Instagram Social Media Manager Salary | Comparably
Instagram is a free photo sharing application that enables its users to take photos, apply filters, and share them on social networks. read more
EMPLOYEE
PARTICIPANTS
366
TOTAL
RATINGS
2032

Instagram Social Media Manager Salary

The average Instagram Social Media Manager earns an estimated $83,564 annually, which includes an estimated base salary of $77,564 with a $6,000 bonus. Instagram's Social Media Manager compensation is $20,613 more than the US average for a Social Media Manager. Social Media Manager salaries at Instagram can range from $51,000 - $120,000.

The Marketing Department at Instagram earns $1,186 more on average than the Design Department.

Last updated 6 months ago.

$24k
$36k
$47k
$58k
$97k
$140k
$175k
$83,564
Average Compensation
$77,564
avg. base
$6,000
avg. bonus

Social Media Manager Salaries at Instagram

Social Media Managers earn $2,326 more than Community Managers, and $2,665 less than Marketing Associates.

Director of Marketing
$217k*
Senior Marketing Manager
$181k*
Brand Manager
$135k*
Marketing Manager
$133k*
Content Strategist
$125k*
Business Analyst
$119k*
Marketing Operations
$116k*
Copywriter
$108k*
Data Analyst
$105k*
Content Manager
$96k*
Event Planner
$95k*
SEM Manager
$94k*
Marketing Associate
$86k*
Community Manager
$81k*
Social Media Manager
$81k*
Email Marketer
$78k*
SEO Specialist
$76k*
* estimated salary

Compensation at Instagram by Department

The Marketing Department averages $1,186 more than the Design Department, and $691 less than the Business Development Department

Business Development
$122,019 Avg. total comp.
+$691
Marketing
$121,328 Avg. total comp.
Design
$120,142 Avg. total comp.
-$1k

Social Media Manager Compensation by Gender (All Companies)

The average female Social Media Manager at companies similar size to Instagram reported making $74,257, while the average male Social Media Manager at similar sized companies reported making $87,956.

Social Media Manager Compensation by Ethnicity (All Companies)

The average Asian or Pacific Islander Social Media Manager at companies similar size to Instagram reported making $91,778, while the average Hispanic or Latino Social Media Manager at similar sized companies reported making $62,871.

How Social Media Managers at Instagram Rate Their Compensation

The majority of Social Media Managers at Instagram believe they're compensated fairly. 83% of Social Media Managers at Instagram say they receive annual bonuses, and the vast majority (83%) are satisfied with their benefits. See more compensation ratings at Instagram

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