

The University of Southern California is a leading private research university located in Los Angeles — a global center for arts, technology and business.
USC's Net Promoter Score (NPS) is a 10 with 42% Promoters, 26% Passives, and 32% Detractors. Net Promoter Score tracks whether USC's customers would recommend using the product based on a scale of -100 to 100.
| 42% | Promoters |
|---|---|
| 26% | Passives |
| 32% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jan 2023 9 | Jan 2023 | 9 |
Feb 2023 9 | Feb 2023 | 9 |
Apr 2023 4 | Apr 2023 | 4 |
May 2023 3 | May 2023 | 3 |
Jun 2023 5 | Jun 2023 | 5 |
Aug 2023 11 | Aug 2023 | 11 |
Sep 2023 9 | Sep 2023 | 9 |
Oct 2023 8 | Oct 2023 | 8 |
Dec 2023 8 | Dec 2023 | 8 |
Jan 2024 8 | Jan 2024 | 8 |
Feb 2024 10 | Feb 2024 | 10 |
Feb 2025 8 | Feb 2025 | 8 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated USC's NPS 23 points higher than Female customers.
USC's NPS was rated -11 by Male customers on Comparably.
USC's NPS was rated -34 by Female customers on Comparably.
USC's NPS was rated 0 points by both Asian or Pacific Islander and Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Asian or Pacific Islander 0 | Asian or Pacific Islander | 0 |
USC's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
USC's NPS was rated the highest by customers who have used USC's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -17 | 1 to 2 Years | -17 |
2 to 5 Years 34 | 2 to 5 Years | 34 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
62% of USC users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated USC's Customer Loyalty score 10% higher than Male customers.
USC's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
% who answered "Yes"
USC's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
26-30 70% | 26-30 | 70% |
31-35 33% | 31-35 | 33% |
USC's Customer Loyalty score was rated the highest by customers who have used USC's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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USC's Customer Loyalty score was rated 40% by Tech industry customers.
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USC has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
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USC’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated USC's product the highest.
USC's Product Quality score was rated highest by customers who have used USC's products/services for 2 to 5 Years, and rated lowest by customers ages 26-30.
Female customers rated USC's Product Quality score 0.1 stars higher than Male customers.
USC's Product Quality score was rated 3 stars by both Asian or Pacific Islander and Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
Asian or Pacific Islander 3 | Asian or Pacific Islander | 3 |
USC's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 2.8 | 18-25 | 2.8 |
26-30 2.3 | 26-30 | 2.3 |
31-35 3 | 31-35 | 3 |
USC's Product Quality score was rated the highest by customers who have used USC's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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USC's Product Quality score was rated 2.8 stars by Tech industry customers.
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USC has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
USC's ROI score was rated highest by customers ages 31-35, and rated lowest by customers ages 26-30.
Female customers rated USC's ROI score 0.4 stars higher than Male customers.
USC's ROI score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Asian or Pacific Islander 2.6 | Asian or Pacific Islander | 2.6 |
USC's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 2.6 | 18-25 | 2.6 |
26-30 1.8 | 26-30 | 1.8 |
31-35 3.2 | 31-35 | 3.2 |
USC's ROI score was rated the highest by customers who have used USC's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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USC's ROI score was rated 3 stars by Tech industry customers.
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USC has an overall Customer Satisfaction score of 68 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
USC's Customer Satisfaction score was rated highest by customers who have used USC's products/services for 1 to 2 Years, and rated lowest by customers who have used USC's products/services for 2 to 5 Years.
USC's Customer Satisfaction score was rated 63 by Male customers on Comparably.
Very Satisfied | 25% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 37% |
USC's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
USC's Customer Satisfaction (CSAT) score was rated 60% according to Asian or Pacific Islander users and customers.
USC's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 67% | |||||||||||||||
| 31-35 | 50% |
USC's Customer Satisfaction score was rated the highest by customers who have used USC's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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USC's Customer Satisfaction score was rated 33 points by Tech industry customers.
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}USC has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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Los Angeles, CA 90089
https://www.usc.edu/
213-740-2311
USC's Customer Service score was rated highest by customers who have used USC's products/services for 1 to 2 Years, and rated lowest by customers who have used USC's products/services for 2 to 5 Years.
USC's Customer Service score was rated 3 by both Female and Male customers on Comparably.
USC's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Asian or Pacific Islander 3.1 | Asian or Pacific Islander | 3.1 |
USC's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.8 | 18-25 | 2.8 |
26-30 2.5 | 26-30 | 2.5 |
31-35 2.9 | 31-35 | 2.9 |
USC's Customer Service score was rated the highest by customers who have used USC's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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USC's Customer Service score was rated 2.3 stars by Tech industry customers.
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USC has a 3.3/5 stars for its overall company culture rated by their employees



USC scored a 10 for Net Promoter Score and a 4 for Employee Net Promoter Score. NPS gauges how likely a customer of USC would recommend the brand to a friend. ENPS measures how likely USC employees would recommend working at USC to a friend.
| 42% | Promoters |
|---|---|
| 26% | Passive |
| 32% | Detractors |
| 41% | Promoters |
|---|---|
| 22% | Passive |
| 37% | Detractors |