Ogilvy Mission, Vision & Values
Ogilvy Mission Statement
WE MAKE BRANDS MATTER
Ogilvy Vision Statement
We are in the business of building strong and lasting brands, allowing our clients a network of powerful international and Chinese companies to sell their products. In short, we make brands matter in an increasingly fragmented and cluttered digital world. We do this by utilizing a variety of tools. The big ideaL helps us zero in on a brand s purpose. Twin Peaks puts emphasis on both creativity and effectiveness in every campaign strategy. We also have a patented integrated marketing communications framework called FUSION, which helps us and our clients navigate brands in a complex landscape. We aspire to be the most local of the internationals, and the most international of the locals.
Ogilvy Values
Ogilvy Employee Alignment
Ogilvy's mission, vision & values motivate 50% of Ogilvy employees. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.
