
The Chick-fil-A, Inc. corporate office exists to provide service and support to restaurant Operators. Our corporate staffs of over, Chick-fil-A’s brand is ranked #3 in the list of Global Top 100 Brands, a carefully curated list of recognized brands as rated by customers of Chick-fil-A. When compared to other organizations within the Food and Beverages industry, Chick-fil-A is ranked #1. Among its major competitors, Chick-fil-A is ranked in 2nd place for NPS while In-N-Out Burger is 1st, and McDonald's is 3rd. Overall, Chick-fil-A has a neutral social sentiment, when analyzing social media channels and online mentions.

Jon Bridges serves as the SVP - Chief Marketing Officer of Chick-fil-A Corporate. Jon started at Chick-fil-A Corporate in January of 2015. Jon currently resides in the Greater Atlanta Area.
Chick-fil-A's Net Promoter Score (NPS) is a 55 with 72% Promoters, 11% Passives, and 17% Detractors. Net Promoter Score tracks whether Chick-fil-A's customers would recommend using the product based on a scale of -100 to 100.
| 72% | Promoters |
|---|---|
| 11% | Passives |
| 17% | Detractors |
| Summary | Date | Score |
|---|---|---|
Feb 2025 55 | Feb 2025 | 55 |
Mar 2025 55 | Mar 2025 | 55 |
Apr 2025 55 | Apr 2025 | 55 |
May 2025 55 | May 2025 | 55 |
Jun 2025 55 | Jun 2025 | 55 |
Jul 2025 55 | Jul 2025 | 55 |
Aug 2025 55 | Aug 2025 | 55 |
Sep 2025 55 | Sep 2025 | 55 |
Oct 2025 55 | Oct 2025 | 55 |
Nov 2025 55 | Nov 2025 | 55 |
Dec 2025 55 | Dec 2025 | 55 |
Jan 2026 55 | Jan 2026 | 55 |
Chick-fil-A is ranked second for NPS among its competitors. In-N-Out Burger and McDonald's come in first and third, with KFC coming in at #4.
![]() Chick-fil-A | ![]() In-N-Out Burger | ![]() McDonald's | ![]() KFC | |
| Global Ranking | #3 | #15 | #85 | #130 |
| NPS | 55 | 63 | 19 | 7 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | Neutral | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | - | - | $167.91B | $32.95B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Chick-fil-A's NPS 5 points higher than Female customers.
Chick-fil-A's NPS was rated 58 by Male customers on Comparably.
Chick-fil-A's NPS was rated 53 by Female customers on Comparably.
Chick-fil-A's NPS was rated the highest by Native American customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 60 | Caucasian | 60 |
Hispanic or Latino 56 | Hispanic or Latino | 56 |
African American/Black 38 | African American/Black | 38 |
Asian or Pacific Islander 24 | Asian or Pacific Islander | 24 |
Native American 61 | Native American | 61 |
Other 30 | Other | 30 |
Chick-fil-A's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Chick-fil-A's NPS was rated the highest by customers who have used Chick-fil-A's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 23 | Less than 1 Year | 23 |
1 to 2 Years 39 | 1 to 2 Years | 39 |
2 to 5 Years 60 | 2 to 5 Years | 60 |
5 to 10 Years 59 | 5 to 10 Years | 59 |
Over 10 Years 67 | Over 10 Years | 67 |
Compared to its competitors, Chick-fil-A's NPS is rated right above McDonald's, and is preceded by In-N-Out Burger.
| COMPANY | NPS Score | |
|---|---|---|
![]() | In-N-Out Burger | 63 |
![]() | Chick-fil-A | 55 |
![]() | McDonald's | 19 |
![]() | KFC | 7 |
![]() | Burger King | -13 |
![]() | Taco Bell | -13 |
![]() | Wendy's | -13 |
In the Food and Beverages industry, Chick-fil-A's NPS is rated right above Red Bull.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Chick-fil-A | 55 |
![]() | Red Bull | 42 |
![]() | The Coca-Cola Company | 39 |
![]() | Hershey Company | 35 |
![]() | Starbucks | 30 |
![]() | Mars | 27 |
![]() | PepsiCo | 24 |
![]() | McDonald's | 19 |
Out of the 269 Chick-fil-A customer reviews 244 were positive and 25 were constructive. Chick-fil-A customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
87% of Chick-fil-A users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Chick-fil-A's Customer Loyalty score 3% higher than Male customers.
