-46
NPS
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ACT
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About ACT's Brand
ACT is an independent, non-profit organization that provides more than a hundred assessment, research, information, and program management
Brand at a Glance
43%
Customer Loyalty
2/5
Product Quality
2.2/5
Pricing
1.7/5
Customer Service
ACT NPS
ACT's Net Promoter Score (NPS) is a -46 with 22% Promoters, 10% Passives, and 68% Detractors. Net Promoter Score tracks whether ACT's customers would recommend using the product based on a scale of -100 to 100.
ACT Overall NPS
| 22% | Promoters |
|---|---|
| 10% | Passives |
| 68% | Detractors |
ACT NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2022 -60 | Mar 2022 | -60 |
Apr 2022 -61 | Apr 2022 | -61 |
Aug 2022 -55 | Aug 2022 | -55 |
Sep 2022 -50 | Sep 2022 | -50 |
Feb 2023 -48 | Feb 2023 | -48 |
May 2023 -45 | May 2023 | -45 |
Sep 2023 -47 | Sep 2023 | -47 |
Nov 2023 -47 | Nov 2023 | -47 |
Jan 2024 -49 | Jan 2024 | -49 |
Aug 2024 -46 | Aug 2024 | -46 |
Nov 2024 -48 | Nov 2024 | -48 |
Aug 2025 -48 | Aug 2025 | -48 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
ACT NPS by Gender
Male customers rated ACT's NPS 20 points higher than Female customers.
Male
-80
ACT's NPS was rated -80 by Male customers on Comparably.
0%
Promoters
20%
Passives
80%
Detractors
Female
-100
ACT's NPS was rated -100 by Female customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
ACT NPS by Ethnicity
ACT's NPS was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -75 | Caucasian | -75 |
Asian or Pacific Islander -100 | Asian or Pacific Islander | -100 |
ACT NPS by Age
ACT's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 18-25.
ACT NPS by Usage
ACT's NPS was rated the highest by customers who have used ACT's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -100 | Less than 1 Year | -100 |
1 to 2 Years -72 | 1 to 2 Years | -72 |
2 to 5 Years -100 | 2 to 5 Years | -100 |
5 to 10 Years -67 | 5 to 10 Years | -67 |
ACT Customer Loyalty
43%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
43% of ACT users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
ACT Customer Loyalty Score by Gender
Male customers rated ACT's Customer Loyalty score 13% higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of ACT.
Male
46%
Yes
Female
33%
Yes
ACT Customer Loyalty Score by Ethnicity
ACT's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of ACT.
33
out of 100
Caucasian
70
out of 100
Asian or Pacific Islander
ACT Customer Loyalty Score by Age
ACT's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 18-25.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of ACT.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 10% | 18-25 | 10% |
51-55 40% | 51-55 | 40% |
ACT Customer Loyalty Score by Usage
ACT's Customer Loyalty score was rated the highest by customers who have used ACT's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
ACT Customer Loyalty Score by Industry
ACT's Customer Loyalty score was rated 55% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
ACT Product Quality
2/5
ACT has an overall Product Quality score of 2 out of 5 stars rated by its users and customers.
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ACT Product Information
ACT’s product quality score is a 2 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated ACT's product the highest.
- Website
- http://www.Swiftpage.com
- Company Size
- 1,001-5,000 Employees
Industry
Education
Quick Insights into ACT Product Quality
ACT's Product Quality score was rated highest by customers who have used ACT's products/services for 5 to 10 Years, and rated lowest by Male customers.
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Ranked ACT Product Quality the Highest
Ranked ACT Product Quality the Lowest
ACT Product Quality Score by Gender
Female customers rated ACT's Product Quality score 0.1 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of ACT.
Male
1.5/5
Female
1.6/5
ACT Product Quality Score by Ethnicity
ACT's Product Quality score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of ACT.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.9 | Caucasian | 1.9 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
ACT Product Quality Score by Age
ACT's Product Quality score was rated 1.5 stars by customers ages 18-25 and customers ages 51-55 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of ACT.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 1.5 | 18-25 | 1.5 |
51-55 1.5 | 51-55 | 1.5 |
ACT Product Quality Score by Usage
ACT's Product Quality score was rated the highest by customers who have used ACT's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
ACT Product Quality Score by Industry
ACT's Product Quality score was rated 1.5 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
ACT Pricing
ACT ROI & Value For Money
2.2/5
ACT has a value for money and ROI score of 2.2 out of 5 stars rated by its users and customers.
