

Compare Altria versus Reynolds American for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 109 employees and customers of Altria and 57 employees and customers of Reynolds American.
| 58% | Promoters |
|---|---|
| 10% | Passive |
| 32% | Detractors |
Net Promoter Score
Winner by 7
| 52% | Promoters |
|---|---|
| 15% | Passive |
| 33% | Detractors |
CEO Rating