SoFi Mission, Vision & Values | Comparably
SoFi Claimed Company
For nearly a decade, SoFi has helped transform the fintech industry by creating financial products and services that help people borrow, save, spend, invest, and protect their money better, so they can achieve financial independence and realize their ambitions. Whether it’s owning a home, saving for retirement, paying off their student loans, or helping our members invest - SoFi is there every step of the way. read more
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SoFi Mission, Vision & Values

SoFi Mission Statement

SoFi’s mission is to help people reach financial independence to realize their ambitions. And financial independence doesn’t just mean being rich—it means getting to a point where your money works for the life you want to live. Everything we do is geared toward helping our members get their money right. We’re constantly innovating and building tools to give our members what they need to make that happen.

SoFi Vision Statement

No one has added SoFi's vision statement yet.

SoFi Values

  • Put our members interest first.
  • Run after problems.
  • Embrace diversity. Everyone should feel welcome, included, and able to contribute.
  • Get to the truth and make principle-based decisions.
  • Make your footprint bigger than your foot.
  • Do the right thing. If you're not sure, do the harder thing.
  • Set ambitious goals, be gritty, be accountable.
  • Take care of other people and help them grow.
  • Iterate, learn, innovate.
  • Be SoFi missionaries.

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SoFi Employee Alignment

SoFi's mission, vision & values motivate 67% of SoFi employees. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.

AnswerPercent
Yes86%
No14%
Are you proud to be a part of your company?
AnswerPercent
Yes67%
No33%
Are you motivated by your company's mission, vision, & values?
AnswerPercent
Very Important33%
Important33%
Neutral34%
Less Important0%
Not Important0%
How important was your Company's mission while job searching?
AnswerPercent
Yes80%
No20%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Career Advancement Opportunities50%
Work Life Balance0%
Company Mission0%
Healthcare & Benefits50%
Culture & Environment0%
Besides your Salary, what's most important to you about work?
AnswerPercent
Boss or Manager100%
Coworkers0%
Direct Reports0%
Company Mission/Vision0%
No One0%
To whom do you feel most loyal at work?
AnswerPercent
Company Mission0%
Comp & Benefits67%
Co-Workers33%
Comfort & Familiarity0%
Career Advancement Opportunities0%
What's the main reason you stay at your current company?
AnswerPercent
Transparency & Integrity67%
Teamwork & Winning0%
Speed & Innovation0%
Fun & Passionate0%
Diversity & Inclusion33%
Which of the following set of Company Values is most meaningful to you?

SoFi Culture at a Glance

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