27
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
Ardent Mills
Marketing or Exec? Claim Your Free Account
About Ardent Mills' Brand
Brand at a Glance
76%
Customer Loyalty
3.8/5
Product Quality
3.9/5
Pricing
3.8/5
Customer Service
Ardent Mills NPS
Ardent Mills's Net Promoter Score (NPS) is a 27 with 54% Promoters, 19% Passives, and 27% Detractors. Net Promoter Score tracks whether Ardent Mills's customers would recommend using the product based on a scale of -100 to 100.
Ardent Mills Overall NPS
| 54% | Promoters |
|---|---|
| 19% | Passives |
| 27% | Detractors |
Ardent Mills NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2022 -9 | Sep 2022 | -9 |
Oct 2022 0 | Oct 2022 | 0 |
Dec 2022 8 | Dec 2022 | 8 |
Feb 2023 13 | Feb 2023 | 13 |
May 2023 13 | May 2023 | 13 |
Sep 2023 12 | Sep 2023 | 12 |
Oct 2023 10 | Oct 2023 | 10 |
Dec 2023 8 | Dec 2023 | 8 |
Feb 2024 13 | Feb 2024 | 13 |
Mar 2024 21 | Mar 2024 | 21 |
Jun 2024 24 | Jun 2024 | 24 |
Aug 2024 26 | Aug 2024 | 26 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Ardent Mills NPS by Gender
Ardent Mills's NPS was rated 17 by Male customers on Comparably.
Male
17
Ardent Mills's NPS was rated 17 by Male customers on Comparably.
50%
Promoters
17%
Passives
33%
Detractors
Female
N/A
Ardent Mills's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
Ardent Mills NPS by Ethnicity
Ardent Mills's NPS was rated 0 points by Asian or Pacific Islander customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 0 | Asian or Pacific Islander | 0 |
Ardent Mills NPS by Usage
Ardent Mills's NPS was rated -34 points by customers who have used Ardent Mills's products/services for 1 to 2 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -34 | 1 to 2 Years | -34 |
Ardent Mills Customer Reviews
Out of the 2 Ardent Mills customer reviews 2 were positive and 0 were constructive. Ardent Mills customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Ardent Mills Customer Loyalty
76%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of Ardent Mills users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Ardent Mills Customer Loyalty Score by Gender
Ardent Mills's Customer Loyalty score was rated 55 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Ardent Mills.
Male
55%
Yes
Female
N/A
Yes
Ardent Mills Customer Loyalty Score by Ethnicity
Ardent Mills's Customer Loyalty score was rated 40% by Asian or Pacific Islander customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Ardent Mills.
40
out of 100
Asian or Pacific Islander
Ardent Mills Customer Loyalty Score by Usage
Ardent Mills's Customer Loyalty score was rated 40% by customers who have used Ardent Mills's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Ardent Mills Product Quality
3.8/5
Ardent Mills has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Ardent Mills' overall Product Quality score rated by its users and customers.
Ardent Mills Product Information
Ardent Mills’s product quality score is a 3.8 out of 5 as rated by its users and customers.
- Website
- https://www.ardentmills.com/
- Company Size
- 1,001-5,000 Employees
Quick Insights into Ardent Mills Product Quality
Ardent Mills's Product Quality score was rated highest by Asian or Pacific Islander customers.
Sign Up to unlock insights into how customers have ranked Ardent Mills' Product Quality.
Ranked Ardent Mills Product Quality the Highest
Ardent Mills Product Quality Score by Gender
Ardent Mills's Product Quality score was rated 3.9 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Ardent Mills.
Male
3.9/5
Female
N/A
Ardent Mills Product Quality Score by Ethnicity
Ardent Mills's Product Quality score was rated 4.3 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Ardent Mills.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Ardent Mills Product Quality Score by Usage
Ardent Mills's Product Quality score was rated 2.3 stars by customers who have used Ardent Mills's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Ardent Mills Pricing
Ardent Mills ROI & Value For Money
3.9/5
Ardent Mills has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Ardent Mills' overall ROI score rated by its users and customers.
Quick Insights into Ardent Mills ROI
Ardent Mills's ROI score was rated highest by Asian or Pacific Islander customers.
Sign Up to unlock insights into how customers have ranked Ardent Mills' ROI score.
Ranked Ardent Mills ROI the Highest
Ardent Mills ROI Score by Gender
Ardent Mills's ROI score was rated 3.2 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Ardent Mills.
Male
3.2/5
Female
N/A
Ardent Mills ROI Score by Ethnicity
Ardent Mills's ROI score was rated 3.5 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Ardent Mills.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Ardent Mills ROI Score by Usage
Ardent Mills's ROI score was rated 3.1 stars by customers who have used Ardent Mills's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Ardent Mills Customer Satisfaction (CSAT)
Ardent Mills Customer Satisfaction (CSAT) Score
78 / 100
Ardent Mills has an overall Customer Satisfaction score of 78 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
56%
Satisfied
22%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
0%
Very Dissatisfied
11%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Ardent Mills Customer Satisfaction
Ardent Mills's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers.
Sign Up to unlock insights into how customers have ranked Ardent Mills' Customer Satisfaction.
Ranked Ardent Mills Customer Satisfaction the Highest
Ardent Mills Customer Satisfaction Score by Gender
Ardent Mills's Customer Satisfaction score was rated 100 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Ardent Mills.
100 / 100
MaleVery Satisfied | 60% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Ardent Mills Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
Ardent Mills' Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Ardent Mills.
100 / 100
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Ardent Mills Customer Service
3.8/5
Ardent Mills has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Ardent Mills' overall Customer Service score rated by its users and customers.
About Ardent Mills's Customer Service
Website
https://www.ardentmills.com/
Quick Insights into Ardent Mills Customer Service
Ardent Mills's Customer Service score was rated highest by Asian or Pacific Islander customers.
Sign Up to unlock insights into how customers have ranked Ardent Mills' Customer Service score.
Ranked Ardent Mills Customer Service the Highest
Ardent Mills Customer Service Score by Gender
Ardent Mills's Customer Service score was rated 3.7 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Ardent Mills.
Male
3.7/5
Female
N/A
Ardent Mills Customer Service Score by Ethnicity
Ardent Mills's Customer Service score was rated 4 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Ardent Mills.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Ardent Mills Customer Service Score by Usage
Ardent Mills's Customer Service score was rated 2.1 stars by customers who have used Ardent Mills's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Ardent Mills as an Employer
2.8/5
Ardent Mills has a 2.8/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
Ardent Mills scored a 27 for Net Promoter Score and a -19 for Employee Net Promoter Score. NPS gauges how likely a customer of Ardent Mills would recommend the brand to a friend. ENPS measures how likely Ardent Mills employees would recommend working at Ardent Mills to a friend.
Net Promoter Score
27
NPS Score
| 54% | Promoters |
|---|---|
| 19% | Passive |
| 27% | Detractors |
Employee Net Promoter Score
-19
eNPS Score
| 33% | Promoters |
|---|---|
| 15% | Passive |
| 52% | Detractors |