Chick-fil-A's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Chick-fil-A's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 89% | 18-25 | 89% |
26-30 81% | 26-30 | 81% |
31-35 91% | 31-35 | 91% |
36-40 89% | 36-40 | 89% |
41-45 93% | 41-45 | 93% |
46-50 86% | 46-50 | 86% |
51-55 86% | 51-55 | 86% |
56-60 90% | 56-60 | 90% |
61-65 90% | 61-65 | 90% |
66+ 91% | 66+ | 91% |
Chick-fil-A's Customer Loyalty score was rated the highest by customers who have used Chick-fil-A's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Chick-fil-A's Customer Loyalty score was rated the highest by Energy and Manufacturing industry customers, and the lowest by Civic and Social Organization industry customers.
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Compared to its competitors, Chick-fil-A's Customer Loyalty score is rated right above KFC, and is preceded by In-N-Out Burger.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | In-N-Out Burger | 88% |
![]() | Chick-fil-A | 87% |
![]() | KFC | 80% |
![]() | McDonald's | 79% |
![]() | Wendy's | 76% |
![]() | Taco Bell | 75% |
![]() | Burger King | 72% |
In the Food and Beverages industry, Chick-fil-A's Customer Loyalty score is rated right above The Coca-Cola Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Chick-fil-A | 87% |
![]() | The Coca-Cola Company | 85% |
![]() | PepsiCo | 82% |
![]() | Red Bull | 81% |
![]() | Hershey Company | 81% |
![]() | McDonald's | 79% |
![]() | Starbucks | 78% |
![]() | Mars | 78% |
Chick-fil-A has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.
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Chick-fil-A’s product quality score is a 4.3 out of 5 as rated by its users and customers. Reviewers from the Events Services industry rated Chick-fil-A's product the highest. Reviewers from the Automotive and Transportation industry rated Chick-fil-A the lowest at 4.8.
Chick-fil-A's Product Quality score was rated highest by customers from the Events Services industry, and rated lowest by customers from the Transportation industry.
Male customers rated Chick-fil-A's Product Quality score 0.1 stars higher than Female customers.
Chick-fil-A's Product Quality score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.4 | Caucasian | 4.4 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 4 | African American/Black | 4 |
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Native American 4.3 | Native American | 4.3 |
Other 4 | Other | 4 |
Chick-fil-A's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
26-30 4 | 26-30 | 4 |
31-35 4.4 | 31-35 | 4.4 |
36-40 4 | 36-40 | 4 |
41-45 4.2 | 41-45 | 4.2 |
46-50 4.5 | 46-50 | 4.5 |
51-55 4.3 | 51-55 | 4.3 |
56-60 4.3 | 56-60 | 4.3 |
61-65 4.3 | 61-65 | 4.3 |
66+ 4.2 | 66+ | 4.2 |
Chick-fil-A's Product Quality score was rated the highest by customers who have used Chick-fil-A's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Chick-fil-A's Product Quality score was rated the highest by Events Services industry customers, and the lowest by Transportation industry customers.
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Compared to its competitors, Chick-fil-A's Product Quality score is rated right above McDonald's, and is preceded by In-N-Out Burger.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | In-N-Out Burger | 4.5/5 |
![]() | Chick-fil-A | 4.3/5 |
![]() | McDonald's | 3.7/5 |
![]() | KFC | 3.5/5 |
![]() | Burger King | 3.1/5 |
![]() | Wendy's | 3/5 |
![]() | Taco Bell | 2.9/5 |
In the Food and Beverages industry, Chick-fil-A's Product Quality score is rated right above The Coca-Cola Company.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Chick-fil-A | 4.3/5 |
![]() | The Coca-Cola Company | 4.2/5 |
![]() | Red Bull | 4.2/5 |
![]() | Starbucks | 4.1/5 |
![]() | Hershey Company | 4.1/5 |
![]() | Mars | 4/5 |
![]() | PepsiCo | 4/5 |
![]() | McDonald's | 3.7/5 |
Chick-fil-A has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Philanthropy industry. The users from the Public Relations and Communications industry think that they had the lowest ROI from Chick-fil-A.
Chick-fil-A's ROI score was rated highest by customers from the Philanthropy industry, and rated lowest by customers from the Public Relations and Communications industry.
