



Compare Krispy Kreme Doughnut Corporation versus Starbucks for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 6 employees and customers of Krispy Kreme Doughnut Corporation and 2373 employees and customers of Starbucks.

Krispy Kreme Doughnut Corporation's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Krispy Kreme Doughnut Corporation.

Starbucks's brand is ranked #33 in the list of Global Top 100 Brands, as rated by customers of Starbucks. Their current market cap is $128.77B.
| 75% | Promoters |
|---|---|
| 0% | Passive |
| 25% | Detractors |
Net Promoter Score
Winner by 20
| 54% | Promoters |
|---|---|
| 22% | Passive |
| 24% | Detractors |
CEO Rating
Winner by 18%

Krispy Kreme Doughnut Corporation doesn't have enough ratings to calculate the Team Culture Ratings.
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Employees at Starbucks rate their CEO, Howard Schultz, 66/100. This score is 18% higher than the scores of Krispy Kreme Doughnut Corporation's CEO. Employees in the Business Development and Engineering departments rate Howard Schultz the highest.

Employees at Krispy Kreme Doughnut Corporation rate their Overall Culture a 56/100.

Employees at Starbucks rate their Overall Culture a /100, with Sales and Finance as the two departments that rate their experience the highest.
Overall Culture
Winner by 17%


Employee Net Promoter Score
Winner by %

Krispy Kreme Doughnut Corporation doesn't have enough ratings to calculate Gender Score ratings.
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Employees at Starbucks rate their Gender Score a /100, with Customer Success and Operations as the two departments that rate their experience the highest.
Gender Score
Winner

Krispy Kreme Doughnut Corporation doesn't have enough ratings to calculate Diversity Score ratings.
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Employees at Starbucks rate their Diversity Score a /100, with Business Development and Engineering as the two departments that rate their experience the highest.
Diversity Score
Winner

Employees at Krispy Kreme Doughnut Corporation rate their Perk and Benefits Score a 65/100.

Employees at Starbucks rate their Perk and Benefits Score a /100, with Engineering and Legal as the two departments that rate their experience the highest.
Perk and Benefits Score
Winner by 14%

Krispy Kreme Doughnut Corporation doesn't have enough ratings to calculate Professional Development Score ratings.
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Employees at Starbucks rate their Professional Development Score a /100, with Marketing and Sales as the two departments that rate their experience the highest.
Professional Development Score
Winner
Krispy Kreme Doughnut Corporation rates % lower than Starbucks on Leadership Culture Ratings vs Starbucks Ratings based on looking at 5627 ratings from employees of the two companies. Ratings come from the answers to questions like "Do you approve of your CEOs management style?" and "Do you feel comfortable giving your boss negative feedback?".
Krispy Kreme Doughnut Corporation rates % lower than Starbucks on Compensation Culture Ratings vs Starbucks Ratings based on looking at 3999 ratings from employees of the two companies. Ratings come from the answers to questions like "What is the best part about your compensation package?" and "Are you satisfied with your Benefits?".
Krispy Kreme Doughnut Corporation rates % lower than Starbucks on Team Culture Ratings vs Starbucks Ratings based on looking at 3635 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate the quality of your coworkers?" and "Do you look forward to interacting with your coworkers?".
Krispy Kreme Doughnut Corporation rates % lower than Starbucks on Environment Culture Ratings vs Starbucks Ratings based on looking at 3607 ratings from employees of the two companies. Ratings come from the answers to questions like "What's the work pace at your company?" and "On average, how many hours do you work a day?".
Krispy Kreme Doughnut Corporation rates % lower than Starbucks on Sentiment Culture Ratings vs Starbucks Ratings based on looking at 4448 ratings from employees of the two companies. Ratings come from the answers to questions like "How confident are you about the future success of your company?" and "What would you most like to see improved at your company?".


