HubSpot vs Marketo | Comparably
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HubSpot Claimed Company
This companyis accepting feedback from verified employees
EMPLOYEE
PARTICIPANTS
2323
TOTAL
RATINGS
54156
Marketo Claimed Company
EMPLOYEE
PARTICIPANTS
38
TOTAL
RATINGS
375

HubSpot vs Marketo

Compare HubSpot versus Marketo for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 2323 employees and customers of HubSpot and 38 employees and customers of Marketo.

HubSpot

HubSpot's brand is ranked #224 in the list of Global Top 1000 Brands, as rated by customers of HubSpot. Their current market cap is $22.51B.

Marketo

Marketo's brand is ranked #230 in the list of Global Top 1000 Brands, as rated by customers of Marketo.

4.2/5
Product Quality
4.1/5
4/5
Pricing
3.8/5
4.1/5
Customer Service
3.5/5
35
NPS Score
56%Promoters
23%Passive
21%Detractors

Net Promoter Score
Winner by 10

25
NPS Score
54%Promoters
17%Passive
29%Detractors

Working at HubSpot vs Working at Marketo

Yamini Rangan HubSpot's CEO
92 / 100

CEO Rating
Winner by 24%

Steve Lucas Marketo's CEO
Steve Lucas
68 / 100

CEO Rating

HubSpot

HubSpot doesn't have enough ratings to calculate the Team Culture Ratings.

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Marketo

Employees at Marketo rate their CEO, Steve Lucas, 68/100. This score is 24% lower than the scores of HubSpot's CEO, Yamini Rangan. Employees in the Engineering and Sales departments rate Steve Lucas the highest.

CEO Score 92
CEO Score
CEO Score 68
Overall Culture 87
Overall Culture
Overall Culture 67
74
eNPS
-31
Gender Score 86
Gender Score
Gender Score 67
Diversity Score 86
Diversity Score
Diversity Score 64
Perk And Benefits 89
Perk And Benefits
Perk And Benefits 70
Professional Dev. 79
Professional Dev.
Professional Dev. 65

Overall Culture at HubSpot vs Marketo

87
/ 100
HubSpot

Employees at HubSpot rate their Overall Culture a 87/100, with Communications and HR as the two departments that rate their experience the highest.

Overall Culture
Winner by 20%

67
/ 100
Marketo

Employees at Marketo rate their Overall Culture a /100, with Engineering and Sales as the two departments that rate their experience the highest.

  • HubSpot
  • Marketo67

Employee Net Promoter Score at HubSpot vs Marketo

74
eNPS
HubSpot
1444 Promoters 80%
259 Passives 14%
110 Detractors 6%

Employee Net Promoter Score
Winner by 105%

-31
eNPS
Marketo
7 Promoters 30%
2 Passives 9%
14 Detractors 61%
  • HubSpot
  • Marketo-31

Gender Score at HubSpot vs Marketo

86
/ 100
HubSpot

Employees at HubSpot rate their Gender Score a 86/100, with Communications and Legal as the two departments that rate their experience the highest.

Gender Score
Winner by 19%

67
/ 100
Marketo

Employees at Marketo rate their Gender Score a /100, with Sales as the department that rate their experience the highest.

  • HubSpot86
  • Marketo

Diversity Score at HubSpot vs Marketo

86
/ 100
HubSpot

Employees at HubSpot rate their Diversity Score a 86/100, with Communications and HR as the two departments that rate their experience the highest.

Diversity Score
Winner by 22%

64
/ 100
Marketo

Employees at Marketo rate their Diversity Score a /100, with Sales as the department that rate their experience the highest.

  • HubSpot86
  • Marketo

Perk and Benefits Score at HubSpot vs Marketo

89
/ 100
HubSpot

Employees at HubSpot rate their Perk and Benefits Score a 89/100, with Admin and Communications as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 19%

70
/ 100
Marketo

Employees at Marketo rate their Perk and Benefits Score a /100, with Sales as the department that rate their experience the highest.

  • HubSpot89
  • Marketo

Professional Development Score at HubSpot vs Marketo

79
/ 100
HubSpot

Employees at HubSpot rate their Professional Development Score a 79/100, with Communications and Sales as the two departments that rate their experience the highest.

Professional Development Score
Winner by 14%

65
/ 100
Marketo

Employees at Marketo rate their Professional Development Score a /100, with Sales as the department that rate their experience the highest.

  • HubSpot79
  • Marketo

Leadership Culture Ratings vs Marketo

HubSpot
90 / 100

Leadership Culture Ratings vs Marketo
Winner by 26%

Marketo
64 / 100

HubSpot rates % higher than Marketo on Leadership Culture Ratings vs Marketo Ratings based on looking at 15711 ratings from employees of the two companies. Ratings come from the answers to questions like "What does the leadership team need to get better at?" and "How would you rate your manager?".

  • HubSpot
  • Marketo64

Compensation Culture Ratings vs Marketo

HubSpot
82 / 100

Compensation Culture Ratings vs Marketo
Winner by 14%

Marketo
68 / 100

HubSpot rates % higher than Marketo on Compensation Culture Ratings vs Marketo Ratings based on looking at 5029 ratings from employees of the two companies. Ratings come from the answers to questions like "Does your company give annual bonuses?" and "Why do you feel undervalued and what would make you feel better about your compensation?".

  • HubSpot82
  • Marketo

Team Culture Ratings vs Marketo

HubSpot
95 / 100

Team Culture Ratings vs Marketo
Winner by 23%

Marketo
72 / 100

HubSpot rates % higher than Marketo on Team Culture Ratings vs Marketo Ratings based on looking at 4680 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate the quality of your coworkers?" and "Does Your Boss Hurt Your Company Culture?".

  • HubSpot95
  • Marketo

Environment Culture Ratings vs Marketo

HubSpot
82 / 100

Environment Culture Ratings vs Marketo
Winner by 12%

Marketo
70 / 100

HubSpot rates % higher than Marketo on Environment Culture Ratings vs Marketo Ratings based on looking at 8801 ratings from employees of the two companies. Ratings come from the answers to questions like "Does someone you work with closely, make you want to quit your job?" and "What's the work pace at your company?".

  • HubSpot82
  • Marketo

Sentiment Culture Ratings vs Marketo

HubSpot
89 / 100

Sentiment Culture Ratings vs Marketo
Winner by 21%

Marketo
68 / 100

HubSpot rates % higher than Marketo on Sentiment Culture Ratings vs Marketo Ratings based on looking at 5551 ratings from employees of the two companies. Ratings come from the answers to questions like "What makes you most happy at work?" and "Are you typically excited about going to work each day?".

  • HubSpot
  • Marketo69

See how Marketo compares to its competitors