
People who are willing to take a risk and build something together.
Most are willing to do the hard work and do right by the customer.
Understanding the reality of how our product is perceived by the market today and working towards building a cohesive strategy to address product shortfalls and gain market share.
There is no clear strategy in place. Leadership is listening to consultants instead of the customer base and the field. Onboarding new customers is not a repeatable process. To attract and keep talented people there needs to be clear goals and systems in place. Right now it is disorganized at best.