USC NPS & Customer Reviews | Comparably
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About USC's Brand

The University of Southern California is a leading private research university located in Los Angeles — a global center for arts, technology and business.

Brand at a Glance

62%
Customer Loyalty
3.6/5
Product Quality
3.3/5
Pricing
3.4/5
Customer Service

USC NPS

USC's Net Promoter Score (NPS) is a 10 with 42% Promoters, 26% Passives, and 32% Detractors. Net Promoter Score tracks whether USC's customers would recommend using the product based on a scale of -100 to 100.

USC Overall NPS

10
NPS
42%Promoters
26%Passives
32%Detractors
USC Overall NPS

USC NPS Trend

-100
-50
0
50
100
Jan 2023
9
Jan 20239
Feb 2023
9
Feb 20239
Apr 2023
4
Apr 20234
May 2023
3
May 20233
Jun 2023
5
Jun 20235
Aug 2023
11
Aug 202311
Sep 2023
9
Sep 20239
Oct 2023
8
Oct 20238
Dec 2023
8
Dec 20238
Jan 2024
8
Jan 20248
Feb 2024
10
Feb 202410
Feb 2025
8
Feb 20258

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

USC NPS by Gender

Male customers rated USC's NPS 23 points higher than Female customers.

Male

-11

USC's NPS was rated -11 by Male customers on Comparably.

33%
Promoters
23%
Passives
44%
Detractors

Female

-34

USC's NPS was rated -34 by Female customers on Comparably.

33%
Promoters
0%
Passives
67%
Detractors

USC NPS by Ethnicity

USC's NPS was rated 0 points by both Asian or Pacific Islander and Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
0
Caucasian0
Asian or Pacific Islander
0
Asian or Pacific Islander0

USC NPS by Age

USC's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.

0
20
40
60
80
100
Promoters
33%
Passives
34%
Detractors
33%
18-2533%34%33%
Promoters
33%
Passives
0%
Detractors
67%
26-3033%0%67%
Promoters
50%
Passives
0%
Detractors
50%
31-3550%0%50%

USC NPS by Usage

USC's NPS was rated the highest by customers who have used USC's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

-100
-50
0
50
100
1 to 2 Years
-17
1 to 2 Years-17
2 to 5 Years
34
2 to 5 Years34

USC Customer Reviews

What do you value most about this brand?
The culture is fantastic and very genuine and real

USC Customer Loyalty

62%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

62% of USC users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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62
62%
38
38%
USC Customer Loyalty

USC Customer Loyalty Score by Gender

Female customers rated USC's Customer Loyalty score 10% higher than Male customers.

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Male
60%
Yes
Female
70%
Yes

USC Customer Loyalty Score by Ethnicity

USC's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

% who answered "Yes"

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55
out of 100
Caucasian
64
out of 100
Asian or Pacific Islander

USC Customer Loyalty Score by Age

USC's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

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0
20%
40%
60%
80%
100%
18-25
70%
18-2570%
26-30
70%
26-3070%
31-35
33%
31-3533%

USC Customer Loyalty Score by Usage

USC's Customer Loyalty score was rated the highest by customers who have used USC's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
70%
2 to 5 Years
40%

USC Customer Loyalty Score by Industry

USC's Customer Loyalty score was rated 40% by Tech industry customers.

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Tech
40%

USC Product Quality

3.6/5

USC has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

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USC Product Information

USC’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated USC's product the highest.

Website
https://www.usc.edu/
Company Size
5,001-10,000 Employees

Industry

Education

Quick Insights into USC Product Quality

USC's Product Quality score was rated highest by customers who have used USC's products/services for 2 to 5 Years, and rated lowest by customers ages 26-30.

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Ranked USC Product Quality the Highest

2 to 5 Years
3.1
31-35
3
Asian or Pacific Islander
3

Ranked USC Product Quality the Lowest

1 to 2 Years
2.9
Male
2.9
26-30
2.3

USC Product Quality Score by Gender

Female customers rated USC's Product Quality score 0.1 stars higher than Male customers.

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Male

2.9/5

Female

3/5

USC Product Quality Score by Ethnicity

USC's Product Quality score was rated 3 stars by both Asian or Pacific Islander and Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
3
Caucasian3
Asian or Pacific Islander
3
Asian or Pacific Islander3

USC Product Quality Score by Age

USC's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of USC.
0
1
2
3
4
5
18-25
2.8
18-252.8
26-30
2.3
26-302.3
31-35
3
31-353

USC Product Quality Score by Usage

USC's Product Quality score was rated the highest by customers who have used USC's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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1 to 2 Years
2.9
2 to 5 Years
3.1

USC Product Quality Score by Industry

USC's Product Quality score was rated 2.8 stars by Tech industry customers.

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Tech
2.8

USC Pricing

USC ROI & Value For Money

3.3/5

USC has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.

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USC Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Quick Insights into USC ROI

USC's ROI score was rated highest by customers ages 31-35, and rated lowest by customers ages 26-30.

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Ranked USC ROI the Highest

31-35
3.2
2 to 5 Years
3.1
Female
3

Ranked USC ROI the Lowest

Asian or Pacific Islander
2.6
Male
2.6
26-30
1.8

USC ROI Score by Gender

Female customers rated USC's ROI score 0.4 stars higher than Male customers.

