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Anonymously Rate Your Experience & Make Work BetterRockfish employees are -34% more likely to recommend Rockfish as a great place to work
| 33% | Promoters |
|---|---|
| 0% | Passives |
| 67% | Detractors |
Working at Rockfish is rated highly by 3 employees, across various culture dimensions. Rockfish employees are most satisfied about Meetings, Team, and Outlook categories, putting Rockfish’s culture in the Top 20% compared to similar sized companies on Comparably and in the Top 30% compared to other companies in Fayetteville, AR. See below in detail how working at Rockfish was rated by employees.
Overall Company Culture at Rockfish is rated B+
Last updated months ago
Rockfish ranks in the Top 20% of other companies on Comparably with 201-500 Employees for Overall Company Culture Score
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Anonymously Rate Your Experience & Make Work Better"Rockfish is a digital marketing agency that offers web development, social media strategies and search engine optimization services."
Rockfish was founded in 2006 and its current CEO is Michael Stich. Since its inception 20 years ago, Rockfish has grown to 250 employees.
Rockfish’s purpose is to build a better world through the power of digital innovation. Through this, we strive to make innovation who we are, not a product of what we do.
| Headquarter | 3100 Market St, Ste 100 Rogers, AR 72758 United States of America |
|---|---|
| Website | rockfishdigital.com/ |
| Founding Date | 2006 |
| Tel | (479) 464-0622 |
| Company Status | Public |




Rockfish has 250 employees. 3 employees at Rockfish have reviewed Rockfish across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 3 Rockfish employees give their leadership a grade of C, or Bottom 40% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at Rockfish are pleased with their total compensation at Rockfish, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at Rockfish are extremely happy with their team. 3 Participants grade the quality of their coworkers an A+. The majority believe the meetings at Rockfish are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at Rockfish believe the environment at Rockfish is positive. Most Participants believe the pace of work at Rockfish is comfortably fast. About 34% of the employees at Rockfish work 8 hours or less, while 33% of them have an extremely long day - longer than twelve hours.
Overall, the employees at Rockfish are happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

The prevailing opinion from Comparably users in Fayetteville, AR about their company is that it was prepared on their first day. Fayetteville, AR employees concluded that their overall onboarding experience was positive. 64% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
Employees’ understanding of Rockfish's KPIs and OKRs is essential for its success. Out of 2 Rockfish employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 1 have said yes.
Michael’s approval rate is in the Top 15% of all CEOs of similar-sized companies on Comparably, and in the Top 15% compared to the CEOs of all other companies in Fayetteville, AR. Under Stich’s leadership, Rockfish employee respondents are most happy about their Meetings and the company’s Team. Manager and Environment are two areas, according to respondents, where Rockfish could stand to see real improvement.
The Rockfish Executive Team is rated a “C” and led by CEO Michael Stich, EVP, Business Operations Gloria Ralston, and Chief Financial Officer Cyndi Dye
Michael Stich CEO / President
Michael Stich serves as the CEO / President of Rockfish.
Gloria Ralston EVP, Business Operations
Gloria Ralston serves as the EVP, Business Operations of Rockfish. Gloria started at Rockfish in December of 2016.... read more
Jason Bender Chief Creative Officer
Jason Bender serves as the Chief Creative Officer of Rockfish.
Rosie McGuire Group Creative Director
Rosie McGuire serves as the Group Creative Director of Rockfish.
How much do people at Rockfish get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Rockfish is $86,589, or $41 per hour, while the estimated median salary is $102,703, or $49 per hour.
At Rockfish, the highest paid job is a Sales Rep at $115,157 annually and the lowest is a Bookkeeper at $42,413 annually. Average Rockfish salaries by department include: Business Development at $100,742, Sales at $105,329, Admin at $54,095, and Customer Support at $59,526. Half of Rockfish salaries are above $102,703.
3 employees at Rockfish rank their Compensation in the Top 15% of similar sized companies in the US (based on 11 ratings) while 3 employees at Rockfish rank their Perks And Benefits in the Bottom 35% of similar sized companies in the US (based on 5 ratings).
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $61k | $61k | 1st Percentile |
17th Percentile $82k | $82k | 17th Percentile |
33rd Percentile $96k | $96k | 33rd Percentile |
50th Percentile $166k | $166k | 50th Percentile |
67th Percentile $260k | $260k | 67th Percentile |
83rd Percentile $270k | $270k | 83rd Percentile |
100th Percentile $349k | $349k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
The Diversity score provides insights into how diverse employees feel and rate their work experience at Rockfish across various culture dimensions.
Rockfish's PTO and Vacation policy typically gives 20-30 days off a year. Rockfish's benefits and PTO Package averages to represent a $1000 -$1500 cash value per month.

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Candidates By Department
Design | 100% |
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Candidates By Location
Chicago | 100% |
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What is Rockfish address?
Rockfish location is at 3100 Market St, Ste 100
Who is the CEO of Rockfish?
Rockfish CEO is Michael Stich, their score by employees is 77
What is Rockfish eNPS?
The eNPS for Rockfish is -34
What is the salary for Marketing Operations in Rockfish?
Marketing Operations average salary in the US is 82k
What are the salaries in the Admin in Rockfish?
The average salaries for Admin in Rockfish is 54k