VALIC NPS & Customer Reviews | Comparably
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VALIC
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About VALIC's Brand

"Valic is an insurance corporation that specializes in tax-qualified retirement plans, supplemental tax-deferred and after-tax investments."

Brand at a Glance

63%
Customer Loyalty
1.5/5
Product Quality
1.5/5
Pricing
1.5/5
Customer Service

VALIC NPS

VALIC's Net Promoter Score (NPS) is a -82 with 9% Promoters, 0% Passives, and 91% Detractors. Net Promoter Score tracks whether VALIC's customers would recommend using the product based on a scale of -100 to 100.

VALIC Overall NPS

-82
NPS
9%Promoters
0%Passives
91%Detractors
VALIC Overall NPS

VALIC NPS Trend

-100
-50
0
50
100
Feb 2024
-87
Feb 2024-87
Mar 2024
-89
Mar 2024-89
Apr 2024
-89
Apr 2024-89
May 2024
-89
May 2024-89
Jun 2024
-89
Jun 2024-89
Jul 2024
-85
Jul 2024-85
Aug 2024
-81
Aug 2024-81
Sep 2024
-81
Sep 2024-81
Nov 2024
-81
Nov 2024-81
Jan 2025
-83
Jan 2025-83
Mar 2025
-83
Mar 2025-83
Dec 2025
-83
Dec 2025-83

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

VALIC NPS by Gender

Male customers rated VALIC's NPS 50 points higher than Female customers.

Male

-50

VALIC's NPS was rated -50 by Male customers on Comparably.

25%
Promoters
0%
Passives
75%
Detractors

Female

-100

VALIC's NPS was rated -100 by Female customers on Comparably.

0%
Promoters
0%
Passives
100%
Detractors

VALIC NPS by Ethnicity

VALIC's NPS was rated -80 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
-80
Caucasian-80

VALIC NPS by Age

VALIC's NPS was rated -100 points by customers ages 66+ on Comparably.

0
20
40
60
80
100
Promoters
0%
Passives
0%
Detractors
100%
66+0%0%100%

VALIC NPS by Usage

VALIC's NPS was rated -88 points by customers who have used VALIC's products/services for Over 10 Years.

-100
-50
0
50
100
Over 10 Years
-88
Over 10 Years-88

VALIC Customer Reviews

Out of the 10 VALIC customer reviews 1 was positive and 9 were constructive. VALIC customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
For 8 months i have been trying to rollover my retitemrnt to no avail. No Valic advisor/ representative you can talk to in person. Everthing has to be done on line or phone to call centers abroad hours on the phone to speak to someone at Home Office, then you get a different person & information
What can this brand most improve?
Paying there claims out when they have substantiating documentations.
What can this brand most improve?
Hire supervisors and others who are competent in handling their job.
What can this brand most improve?
Response to issues and escalations
What can this brand most improve?
The cutomer service is horrific! One must usually spend over an hour on hold to reach a customer service representative and then, it is usually in the Phillipines. It can be difficult to understand the representative.

VALIC Customer Loyalty

63%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

63% of VALIC users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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63
63%
37
37%
VALIC Customer Loyalty

VALIC Customer Loyalty Score by Gender

Female customers rated VALIC's Customer Loyalty score 11% higher than Male customers.

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Male
55%
Yes
Female
66%
Yes

VALIC Customer Loyalty Score by Ethnicity

VALIC's Customer Loyalty score was rated 57% by Caucasian customers on Comparably.

% who answered "Yes"

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57
out of 100
Caucasian

VALIC Customer Loyalty Score by Age

VALIC's Customer Loyalty score was rated 67% by customers ages 66+ on Comparably.

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0
20%
40%
60%
80%
100%
66+
67%
66+67%

VALIC Customer Loyalty Score by Usage

VALIC's Customer Loyalty score was rated 72% by customers who have used VALIC's products/services for Over 10 Years.

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Over 10 Years
72%

VALIC Customer Loyalty Score by Industry

VALIC's Customer Loyalty score was rated 55% by Education industry customers.

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Education
55%

VALIC Product Quality

1.5/5

VALIC has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.

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VALIC Product Information

VALIC’s product quality score is a 1.5 out of 5 as rated by its users and customers. Reviewers from the Education industry rated VALIC's product the highest.

Website
http://valic.com/
Company Size
11-50 Employees

Industry

Tech
Education

Quick Insights into VALIC Product Quality

VALIC's Product Quality score was rated highest by Male customers, and rated lowest by Female customers.

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Ranked VALIC Product Quality the Highest

Male
1.7
66+
1.5
Caucasian
1.5

Ranked VALIC Product Quality the Lowest

Female
1.5

VALIC Product Quality Score by Gender

Male customers rated VALIC's Product Quality score 0.2 stars higher than Female customers.

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Male

1.7/5

Female

1.5/5

VALIC Product Quality Score by Ethnicity

VALIC's Product Quality score was rated 1.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of VALIC.
0
1
2
3
4
5
Caucasian
1.5
Caucasian1.5

VALIC Product Quality Score by Age

VALIC's Product Quality score was rated 1.5 stars by customers ages 66+ on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of VALIC.
0
1
2
3
4
5
66+
1.5
66+1.5

VALIC Product Quality Score by Usage

VALIC's Product Quality score was rated 1.5 stars by customers who have used VALIC's products/services for Over 10 Years.

