Sundance Company Culture

Sundance Mission, Vision & Values

Sustainability and Corporate Social Responsibility at Sundance

Since the mid-90s, our warehouse has shipped product using recyclable corrugated boxes and recycled shipping envelopes. In addition, our warehouse has tested and used packaging fill which is environmentally sound including biodegradable peanuts, recyclable air pillows and shredded used corrugated boxes.

Our job is to get our catalog in the right customer hands, at the right time and not to over-circulate. We take all necessary steps with our marketing service providers to ensure a clean and well-segmented customer list which means less wasted paper, less returned catalogs and higher response rates. Our environmental stewardship is a part of our everyday business concern. We don't have to make a whole lot of changes, we've been there for 20 years. As the direct mail industry evolves, we strive to maintain a common sense approach to balancing commerce and conservation — one small step at a time.

We are committed to procuring paper from suppliers who support the responsible management of natural resources. We recognize our responsibility to the environment and to society and take an active role in promoting sustainability. For more than a decade we have worked towards a goal to consume paper efficiently and wisely.

Sundance Catalog Company gives preference to suppliers who possess a chain of custody certificate and who promote sustainable forestry. Sundance Initiatives include:

Work only with suppliers who source paper from well-managed forests.
Require our paper suppliers to report to us on compliance, environmental issues, certifications and continual improvement initiatives.

Following the vision of our founder, Robert Redford, we hold a strong commitment to our artist community. Over the last decade, Sundance Catalog has contributed more than one million dollars in cash, in-kind, merchandise, and employee contributions to selected nonprofits. With a like-minded vision, we have chosen nonprofit organizations based on their commitment to inspiring and cultivating creativity through art education for all ages, backgrounds, and skill levels. We are proud that our efforts have enabled people who would not otherwise be able to participate or attend development, education, and art programs.