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Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. We are a leader and proudly have the largest global presence in the industries we serve. Learn more about our Strategy, Governance, History and Brands, as well as the values that guide our conduct. read more

EMPLOYEE PARTICIPANTS: 778

TOTAL RATINGS: 7847

CEO: Jim Umpleby

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Caterpillar Inc. VP of Brand Strategy Salaries in Bloomington, IL

The average Caterpillar Inc. VP of Brand Strategy in Bloomington, IL earns an estimated $252,145 annually, which includes an estimated base salary of $199,645 with a $52,500 bonus. Caterpillar Inc. VP of Brand Strategy compensation is $61,759 more than the US average for a VP of Brand Strategy. VP of Brand Strategy salaries at Caterpillar Inc. in Bloomington, IL can range from $170,000 - $260,000.

In Bloomington, IL, The Marketing Department at Caterpillar Inc. earns $4,110 more on average than the Design Department.

Last updated 11 days ago.

$55k

$100k

$149k

$200k

$658k

$252,145

Average Compensation

$199,645: avg. base

$52,500: avg. bonus

VP of Brand Strategy Salaries at Caterpillar Inc.

In Bloomington, IL, VPs of Brand Strategy earn $61,059 more than Directors of Marketing.

Director of Marketing

$191k*

Senior Marketing Manager

$157k*

Marketing Manager

$116k*

Brand Manager

$115k*

Marketing Operations

$107k*

Content Strategist

$98k*

Event Planner

$95k*

Data Analyst

$89k*

Business Analyst

$88k*

Content Manager

$85k*

SEM Manager

$85k*

Copywriter

$83k*

Email Marketer

$78k*

Community Manager

$77k*

Social Media Manager

$74k*

Marketing Associate

$73k*

SEO Specialist

$73k*

* estimated salary

Compensation at Caterpillar Inc. by Department

In Bloomington, IL, The Marketing Department averages $4,110 more than the Design Department, and $2,665 less than the Engineering Department

Engineering

$119,595 Avg. total comp.

+$3k

Marketing

$116,930 Avg. total comp.

Design

$112,820 Avg. total comp.

-$4k

VP of Brand Strategy Compensation by Gender (All Companies)

The average female VP of Brand Strategy at companies similar size to Caterpillar Inc. reported making $239,000, while the average male VP of Brand Strategy at similar sized companies reported making $240,000.

How VPs of Brand Strategy at Caterpillar Inc. Rate Their Compensation

The majority of VPs of Brand Strategy at Caterpillar Inc. believe they're compensated fairly. 81% of VPs of Brand Strategy at Caterpillar Inc. say they receive annual bonuses, and the majority (69%) are satisfied with their benefits. See more compensation ratings at Caterpillar Inc.

Do you believe you're paid fairly?

63% Yes

Does your company give annual bonuses?

81% Yes

Are you satisfied with your Benefits?

69% Yes

See Caterpillar Inc. VP of Brand Strategy Salaries in Other Cities

VP of Brand Strategy Salaries at Similar Size Companies in Bloomington, IL

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