Guided by a clear vision to join the league of the Top 10 FMCG Companies globally. At Super-Max, Innovation is not just a "Unique Selling Proposition". It's the force that drives all our endeavors towards delighting our customers. Our tag line 'Simply Innovate' itself portrays our business motto. We constantly strive to formulate innovative technologies which improve the performance of our products and offer a first class shaving experience.