should be people-focused rather than delivery
need to be professional enough.
Develop proper operating process from work to company culture. Company is still operating like a startup.
Good work, challenging work, smart coworkers, long term career growth, good company culture, good management, good office space, work life balance
apart from cash compensation give perks. Office should have facilities for employees if you are calling them to work from office. HR processes, operating processes should be more matured.
it should be more refined enough. If you want a candidate to join don't offer at last moment. If your company is good enough candidate will join your company even if you offer three monts before joining.