Bob Segert vs Salman A Maqsood

Bob Segert

CEO of athenahealth

BIO: Bob Segert joined athenahealth in February 2019 after serving as the Chairman and Chief Executive Officer of Virence Health. He is a seasoned leader with a passion for understanding and delivering on the needs of the customer, a relentless commitment to operational excellence, and a track record for driving outstanding results. Bob has over 20 years of leadership experience in the software & IT services industry – spanning across sales, marketing, operations, and corporate strategy. He has served as Executive Chairman of Aspect Software and President and CEO of Expert Global Solutions, where he scaled the company’s global footprint and achieved market-leading positions in customer relationship management and business process outsourcing services. He was also President and CEO of GXS, Inc., the world’s largest B2B cloud integration platform. He currently serves on the Board of Directors of EPAM Systems, the Dallas Symphony Orchestra Board of Governors and Foundation Board. He also sits on the executive committee of the Vogel Alcove, which supports early childhood development of homeless children in Dallas. Bob holds an MBA from Harvard Business School and a BS in Mechanical Engineering from Purdue University.

Salman A Maqsood

CEO of MedCare MSO

BIO: Salman Ali Maqsood is the founder and CEO of MedCare MSO, a global revenue cycle management company supporting the U.S. healthcare industry. His career began in 2008 on the front lines of claims follow-up, medical billing, accounts receivable, and compliance — experience that shaped his conviction that lasting growth is built on discipline, trust, and consistency. In 2012, Salman founded MedCare MSO with a small team and limited resources. Since then, he has grown it into a global organization of more than 1,000 professionals, built on the same principle that guided its earliest days: systems that truly support providers are what drive sustainable growth. Salman brings a rare combination of frontline revenue-cycle experience, healthcare operational leadership, and executive responsibility to every conversation. He speaks candidly on topics spanning AI adoption in regulated industries, the shift away from per-seat SaaS pricing, scaling global teams without adding bureaucracy, and the gap between technology and execution — making him a strong fit for entrepreneurs, SaaS founders, CEOs/COOs, and technology leaders navigating similar challenges.