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Over 10 Years
1.5

VALIC Product Quality Score by Industry

VALIC's Product Quality score was rated 1.5 stars by Education industry customers.

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Education
1.5

VALIC Pricing

VALIC ROI & Value For Money

1.5/5

VALIC has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.

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VALIC Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry.

Quick Insights into VALIC ROI

VALIC's ROI score was rated highest by Male customers, and rated lowest by Female customers.

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Ranked VALIC ROI the Highest

Male
1.9
Caucasian
1.8
Education
1.7

Ranked VALIC ROI the Lowest

Female
1.5

VALIC ROI Score by Gender

Male customers rated VALIC's ROI score 0.4 stars higher than Female customers.

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Male

1.9/5

Female

1.5/5

VALIC ROI Score by Ethnicity

VALIC's ROI score was rated 1.8 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of VALIC.
0
1
2
3
4
5
Caucasian
1.8
Caucasian1.8

VALIC ROI Score by Age

VALIC's ROI score was rated 1.5 stars by customers ages 66+ on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Age data of VALIC.
0
1
2
3
4
5
66+
1.5
66+1.5

VALIC ROI Score by Usage

VALIC's ROI score was rated 1.5 stars by customers who have used VALIC's products/services for Over 10 Years.

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Over 10 Years
1.5

VALIC ROI Score by Industry

VALIC's ROI score was rated 1.7 stars by Education industry customers.

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Education
1.7

VALIC Customer Satisfaction (CSAT)

VALIC Customer Satisfaction (CSAT) Score

6 / 100

VALIC has an overall Customer Satisfaction score of 6 rated by its users and customers.

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Very Satisfied4%
Satisfied2%
Neither Satisfied nor Dissatisfied2%
Dissatisfied9%
Very Dissatisfied83%
Very Satisfied
4%
Satisfied
2%
Neither Satisfied nor Dissatisfied
2%
Dissatisfied
9%
Very Dissatisfied
83%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into VALIC Customer Satisfaction

VALIC's Customer Satisfaction score was rated highest by Male customers, and rated lowest by Female customers.

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Ranked VALIC Customer Satisfaction the Highest

Male
27%
Caucasian
10%
Education
7%

Ranked VALIC Customer Satisfaction the Lowest

Female
0%

VALIC Customer Satisfaction Score by Gender

Male customers rated VALIC's Customer Satisfaction score 0 points higher than Female customers.

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27 / 100
Male
Very Satisfied
18%
Satisfied
9%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
9%
Very Dissatisfied
64%
0
Female
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
6%
Very Dissatisfied
88%

VALIC Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

VALIC's Customer Satisfaction (CSAT) score was rated 10% according to Caucasian users and customers.

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10 / 100
Very Satisfied5%
Satisfied5%
Neither Satisfied nor Dissatisfied5%
Dissatisfied5%
Very Dissatisfied80%
Very Satisfied
5%
Satisfied
5%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
5%
Very Dissatisfied
80%

VALIC Customer Satisfaction Score by Age

VALIC's Customer Satisfaction score was rated 0 points by customers ages 66+ on Comparably.

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0
20
40
60
80
100
66+ CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
9%
Very Dissatisfied
91%
66+0%

VALIC Customer Satisfaction Score by Usage

VALIC's Customer Satisfaction score was rated 6 points by customers who have used VALIC's products/services for Over 10 Years.

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Over 10 Years
6

VALIC Customer Satisfaction Score by Industry

VALIC's Customer Satisfaction score was rated 7 points by Education industry customers.

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Education
7

VALIC Customer Service

1.5/5

VALIC has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.

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About VALIC's Customer Service

Address

Amarillo, TX United States of America


Website

http://valic.com/

Quick Insights into VALIC Customer Service

VALIC's Customer Service score was rated highest by customers ages 66+, and rated lowest by Male customers.

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Ranked VALIC Customer Service the Highest

66+
1.5
Caucasian
1.5
Education
1.5

Ranked VALIC Customer Service the Lowest

Male
1.5

VALIC Customer Service Score by Gender

VALIC's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

VALIC Customer Service Score by Ethnicity

VALIC's Customer Service score was rated 1.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of VALIC.
0
20
40
60
80
100
Caucasian
1.5
Caucasian1.5

VALIC Customer Service Score by Age

VALIC's Customer Service score was rated 1.5 stars by customers ages 66+ on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of VALIC.
0
20
40
60
80
100
66+
1.5
66+1.5

VALIC Customer Service Score by Usage

VALIC's Customer Service score was rated 1.5 stars by customers who have used VALIC's products/services for Over 10 Years.

Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.

Over 10 Years
1.5

VALIC Customer Service Score by Industry

VALIC's Customer Service score was rated 1.5 stars by Education industry customers.

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Education
1.5

VALIC as an Employer

3.7/5

VALIC has a 3.7/5 stars for its overall company culture rated by their employees

  VALIC CEO
top
20%
CEO of VALIC

In the Top 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

VALIC scored a -82 for Net Promoter Score and a 33 for Employee Net Promoter Score. NPS gauges how likely a customer of VALIC would recommend the brand to a friend. ENPS measures how likely VALIC employees would recommend working at VALIC to a friend.

Net Promoter Score

-82
NPS Score
9%Promoters
0%Passive
91%Detractors

Employee Net Promoter Score

33
eNPS Score
33%Promoters
67%Passive
0%Detractors

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