UMass Amherst Senior Marketing Manager Salary | Comparably
UMassAmherst is a US-based public research university offering graduate and undergraduate study option in multiple disciplines. read more
EMPLOYEE
PARTICIPANTS
29
TOTAL
RATINGS
367

UMass Amherst Senior Marketing Manager Salary

The average UMass Amherst Senior Marketing Manager earns an estimated $104,646 annually, which includes an estimated base salary of $95,271 with a $9,375 bonus. UMass Amherst's Senior Marketing Manager compensation is $22,711 less than the US average for a Senior Marketing Manager. Senior Marketing Manager salaries at UMass Amherst can range from $71,000 - $132,000.

The Marketing Department at UMass Amherst earns $1,298 more on average than the Business Development Department.

Last updated 21 days ago.

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$375k
$500k
$104,646
Average Compensation
$95,271
avg. base
$9,375
avg. bonus

Senior Marketing Manager Salaries at UMass Amherst

Senior Marketing Managers earn $3,146 more than Senior Marketing Managers, and $70,469 less than Directors of Marketing.

Director of Marketing
$175k*
Senior Marketing Manager
$102k*
Marketing Manager
$86k*
Data Analyst
$80k*
Content Manager
$79k*
SEM Manager
$78k*
Copywriter
$76k*
Email Marketer
$76k*
Community Manager
$74k*
Social Media Manager
$73k*
Business Analyst
$72k*
Marketing Associate
$63k*
* estimated salary

Compensation at UMass Amherst by Department

The Marketing Department averages $1,298 more than the Business Development Department, and $17,091 less than the IT Department

IT
$96,498 Avg. total comp.
+$17k
Marketing
$79,407 Avg. total comp.
Business Development
$78,109 Avg. total comp.
-$1k

Senior Marketing Manager Compensation by Gender (All Companies)

The average female Senior Marketing Manager at companies similar size to UMass Amherst reported making $132,731, while the average male Senior Marketing Manager at similar sized companies reported making $149,207.

Senior Marketing Manager Compensation by Ethnicity (All Companies)

The average Asian or Pacific Islander Senior Marketing Manager at companies similar size to UMass Amherst reported making $151,028, while the average Native American Senior Marketing Manager at similar sized companies reported making $85,000.

How Senior Marketing Managers at UMass Amherst Rate Their Compensation

The majority of Senior Marketing Managers at UMass Amherst believe they're not compensated fairly. 50% of Senior Marketing Managers at UMass Amherst say they receive annual bonuses, and the vast majority (87%) are satisfied with their benefits. See more compensation ratings at UMass Amherst

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