before January 2012 for that group. Also, Ididn'tinclude algorithm notes in the chart, but all you need to know for 2011 is that Panda was first released in February, the next update was released in April and then following updates occurred essentially every month.

In 2012, MSP clients saw an increase in every month when compared to the previous year except December which had a 5% decrease from December 2011. But before we jump to any algorithmic conclusions, I think theres a simpler explanation hidden in the details.In December 2011, Christmas Eve, Christmas Day and New Years Eve all landed on weekends while in 2012, they all landed on weekdays. This little switch has a big impact on search trends over the holiday period and can help explain the lower performance in 2012.

Another important thing to note here is that our Non-MSP clients (who do not receive syndicated blog articles) saw the same general traffic trend throughout 2012 that MSP clients did. The higher overall average for Non-MSPs is simply due to the smaller sample size. Again, the important thing here is the trend over time. If our blog content were an issue, there would be a noticeable difference in the trends between these two groups.

If Youre Only Going to Read One Section of this Article, Read this One!

The most important thing to take away from all of this is that there is no data to support the idea of a global SEO issue with Pronto websites. However, thatdoesn'tmean one-off sites were not affected by these algorithm updates.If you think your site has been affected, were here to help. If youre concerned about possible duplicate content issues, send us a ticket and let us know which pages need work. Our writers can completely rewrite all the static pages on your site if necessary. Best of all, rewrites come at no additional cost to you.If youre concerned about possible issues with link spam, send us a ticket and our SEO Team will dig into your link profile. We can request for links to be removed on your behalf or use Googles Disavow Links Tool to exclude spammy links from your profile. Again, theres no extra charge for this.Pronto is an all-you-can-eat buffet. Come gorge yourself on our delicious food! Send us your questions, concerns and requests. The friendly Pronto Team is here to help!!

Looking to the Future

The world of SEO is changing. Things that used to be guaranteed successes may have little to no impact today. Googles attack on spamisn'tgoing to end anytime soon. In fact, it will likely only get more intense. Our long-term goal, both in SEO and as a whole, is to do whats right for your website.This means giving you the foundation of wide-reaching internet presence that will strengthen your brand and help your company grow it means not looking for cheap and dirty wins, but rather finding steady growth whose successdoesn'thinge on algorithm updates. Your success is our success and we plan to continue building our platform, infrastructure and services with that in mind.If you have any questions, concerns, comments or just want to chat about how awesome your weekend was, .

Tim Kelsey

SEO & Social Media Manager

Local Business Listings Management From the moment you sign up with Pronto, we start working on your SEO. We use our wealth of experience and knowledge to help you determine which locations and keywords your site should target and plan a solid SEO strategy.

Throughout the process, we do all the heavy lifting. We strive to make SEO as easy as possible for you. Want to target a new keyword? Just shoot us an email and we'll take care of everything.

Our SEO strategy isn't only about setup and planning. Once your site is up and running, we continue to work with you, monitoring rankings and traffic, adjusting keywords and tweaking optimization.

SEO can be a slow, time-consuming (and at some points, very frustrating) process. But we love it. We love putting in the hard work and seeing the results of those efforts. Nothing makes us happier than working with a new client who has struggled with SEO in the past and helping them finally break through to Google's first page of results.

What you get with Pronto's SEO strategy:

On-page Optimization - we provide unique content with proper keyword density, optimized title tags, descriptions and keywords, quality site structure and sitemap allowing easy access for search engine bots.

Monthly Reporting - every month, you'll receive a report including rankings for a sample of keywords, traffic analytics and more!

Google Analytics - we install Google Analytics on your site, giving you access to detailed traffic reporting and trend analysis.

Local Search - we submit and maintain your business listing on Google Places, Bing Business Portal and Yahoo! Local which draw more traffic to your site through local search results.

Business Directory Submission - for an additional fee of $150 per year, we submit and maintain your business listing on 100+ local business directories, increasing local citations and as our research as shown, increasing search traffic by an average of 14%. Highly recommended for all Pronto clients! Learn more!

More info:

What can I expect in terms of SEO results?

Understanding Analytics

What is PageRank?

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Our clients often ask us about the benefits of having an SSL certificate for their website, or if they even need one in the first place. While it certainly isn't a requirement in most cases, the short answer to the question "Does my website really need an SSL certificate?" is usually "Yes" - and here's why.

Scenario 1: Standard website with no payment gateway and no secured links

For a site like this, while no sensitive information is being shared, we still recommend having an SSL certificate for your site to increase your visitor's confidence and trust in the website, and therefore your company or organisation, as well as the small SEO boost you receive from your site having an SSL certificate installed.

We recommend: Cloudflare's Free SSL service is a good option for this type of website, but requires making changes to your domain's nameserver records.Alternative: Our SSL Certificate and Installation service is an alternative if moving your nameservers isn't a viable option.

Scenario 2: Standard website with no payment gateway, but contains a link to a secured service

Sites such as this are the most likely to be seen as not needing an SSL certificate, when, in fact, they can often be the sites which need it most. As the site does not have a payment gateway, and doesn't collect any sensitive information directly on the site, operators often feel that no SSL certificate is required. However, your site may have links to an online Support Centre or Remote Support tools - those links are most likely to be HTTPS, and because your site doesn't have an SSL certificate, the page containing the links to those services are being sent in plain text over an insecure connection, which means they can be modified as part of a man-in-the-middle (MITM) attack. If the target address of a HTTPS link is changed, users may not notice, especially if the difference is subtle - can you tell the difference between google.com and gogle.com by glancing at a link address in the hover preview at the bottom left of your browser? How about the Latin characters "e" and "a" and the Cyrillic "" and "", also in a link address? They're easier to spot in this page due to the fonts we're using here, but on other pages, or in a link preview, not so much. Even if you can, your visitors may not be able to.

Phishing attacks such as these are becoming more and more common, and effective, and an easy way to help prevent it and protect your site, your staff, and your users, is by using an SSL certificate. As above, seeing an SSL certificate on the site also gives your clients a sense of trust in using the website or support services, and, again, also gives you a small SEO boost.

We recommend: A standard Domain Validated SSL certificate - our SSL Certificate and Installation service is an easy-to-use and affordable option.Alternative: Cloudflare's Free SSL service is still suitable for this, but doesn't offer the same degree of encryption.

Scenario 3: Online store with a payment gateway and links to secured services

Sites which deal directly with payment details and sensitive and personal information, such as online stores, or sites with membership services, such as some legal or healthcare sites, should always have an SSL certificate installed. This helps protect your visitors and your business from any potential breaches of payment or personal information, as well as increasing the level of trust your visitors have in the site, and providing a small SEO boost. Thankfully, many businesses and users now know that online stores should have a degree of security - even non-technical users are aware that they should look for a padlock symbol in the address bar to make sure their data is safe - which makes these types of websites more likely to already have an SSL certificate set up. However it's good to keep it in mind that this shouldn't be seen as an optional addition to your website - it should be a priority.

For websites such as this, we'd recommend at least a standard Domain Validated SSL certificate, which our SSL Certificate and Installation service provides, however you may want to consider an Extended Validation certificate to provide an additional layer of security and confidence for visitors - this will also show visitors a prominent green addition to the address bar in most browsers, verifying the legal identity of the website.

We recommend: Our SSL Certificate and Installation service is suitable and provides a standard Domain Validated SSL certificate.Alternative: An Extended Validation certificate from a Certificate Authority of your choice, which we can install for you as part of our free SSL - Installation Only service.

I hope you found this guide useful, and if you do have any questions about the use of SSL on your Pronto website, please get in touch - we'll be happy to help!

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