Chick-fil-A's ROI score was rated 4 by both Female and Male customers on Comparably.
Chick-fil-A's ROI score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
Hispanic or Latino 3.9 | Hispanic or Latino | 3.9 |
African American/Black 3.8 | African American/Black | 3.8 |
Asian or Pacific Islander 3.4 | Asian or Pacific Islander | 3.4 |
Native American 3.8 | Native American | 3.8 |
Other 3.7 | Other | 3.7 |
Chick-fil-A's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.5 | 26-30 | 3.5 |
31-35 4.2 | 31-35 | 4.2 |
36-40 3.8 | 36-40 | 3.8 |
41-45 4 | 41-45 | 4 |
46-50 4.2 | 46-50 | 4.2 |
51-55 4.2 | 51-55 | 4.2 |
56-60 4.2 | 56-60 | 4.2 |
61-65 4 | 61-65 | 4 |
66+ 4 | 66+ | 4 |
Chick-fil-A's ROI score was rated the highest by customers who have used Chick-fil-A's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Chick-fil-A's ROI score was rated the highest by Philanthropy industry customers, and the lowest by Public Relations and Communications industry customers.
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Compared to its competitors, Chick-fil-A's ROI score is rated right above McDonald's, and is preceded by In-N-Out Burger.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | In-N-Out Burger | 4.4/5 |
![]() | Chick-fil-A | 4.1/5 |
![]() | McDonald's | 3.6/5 |
![]() | KFC | 3.3/5 |
![]() | Burger King | 2.9/5 |
![]() | Taco Bell | 2.8/5 |
![]() | Wendy's | 2.8/5 |
In the Food and Beverages industry, Chick-fil-A's ROI score is rated right above The Coca-Cola Company.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Chick-fil-A | 4.1/5 |
![]() | The Coca-Cola Company | 3.9/5 |
![]() | Hershey Company | 3.9/5 |
![]() | Red Bull | 3.8/5 |
![]() | Mars | 3.8/5 |
![]() | PepsiCo | 3.8/5 |
![]() | Starbucks | 3.6/5 |
![]() | McDonald's | 3.6/5 |
Chick-fil-A has an overall Customer Satisfaction score of 81 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Chick-fil-A's Customer Satisfaction score was rated highest by customers from the Automotive and Transportation industry, and rated lowest by customers from the Transportation industry.
Chick-fil-A's Customer Satisfaction score was rated 82 by both Female and Male customers on Comparably.
Very Satisfied | 66% | |
|---|---|---|
Satisfied | 16% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 3% | |
Very Dissatisfied | 10% |
Very Satisfied | 66% | |
|---|---|---|
Satisfied | 16% | |
Neither Satisfied nor Dissatisfied | 3% | |
Dissatisfied | 4% | |
Very Dissatisfied | 11% |
Chick-fil-A's Customer Satisfaction (CSAT) score was rated 86% according to Caucasian users and customers.
Chick-fil-A's Customer Satisfaction (CSAT) score was rated 81% according to Hispanic or Latino users and customers.
Chick-fil-A's Customer Satisfaction (CSAT) score was rated 74% according to African American/Black users and customers.
Chick-fil-A's Customer Satisfaction (CSAT) score was rated 78% according to Asian or Pacific Islander users and customers.
Chick-fil-A's Customer Satisfaction (CSAT) score was rated 81% according to Native American users and customers.
Chick-fil-A's Customer Satisfaction (CSAT) score was rated 70% according to Other users and customers.
Chick-fil-A's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 88% | |||||||||||||||
| 26-30 | 72% | |||||||||||||||
| 31-35 | 85% | |||||||||||||||
| 36-40 | 76% | |||||||||||||||
| 41-45 | 79% | |||||||||||||||
| 46-50 | 81% | |||||||||||||||
| 51-55 | 78% | |||||||||||||||
| 56-60 | 81% | |||||||||||||||
| 61-65 | 84% | |||||||||||||||
| 66+ | 78% |
Chick-fil-A's Customer Satisfaction score was rated the highest by customers who have used Chick-fil-A's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Chick-fil-A's Customer Satisfaction score was rated the highest by Automotive and Transportation industry customers, and the lowest by Transportation industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, Chick-fil-A's Customer Satisfaction score is rated right above McDonald's, and is preceded by In-N-Out Burger.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | In-N-Out Burger | 87% |
![]() | Chick-fil-A | 81% |
![]() | McDonald's | 72% |
![]() | KFC | 68% |
![]() | Wendy's | 55% |
![]() | Burger King | 52% |
![]() | Taco Bell | 49% |
In the Food and Beverages industry, Chick-fil-A's Customer Satisfaction score is rated right above Hershey Company, and is preceded by Red Bull.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | The Coca-Cola Company | 87% |
![]() | Starbucks | 84% |
![]() | Red Bull | 82% |
![]() | Chick-fil-A | 81% |
![]() | Hershey Company | 80% |
![]() | PepsiCo | 79% |
![]() | Mars | 74% |
![]() | McDonald's | 72% |
Chick-fil-A has an overall Customer Service score of 4.3 out of 5 stars rated by its users and customers.
