In November, 1976, Joe Cucchiari purchased the company. “Aviation Supplies and Academics” replaced Aviation Seminars of America as the name to go with the ASA acronym, and the company again broadened its product line to add cassette courses and new books and training materials. The company was incorporated in 1977. In 1981, Joe Finelli joined the organization, bringing 20 years of experience in printing and publishing with him. Publishing and manufacturing has since become the principal company mission.