

Compare Alibaba Group versus Amazon for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 31 employees and customers of Alibaba Group and 9761 employees and customers of Amazon.
| 44% | Promoters |
|---|---|
| 18% | Passive |
| 38% | Detractors |
| 66% | Promoters |
|---|---|
| 17% | Passive |
| 17% | Detractors |
Net Promoter Score
Winner by 43
CEO Rating