Sign Up to unlock Chick-fil-A's overall Customer Service score rated by its users and customers.
Atlanta, GA
http://www.chick-fil-a.com/
7195932357
Chick-fil-A's Customer Service score was rated highest by customers from the Events Services industry, and rated lowest by customers from the Transportation industry.
Male customers rated Chick-fil-A's Customer Service score 0.1 stars higher than Female customers.
Chick-fil-A's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 4 | African American/Black | 4 |
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Native American 4.2 | Native American | 4.2 |
Other 3.9 | Other | 3.9 |
Chick-fil-A's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
26-30 3.8 | 26-30 | 3.8 |
31-35 4.3 | 31-35 | 4.3 |
36-40 4.1 | 36-40 | 4.1 |
41-45 4.2 | 41-45 | 4.2 |
46-50 4.3 | 46-50 | 4.3 |
51-55 4.3 | 51-55 | 4.3 |
56-60 4.3 | 56-60 | 4.3 |
61-65 4.3 | 61-65 | 4.3 |
66+ 4.2 | 66+ | 4.2 |
Chick-fil-A's Customer Service score was rated the highest by customers who have used Chick-fil-A's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Chick-fil-A's Customer Service score was rated the highest by Events Services industry customers, and the lowest by Transportation industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Compared to its competitors, Chick-fil-A's Customer Service score is rated right above McDonald's, and is preceded by In-N-Out Burger.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | In-N-Out Burger | 4.5/5 |
![]() | Chick-fil-A | 4.3/5 |
![]() | McDonald's | 3.6/5 |
![]() | KFC | 3.4/5 |
![]() | Wendy's | 2.9/5 |
![]() | Burger King | 2.9/5 |
![]() | Taco Bell | 2.7/5 |
In the Food and Beverages industry, Chick-fil-A's Customer Service score is rated right above Starbucks.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Chick-fil-A | 4.3/5 |
![]() | Starbucks | 4.1/5 |
![]() | The Coca-Cola Company | 4/5 |
![]() | Red Bull | 4/5 |
![]() | Hershey Company | 3.9/5 |
![]() | Mars | 3.9/5 |
![]() | PepsiCo | 3.8/5 |
![]() | McDonald's | 3.6/5 |
Chick-fil-A has a 3.1/5 stars for its overall company culture rated by their employees

Chick-fil-A scored a 55 for Net Promoter Score and a -21 for Employee Net Promoter Score. NPS gauges how likely a customer of Chick-fil-A would recommend the brand to a friend. ENPS measures how likely Chick-fil-A employees would recommend working at Chick-fil-A to a friend.
| 72% | Promoters |
|---|---|
| 11% | Passive |
| 17% | Detractors |
| 32% | Promoters |
|---|---|
| 15% | Passive |
| 53% | Detractors |
Chick-fil-A is ranked #3 in the Global Top 100 Brands. It ranks just behind Peloton and just ahead of Netflix.
Chick-fil-A is ranked #1 in the Food and Beverages Industry. It ranks just ahead of Starbucks.
| RANK | COMPANY | Location | |
|---|---|---|---|
1 | ![]() | Chick-fil-A | Atlanta, GA |
2 | ![]() | Starbucks | Seattle, WA |
3 | ![]() | Red Bull | Santa Monica, CA |
4 | ![]() | Hershey Company | Hershey, PA |
5 | ![]() | The Coca-Cola Company | Atlanta, GA |
6 | ![]() | Mars | Mclean, VA |
7 | ![]() | McDonald's | Chicago, IL |