WE HAVE A PURPOSE, NOT A MISSION STATEMENT Most companies have a mission statement. We don’t. Instead, we have a Purpose: Our Inspirational Dream To be revered as the hothouse for world changing creative ideas that transform our clients’ businesses, brands and reputations Our Focus To fill the world with Lovemarks Our Spirit One Team, One Dream – Nothing is Impossible.
Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.