



Compare KFC versus McDonald's for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 3786 employees and customers of KFC and 6929 employees and customers of McDonald's.

KFC's brand is ranked #130 in the list of Global Top 1000 Brands, as rated by customers of KFC. Their current valuation is $32.95B.

McDonald's's brand is ranked #85 in the list of Global Top 100 Brands, as rated by customers of McDonald's. Their current valuation is $167.91B.
| 44% | Promoters |
|---|---|
| 19% | Passive |
| 37% | Detractors |
| 49% | Promoters |
|---|---|
| 21% | Passive |
| 30% | Detractors |
Net Promoter Score
Winner by 12
CEO Rating
Winner by 2%

KFC doesn't have enough ratings to calculate the Team Culture Ratings.
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Employees at McDonald's rate their CEO, Chris Kempczinski, 61/100. This score is 2% higher than the scores of KFC's CEO, Sabir Sami. Employees in the Legal and Design departments rate Chris Kempczinski the highest.

Employees at KFC rate their Overall Culture a 58/100, with Communications and Admin as the two departments that rate their experience the highest.

Employees at McDonald's rate their Overall Culture a /100, with Business Development and Marketing as the two departments that rate their experience the highest.
Overall Culture
Winner by 4%


Employee Net Promoter Score
Winner by %

Employees at KFC rate their Gender Score a 59/100, with Admin and Product as the two departments that rate their experience the highest.

Employees at McDonald's rate their Gender Score a /100, with Business Development and Marketing as the two departments that rate their experience the highest.
Gender Score
Winner by 5%

Employees at KFC rate their Diversity Score a 59/100, with Communications and Product as the two departments that rate their experience the highest.

Employees at McDonald's rate their Diversity Score a /100, with Legal and Business Development as the two departments that rate their experience the highest.
Diversity Score
Winner by 6%

Employees at KFC rate their Perk and Benefits Score a 47/100, with Communications and Product as the two departments that rate their experience the highest.

Employees at McDonald's rate their Perk and Benefits Score a /100, with Business Development and Marketing as the two departments that rate their experience the highest.
Perk and Benefits Score
Winner by 6%

Employees at KFC rate their Professional Development Score a 51/100, with Customer Support and Sales as the two departments that rate their experience the highest.

Employees at McDonald's rate their Professional Development Score a /100, with Operations and IT as the two departments that rate their experience the highest.
Professional Development Score
Winner by 5%
KFC rates % lower than McDonald's on Leadership Culture Ratings vs McDonald's Ratings based on looking at 21577 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate your CEO?" and "How would you rate your manager?".
KFC rates % lower than McDonald's on Compensation Culture Ratings vs McDonald's Ratings based on looking at 15066 ratings from employees of the two companies. Ratings come from the answers to questions like "Does your company give annual bonuses?" and "Why do you feel undervalued and what would make you feel better about your compensation?".
KFC rates % lower than McDonald's on Team Culture Ratings vs McDonald's Ratings based on looking at 13451 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate the quality of your coworkers?" and "What do your coworkers need to improve and how could you work together better?".
KFC rates % lower than McDonald's on Environment Culture Ratings vs McDonald's Ratings based on looking at 12750 ratings from employees of the two companies. Ratings come from the answers to questions like "Is your work environment positive or negative?" and "What needs to change to make the company culture better?".
KFC rates % lower than McDonald's on Sentiment Culture Ratings vs McDonald's Ratings based on looking at 18184 ratings from employees of the two companies. Ratings come from the answers to questions like "What do you like best about your company?" and "Are you typically excited about going to work each day?".