Sign Up to unlock ACT's overall ROI score rated by its users and customers.
ACT Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into ACT ROI
ACT's ROI score was rated highest by customers who have used ACT's products/services for Less than 1 Year, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked ACT's ROI score.
Ranked ACT ROI the Highest
Ranked ACT ROI the Lowest
ACT ROI Score by Gender
ACT's ROI score was rated 1.5 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of ACT.
Male
1.5/5
Female
1.5/5
ACT ROI Score by Ethnicity
ACT's ROI score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of ACT.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.7 | Caucasian | 1.7 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
ACT ROI Score by Age
ACT's ROI score was rated the highest by customers ages 51-55, and the lowest by customers ages 18-25.
Sign Up for Brand Profile PRO to get the full ROI by Age data of ACT.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 1.5 | 18-25 | 1.5 |
51-55 2.5 | 51-55 | 2.5 |
ACT ROI Score by Usage
ACT's ROI score was rated the highest by customers who have used ACT's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
ACT ROI Score by Industry
ACT's ROI score was rated 1.7 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
ACT Customer Satisfaction (CSAT)
ACT Customer Satisfaction (CSAT) Score
36 / 100
ACT has an overall Customer Satisfaction score of 36 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
14%
Satisfied
22%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
7%
Very Dissatisfied
50%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into ACT Customer Satisfaction
ACT's Customer Satisfaction score was rated highest by Caucasian customers, and rated lowest by Asian or Pacific Islander customers.
Sign Up to unlock insights into how customers have ranked ACT's Customer Satisfaction.
Ranked ACT Customer Satisfaction the Highest
Ranked ACT Customer Satisfaction the Lowest
ACT Customer Satisfaction Score by Gender
Female customers rated ACT's Customer Satisfaction score 8 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of ACT.
25 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 25% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 25% | |
Very Dissatisfied | 25% |
33 / 100
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 67% |
ACT Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
ACT's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of ACT.
50 / 100
Very Satisfied
0%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%
CSAT according to Asian or Pacific Islander
ACT's Customer Satisfaction (CSAT) score was rated 0% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of ACT.
0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
33%
Very Dissatisfied
34%
ACT Customer Satisfaction Score by Usage
ACT's Customer Satisfaction score was rated 34 points by customers who have used ACT's products/services for 5 to 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
ACT Customer Service
1.7/5
ACT has an overall Customer Service score of 1.7 out of 5 stars rated by its users and customers.
Sign Up to unlock ACT's overall Customer Service score rated by its users and customers.
About ACT's Customer Service
Address
Denver, CO
Website
http://www.Swiftpage.com
Phone Number
(319) 341-2333
Quick Insights into ACT Customer Service
ACT's Customer Service score was rated highest by customers who have used ACT's products/services for 5 to 10 Years, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked ACT's Customer Service score.
Ranked ACT Customer Service the Highest
Ranked ACT Customer Service the Lowest
ACT Customer Service Score by Gender
ACT's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of ACT.
Male
1.5/5
Female
1.5/5
ACT Customer Service Score by Ethnicity
ACT's Customer Service score was rated 1.5 stars by both Asian or Pacific Islander and Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of ACT.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
ACT Customer Service Score by Age
ACT's Customer Service score was rated 1.5 stars by customers ages 18-25 and customers ages 51-55 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of ACT.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 1.5 | 18-25 | 1.5 |
51-55 1.5 | 51-55 | 1.5 |
ACT Customer Service Score by Usage
ACT's Customer Service score was rated the highest by customers who have used ACT's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
ACT Customer Service Score by Industry
ACT's Customer Service score was rated 1.5 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
ACT as an Employer
2.8/5
ACT has a 2.8/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
ACT scored a -46 for Net Promoter Score and a -3 for Employee Net Promoter Score. NPS gauges how likely a customer of ACT would recommend the brand to a friend. ENPS measures how likely ACT employees would recommend working at ACT to a friend.
Net Promoter Score
-46
NPS Score
| 22% | Promoters |
|---|---|
| 10% | Passive |
| 68% | Detractors |
Employee Net Promoter Score
-3
eNPS Score
| 40% | Promoters |
|---|---|
| 17% | Passive |
| 43% | Detractors |