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Male

2.6/5

Female

3/5

USC ROI Score by Ethnicity

USC's ROI score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of USC.
0
1
2
3
4
5
Caucasian
2.7
Caucasian2.7
Asian or Pacific Islander
2.6
Asian or Pacific Islander2.6

USC ROI Score by Age

USC's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.

Sign Up for Brand Profile PRO to get the full ROI by Age data of USC.
0
1
2
3
4
5
18-25
2.6
18-252.6
26-30
1.8
26-301.8
31-35
3.2
31-353.2

USC ROI Score by Usage

USC's ROI score was rated the highest by customers who have used USC's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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1 to 2 Years
2.7
2 to 5 Years
3.1

USC ROI Score by Industry

USC's ROI score was rated 3 stars by Tech industry customers.

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Tech
3

USC Customer Satisfaction (CSAT)

USC Customer Satisfaction (CSAT) Score

68 / 100

USC has an overall Customer Satisfaction score of 68 rated by its users and customers.

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Very Satisfied35%
Satisfied33%
Neither Satisfied nor Dissatisfied15%
Dissatisfied7%
Very Dissatisfied10%
Very Satisfied
35%
Satisfied
33%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
7%
Very Dissatisfied
10%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into USC Customer Satisfaction

USC's Customer Satisfaction score was rated highest by customers who have used USC's products/services for 1 to 2 Years, and rated lowest by customers who have used USC's products/services for 2 to 5 Years.

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Ranked USC Customer Satisfaction the Highest

1 to 2 Years
80%
18-25
67%
Male
63%

Ranked USC Customer Satisfaction the Lowest

31-35
50%
Caucasian
50%
2 to 5 Years
33%

USC Customer Satisfaction Score by Gender

USC's Customer Satisfaction score was rated 63 by Male customers on Comparably.

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63 / 100
Male
Very Satisfied
25%
Satisfied
38%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
37%

USC Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

USC's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.

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50 / 100
Very Satisfied50%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied50%
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%

CSAT according to Asian or Pacific Islander

USC's Customer Satisfaction (CSAT) score was rated 60% according to Asian or Pacific Islander users and customers.

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60 / 100
Very Satisfied0%
Satisfied60%
Neither Satisfied nor Dissatisfied20%
Dissatisfied0%
Very Dissatisfied20%
Very Satisfied
0%
Satisfied
60%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
20%

USC Customer Satisfaction Score by Age

USC's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

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0
20
40
60
80
100
18-25 CSAT Score
67%
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
18-2567%
31-35 CSAT Score
50%
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%
31-3550%

USC Customer Satisfaction Score by Usage

USC's Customer Satisfaction score was rated the highest by customers who have used USC's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
80
2 to 5 Years
33

USC Customer Satisfaction Score by Industry

USC's Customer Satisfaction score was rated 33 points by Tech industry customers.

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Tech
33

USC Customer Service

3.4/5

USC has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.

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About USC's Customer Service

Address

Los Angeles, CA 90089


Website

https://www.usc.edu/


Phone Number

213-740-2311

Quick Insights into USC Customer Service

USC's Customer Service score was rated highest by customers who have used USC's products/services for 1 to 2 Years, and rated lowest by customers who have used USC's products/services for 2 to 5 Years.

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Ranked USC Customer Service the Highest

1 to 2 Years
3.3
Asian or Pacific Islander
3.1
Female
3

Ranked USC Customer Service the Lowest

Caucasian
2.7
26-30
2.5
2 to 5 Years
2.3

USC Customer Service Score by Gender

USC's Customer Service score was rated 3 by both Female and Male customers on Comparably.

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Male

3/5

Female

3/5

USC Customer Service Score by Ethnicity

USC's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of USC.
0
20
40
60
80
100
Caucasian
2.7
Caucasian2.7
Asian or Pacific Islander
3.1
Asian or Pacific Islander3.1

USC Customer Service Score by Age

USC's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of USC.
0
20
40
60
80
100
18-25
2.8
18-252.8
26-30
2.5
26-302.5
31-35
2.9
31-352.9

USC Customer Service Score by Usage

USC's Customer Service score was rated the highest by customers who have used USC's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
3.3
2 to 5 Years
2.3

USC Customer Service Score by Industry

USC's Customer Service score was rated 2.3 stars by Tech industry customers.

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Tech
2.3

USC as an Employer

3.3/5

USC has a 3.3/5 stars for its overall company culture rated by their employees

  USC CEO
top
25%
CEO of USC

In the Top 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

USC scored a 10 for Net Promoter Score and a 4 for Employee Net Promoter Score. NPS gauges how likely a customer of USC would recommend the brand to a friend. ENPS measures how likely USC employees would recommend working at USC to a friend.

Net Promoter Score

10
NPS Score
42%Promoters
26%Passive
32%Detractors

Employee Net Promoter Score

4
eNPS Score
41%Promoters
22%Passive
37%Detractors

Global Ranking Snapshot

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6
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Target  Target CEO
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