Eric Pratt vs Jen Spencer

Eric Pratt

CEO of Revenue River

BIO: I founded Revenue River in 2009 with a vision to help organizations make more sales. Now, with over 40 employees and clients all around the world, the vision has crystallized.

Jen Spencer

CEO of SmartBug Media

BIO: Jen oversees all operations, executing on SmartBug's growth and market expansion strategy, which is focused on delivering superior, cutting-edge service to the company's customers and partners while continuing to invest in the people and culture that make SmartBug® a great place for employees to work and develop their careers. Jen’s demand generation and sales enablement expertise enabled her to build and execute a direct go-to-market strategy at nettime solutions that resulted in a successful exit in 2014 to Paychex. She then joined Allbound as a founding team member and was responsible for generating the company's first $2 million in annual recurring revenue by implementing an inbound sales and marketing program that disrupted the partner relationship management space. In her first full year as SmartBug's VP of sales and marketing in 2018, Jen implemented a sales and marketing program that resulted in 70% year-over-year revenue growth, earning SmartBug the title of HubSpot's Global Partner of the Year. She then served as the company's chief revenue officer, uniting its sales, marketing and client services teams to build high-growth solutions for SmartBug's deep roster of clients. Jen Spencer is also an influential thought leader in the sales, marketing and revenue operations space, regularly speaking at B2B conferences as well as serving as a mentor for revenue leaders through Pavilion's Rising Executives Program. She also started and hosted a weekly podcast called SmartBug on Tap for several years before launching the new Intelligent Inbound Podcast® aimed at challenging the status quo for inbound marketing with inspiring stories from some of marketing's most innovative and successful players. Jen holds a bachelor’s of education from the University of Arizona, and resides in Goodyear with her husband, teenage twin boys and two dogs. She loves animals, technology, the arts, and really good Scotch.