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Anonymously Rate Your Experience & Make Work BetterToro employees are -17% more likely to recommend Toro as a great place to work
| 33% | Promoters |
|---|---|
| 17% | Passives |
| 50% | Detractors |
Working at Toro is rated below average by 6 employees, across various culture dimensions. Toro employees rate CEO Rating highest among all categories, and think that Team and Retention have the most room for improvement, putting Toro’s culture in the Bottom 20% compared to similar sized companies on Comparably and in the Bottom 20% compared to other companies in San Francisco. See below in detail how working at Toro was rated by employees.
Overall Company Culture at Toro is rated D
Last updated months ago
Toro ranks in the Bottom 20% of other companies on Comparably with 1-10 Employees for Overall Company Culture Score
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Anonymously Rate Your Experience & Make Work BetterOut of 7 Toro employee reviews, 83% were positive. The remaining 17% were constructive reviews with the goal of helping Toro improve their work culture.
| Positive Reviews | 83% |
|---|---|
| Constructive Feedback | 17% |
What do you like best about the leadership team?Open door policies are really nice
What is the best part about your compensation package?Stock matching and health package is cheap
What is most positive about the culture and environment at your company?Sales are up so life is good
What do your coworkers need to improve and how could you work together better?Work collaboratively on focused projects
Toro is an industry leader in running high performance Facebook campaigns for mobile apps.
| Headquarter | San Francisco, CA United States of America |
|---|---|
| Website | redhotlabs.com |
| Founding Date | 2012 |
| Tel | 14155341224 |
| Company Status | Public |
| Stock | TTC |
Toro competitors include Husqvarna, MTD Products, AGCO Corporation, and Oregon Tool. Toro ranks 5th in Overall Culture Score on Comparably vs its competitors. See below how Toro compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.
6 employees at Toro have reviewed Toro across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 6 Toro employees give their leadership a grade of D, or Bottom 20% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Overall, employees at Toro are mostly dissatisfied with their team. 6 Participants grade the quality of their coworkers an F. Less than half believe the meetings at Toro are effective, and less half look forward to interacting with their coworkers.

The prevailing opinion from Comparably users in San Francisco about their company is that it was very prepared on their first day. San Francisco employees concluded that their overall onboarding experience was positive. 78% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At this moment no Toro employees have provided insight into whether or not they clearly understand Toro's KPIs and OKRs.
Michael’s approval rate is in the Top 10% of all CEOs of similar-sized companies on Comparably, and in the Top 20% compared to the CEOs of all other companies in San Francisco. Toro’s CEO is highly regarded especially by Male employees. Compared to Toro’s competitors, Michael Hoffman ranks right above MTD Products CEO Robert Moll. Under Hoffman’s leadership, Toro employee respondents are most happy about their Leadership and the company’s Manager. Team and Retention are two areas, according to respondents, where Toro could stand to see real improvement.
Michael Hoffman CEO / President
Michael Hoffman serves as the CEO / President of Toro.
R Benford SVP, Director & Managing Counsel
R Benford serves as the SVP, Director & Managing Counsel of Toro.
Maria Bertolone Vice President - Small Business Relationship Manager
Maria Bertolone serves as the Vice President - Small Business Relationship Manager of Toro.
Angeliki Bianca VP, U.S. Field Marketing Strategy
Angeliki Bianca serves as the VP, U.S. Field Marketing Strategy of Toro.
Joan Bianco SVP, Head Business Management and Governance
Joan Bianco serves as the SVP, Head Business Management and Governance of Toro.
Beth Bilodeau AVP, Business Management Analyst III
Beth Bilodeau serves as the AVP, Business Management Analyst III of Toro.
Michael Catania AVP, Senior Business Intelligence Analyst
Michael Catania serves as the AVP, Senior Business Intelligence Analyst of Toro.
Thomas Creed Senior Vice President, Regional Commercial Credit Manager
Thomas Creed serves as the Senior Vice President, Regional Commercial Credit Manager of Toro.
Chad Dally Managing Director/SVP - Middle Market and GovCon Lead
Chad Dally serves as the Managing Director/SVP - Middle Market and GovCon Lead of Toro.
The Diversity score provides insights into how diverse employees feel and rate their work experience at Toro across various culture dimensions.
Toro PTO policy is a critical component of the benefits package offered to employees.

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In 2019, Toro applied for 1 H1B visas. Of the work permits applied for, 100% were approved.
H1B Applications Outcome
This data was calculated using publicly sourced data from OFLC Performance Data

Candidates By Department
Design | 100% |
|---|
Candidates By Location
San Francisco | 100% |
|---|
Who is the CEO of Toro?
Toro CEO is Michael Hoffman, their score by employees is 78
What is Toro eNPS?
The eNPS for Toro is -17
Who are Toro competitors?
Toro main competitors are Husqvarna, MTD Products, AGCO Corporation, Oregon Tool
What are the benefits at Toro?
Toro perks and benefits are Dental Insurance, Vision Insurance, Health Insurance, Maternity / Paternity Leave, 401K / Retirement Plan & Employee Stock Purchase Plan
Who is Toro leadership?
R Benford, Maria Bertolone & Angeliki Bianca are part of Toro leadership, Michael Hoffman is the CEO