Vita Coco offers coconut water that is all-natural, fat-free, cholesterol-free, nutrient-packed and potassium-stacked. read more

EMPLOYEE PARTICIPANTS: 7

TOTAL RATINGS: 80

CEO: Michael Kirban

Vita Coco Retention Score

Vita Coco is in the Bottom 35% of similar sized companies in its ability to retain quality employees. 83% of employees at Vita Coco are excited to go to work each day. Quality employees are difficult to find which makes retaining them all the more important.

Last updated months ago.

Where This Score Ranks Vita Coco's Retention

BOTTOM
35%
In the Bottom 35% of 2026 Similar Sized Companies on Comparably
BOTTOM
40%
In the Bottom 40% of 702 Nearby Companies in New York
1st
1st place versus 5 competitors rated on Comparably

Nov

Jun

Apr

Nov

Jan

C-66 / 100

Jan

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Vita Coco Retention At a Glance

Vita Coco's Retention score is rated a "C-" by 7 employees. The category helps understand Vita Coco's focus and commitment to retaining employees in their organization.

Over the past three months, Vita Coco's Retention score has remained steady at 66/100. Vita Coco ranks in 1st place versus 5 competitors which include The Kraft Heinz Company, LOCO, Zico, Harmless Harvest, and Bai.

Vita Coco's Retention score is in the Bottom 35% of 2026 similar sized companies (51-200 Employees) on Comparably. The Company ranks in the Bottom 40% compared to 702 nearby companies in New York.

Vita Coco's Retention Trendline

Vita Coco66
Other Companies in New York
Similar Size on Comparably

How Vita Coco's Retention Score is Calculated

Answer	Percent
Yes	50%
No	50%

Do you believe you're paid fairly?

Answer	Percent
Yes	75%
No	25%

Do you look forward to interacting with your coworkers?

out of 100

How would you rate the quality of your coworkers?

Answer	Percent
Yes	83%
No	17%

Are you typically excited about going to work each day?

Answer	Percent
Every week	0%
Once a month	0%
Once a quarter	0%
Once a year	0%
Never	100%

How often do you get valuable feedback on how to improve at work?

Answer	Percent
Yes	0%
No	0%

Do you approve of the job your executive team is doing at your company?

Answer	Percent
Yes	0%
No	0%

Do Your Company Leaders Do What They Should to Retain You as an Employee?

Answer	Percent
Very Secure	0%
Secure Enough	0%
Neutral	0%
Insecure	0%
Very Insecure	0%

How secure do you feel your job is at your company?

Answer	Percent
Yes	0%
No	0%

Do you have a close friend at work?

Answer	Percent
Yes	100%
No	0%

Would you leave your current job for a 20% raise at a different company?

Answer	Percent
Multiple times a week	0%
Once a week	0%
Once a month	0%
Once a quarter	0%
Never	0%

How often do you socialize with team members outside of work?

Answer	Percent
Yes	0%
No	0%

Do you feel burnt out at work?

Answer	Percent
Yes	0%
No	100%

Are you challenged at work?

Answer	Percent
Yes	0%
No	0%

Would you turn down a job offer today, for slightly more money?

Answer	Percent
Yes	0%
No	0%

Are you proud to be a part of your company?

Vita Coco's Retention Rank Against Similar Sized Companies on Comparably

BOTTOM

35%

Vita Coco ranks in the Bottom 35% of other companies on Comparably with 51-200 Employees for Retention Score.

Vita Coco's Retention Rank Against Other Companies Nearby

BOTTOM

40%

Vita Coco ranks in the Bottom 40% of other companies in New York for Retention Score.

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