Eduardo Luz — Zone President for Heinz North America at The Kraft Heinz Company

Mr. Eduardo Luz serves as Head of the U.S. Meals & Sauces Business at The Kraft Heinz Company and served as its President of The U.S. Ketchup, Condiments, Sauces, Dressings and Frozen Business. Mr. Luz has been Zone President for Heinz North America at Hawk Acquisition Intermediate Corporation II, H. J. Heinz Corporation II and H. J. Heinz Company since January 2014. He has been Zone President of Heinz North America at The Kraft Heinz Foods Company since January 2014. He serves as the President of Heinz Management L.L.C. He spent his whole career in the consumer packaged goods industry, occupying general management, sales and marketing positions in companies such as Ab-Inbev and Unilever. Prior to joining Heinz, Mr. Luz served as Chief Executive Officer of a Privately-Owned Brazilian Consumer Packaged Goods Company, Flora, from 2011 to 2013. He has experience in diverse CPG categories such as Beverages, Personal Care, Home Care and Foods and has worked on International Assignments in four different continents. In his current role at Heinz, he has Profit and Loss and Sales and Marketing Responsibilities for North America, Encompassing Both The Consumer Products and Food Service Business Segments for The United States and Canada. Mr. Luz holds a Master's Degree in Business Administration from The Wharton School, with concentrations in marketing and operations.