Hlping people accomplish their goals, both co-workers and customers.
A deep sense of ownership.
People oriented, great work/life balance, work-focused, as opposed to people being focus on building their own fiefdoms.
Adaptible, focused on people, manage to make money and still be decent human beings. I don't think that should be as uncommon as it apparently is, but they do it.
My compensation package isn't why I work here. I took a significant cut to work with the people I work with now. I'm certainly not hurting, but I could be making 15-25% more easily.